In previous blog posts, we’ve discussed the benefits that organizations can reap by measuring and then optimizing their overall ESG impact. In this post, we’ll look at the endgame: sustainable transformation into an organization that continually adapts to maximize its resilience while reducing risk. Where will my customers be with the evolving global community landscape? How can I design communities and products with sustainability in mind? Are my assets exposed to physical climate risk — drought, flood, wildfire? Adaptation and resilience are the board and legislative focus areas that the ambition loops created by Google Cloud Ready – Sustainability seek to accelerate. 

This is especially important due to the scrutiny of governments and financial institutions as they evaluate the viability of physical asset investments. These organizations want assurances that their investments will not be under undue environmental risk. Similarly, companies embarking on net-zero transitions can realize interest expense savings by providing the measurable, accountable assurances their financiers demand.

Leveraging analytics for climate and business resilience

We’ve said it before, but it bears repeating: The Google Cloud Ready – Sustainability program challenges the notion that sustainability is just a nice-to-have or merely good PR. Rather, we designed the program to help organizations adapt to a net-zero future with solutions that reduce risk, support growth, provide competitive advantages, and positively impact the bottom line. The following partners provide data and analytics that offer deep insights into the environment, natural resources, and social trends that point the way toward sustainable, profitable growth. 

Atlas AI has built a geospatial artificial intelligence platform that helps every organization anticipate changing societal conditions — where people live, where wealth and poverty are concentrated, how the physical makeup of communities is evolving, and more — to determine where to invest today to prepare for the world of tomorrow. Atlas AI customers, which range from the World Bank and global NGOs to multinational corporations, use the platform to accelerate growth, future-proof supply chains, target resources to vulnerable populations, and build greater resilience to climate change.  

Climate Engine’s SpatiaFi solution, powered by Google Cloud, helps financial services organizations connect economic assets to the world of Earth observation data supporting regulatory reporting, climate risk reduction, and new innovative sustainable finance offerings. Combining billions of planetary observations with peer-reviewed scientific methods, SpatiaFi is connecting Earth science to operational systems offering new levels of accuracy, transparency, scalability, and trust in climate and sustainability data in the context of financial decision-making.

Kumi Analytics‘ KACSAT solution was approved by OxCarbon as a methodology for the calculation and verification of voluntary carbon offsets in support of nature-based solutions. KACSAT leverages multiple satellite platforms and Google Earth Engine‘s state-of-the-art processing tools to enable science-based carbon assessment aligned to the Oxford Offsetting Principles of environmental integrity, additionality, permanence, and achieving net-zero emissions. Environmental organizations, financial institutions, and corporations can now offset their carbon footprints through the reforestation and conservation of millions of hectares of forests — something that was previously limited due to the cost and time of validating high-quality forest projects.

Tensorflight revolutionizes property underwriting with AI. Its cutting-edge tool provides underwriters and insurers with access to rich and highly accurate datasets for commercial and residential properties, enabling them to create superior insurance products. As pioneers of the first property-inspection platform based on convolutional neural networks, Tensorflight’s advanced technology connects seamlessly via API and utilizes ground-level imagery, satellite, and aerial data. This unique approach enables the company to generate precise replacement costs and conduct more comprehensive risk assessments. By automating property inspections and enhancing underwriting accuracy, Tensorflight empowers insurance providers to plan for the future with pragmatic decision-making. With Tensorflight, the future of property underwriting is transformed, offering unparalleled insights, efficiency, and sustainability.

Are you ready for sustainability transformation?

Transforming into a net-zero organization means much more than building resilience to climate change, as important as that is. It also means finding the customers of the future, achieving ongoing energy savings, more sustainable resource usage, and improved transparency to regulatory institutions and consumers. Google Cloud Ready – Sustainability partners offer certified solutions that can help organizations get there.

Look for Google Cloud Ready – Sustainability validated solutions on the Google Cloud Partner Directory Listing, Google Cloud Ready Sustainability Partner Advantage page, and — if applicable — via the Google Cloud Marketplace. We hope to help customers better understand how these technologies can help them meet their ESG goals, find the right solutions for their particular challenges, and implement solutions faster. 

Learn more about the Google Cloud Ready – Sustainability validation initiative and explore all our partners in sustainability transformation.

Despite a growing number of diversity, equity, and inclusion (DEI) initiatives, Black and Latinx people remain highly underrepresented in tech. Although comprising 12.6% and 18% of the U.S. labor force respectively, Black professionals hold only 5% of tech positions, while Latinx professionals fill just 6% of tech roles.

Long-standing biases in hiring practices and non-inclusive work environments are the primary contributors to this lack of diversity. Even when underrepresented professionals are successfully recruited, invisible barriers to promotion and layoffs that disproportionally impact Black and Latinx employees make it extremely challenging for tech firms to retain top talent.

We founded Divercity to help employers build diverse workforces that are more inclusive and sustainable. With our comprehensive recruiting and retention platform, tech companies can accurately measure employee diversity and gender parity, seamlessly connect with underrepresented talent, and significantly reduce turnover.

As Divercity continues to grow, we’ll introduce new services and solutions that empower the tech world to build inclusive companies while improving compliance with state and federal equal opportunity laws. We also hope to expand the reach of Divercity to support DEI initiatives in non-tech industries and bolster recruiting underrepresented professionals in other countries as well.

Scaling Divercity with the help of the Google for Startups Black Founders Fund

Shortly after founding Divercity, we participated in the 2021 Techstars Workforce Development Accelerator. The incredible support and guidance we received during and after the program highlighted the importance of long-term collaboration with reliable technology partners who actively champion diversity and inclusion.

That’s why we became part of the Google for Startups Cloud Program. After completing the program, we used Google Cloud credits and Google for Startups Black Founders Fund funding to cost-effectively trial, deploy, and scale key Google Cloud solutions. In just months, we rolled out new inclusion tracking and recruiting tools on the highly secure-by-design infrastructure of Google Cloud to expedite the sourcing and hiring of underrepresented talent in the tech industry.

With the support and mentorship of the Google for Startups Cloud Program and the Black Founders Fund, Divercity is well on its way to becoming one of the industry’s most trusted sites for DEI measurement, recruitment, and retention.

Delivering predictive diversity analyses with a 99% accuracy rate

We rely on the expansive Google Cloud ecosystem to power all the services offered on the Divercity platform. Specifically, we leverage Colab to write and execute the sophisticated TensorFlow machine learning (ML) models that deliver our predictive diversity analyses with a 99% accuracy rate.

We also use BigQuery to democratize insights and run analytics at scale with 27% lower three-year TCO than cloud data warehouse alternatives. BigQuery seamlessly integrates with Looker and Data Studio to display company diversity and recruitment data on interactive dashboards—and automatically populate reports with detailed demographic information.

We also accelerate the development, launch, and management of new Divercity tools with Firebase, while taking advantage of key features such as A/B testing and messaging campaigns to boost user engagement.

In the future, we plan to explore how Google Cloud AI and machine learning products such as Vertex AI and AutoML can further refine our diversity score analyses and applicant recruiting pipeline. We’ll also continue leveraging the many resources provided by the Google Black Founders Fund, including opportunities for technical project partnerships, early access to new Google Cloud products and tools, and collaboration with dedicated Google experts.

The Google for Startups Cloud Program and Google Black Founders Fund have been invaluable to our success. Since completing the Black Founders Accelerator program, we’ve been named a top 10 HR tech product by HR Tech Outlook, significantly increased our subscriber base, and received positive feedback from investors. We can’t wait to see what we accomplish next as we empower tech companies to build more diverse, inclusive, and sustainable workforces.

If you want to learn more about how Google Cloud can help your startup, visit our page here to get more information about our program, and sign up for our communications to get a look at our community activities, digital events, special offers, and more.