Vodafone Turns to Google Maps Platform to Expand and Improve its Network

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Vodafone India had a manual, labor-intensive process for determining network capabilities and reach. The company sent field operatives to every customer location to conduct a feasibility study. These feasibility studies help Vodafone determine whether they can provide connectivity and services to customers based on the infrastructure at that location.
Everyone from the IT team and end users to the field operatives doing the work recognized the need to adopt a new solution to automate the measurements. They needed a technology that was easy to use and maintain.
“Vodafone used to manually perform physical surveys for each feasibility, which is a time-consuming and labor-intensive process. Often, feasibility studies were delayed, and we missed out on opportunities to serve additional customers. With SmartFeasibility, we’ve increased our capacity 15 fold, which positively impacts our bottom line and allows us to provide better and smarter customer service.”
—Rajneesh Asthana, IT Planning and Delivery, Vodafone India
Partnering with Lepton Software (a leading global provider of location-based analytics solution) Vodafone introduced SmartFeasibility—a solution that changed the feasibility testing from a manual to an automated process. This involved a full Google geo platform solution – leveraging world class technology like maps, roads and directions.
Google Maps Platform Results
- Employees are able to access information faster with SmartFeasibility—they have data at their fingertips, rather than waiting for an employee to collect it
- Field operatives have increased their conversion rates by providing more accurate readings on feasibilities and closing more customer business
- Addresses are now easy to find with a click of a button. The Vodafone India team can search feasibilities that have been loaded into the database, so if there’s an issue or if they need to reference a past action, they have that information at their fingertips
- 2 day turnaround versus 5 before the solution was implemented
- 400+ new customers added per day
With the new solution, Vodafone India no longer needs field operatives to manually calculate these measurements. With Google Maps, users can search customers’ addresses, calculate the distance between Vodafone’s location and the customer’s location and research building data such as height.
The old system of having field operatives collect data was unreliable. With Google Maps Platform, the Vodafone India team knows that the measurements are accurate and reliable.
Active Assist Expands Globally: Unleashing Cloud Optimization Insights Worldwide

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Active Assist provides insights and recommendations to help Google Cloud customers proactively optimize their cloud environments for cost, security, performance, and sustainability. If you’re like most customers, you’ve likely encountered these insights and recommendations in the console — either in the Recommendations Hub or embedded on a resource page, like IAM or the VM list pages. (Note that for the rest of this post, we’ll use the word “recommendations” to mean “insights and recommendations.”)
We heard from customers who love recommendations that it should be easier to discover and work with these valuable suggestions across an entire organization, so last year we launched the Recommendations BigQuery export feature to Preview. This allows you to automatically export the recommendations to a BigQuery dataset, which you can then investigate with tools like DataStudio or Looker, and integrate with your company’s existing monitoring solutions and workflows.
Many of you have told us how powerful this feature is, so we’ve been working hard on improvements to make it even more useful. We’re happy to announce that BQ Export 1.0 is now in GA, and that BQ Export 2.0 is in Preview, with new support for Billing Account-level recommendations and cost optimization recommendations that include discount information. This post will cover what’s new with Active Assist BQ Export, as well as a couple other new features of Active Assist.
New features to Active Assist BigQuery Export
Before we dive into the details, if you’re new to Recommendations BQ Export check out our handy getting started guide. It covers the permissions you’ll need and how to set up the export, including instructions for using a service account. It also includes some sample queries and instructions for interacting with the data using Google Sheets. You may also want to check out our prior blog post showing how to optimize your cloud spend with BigQuery and Looker.
Now, on to what’s new!
1. Non-project scoped recommendations
You can now see non-project scoped recommendations, such as billing account, organization, and folder-level recommendations in your export to BigQuery. This ensures that in your export, you are able to see the full portfolio of recommendations that are available to you.
2. Custom contract Pricing
If you have any applicable custom contract pricing for your company, your cost-related recommendations now take those into account (based on your historical costs) in the cost saving calculation when you export them to BigQuery. This will ensure that you have the most accurate cost savings data we have for you and your organization to help you make the best judgment and prioritization when choosing to adopt recommendations. However, you must have the correct permissions first in order to see the custom contract pricing. If the user executing the export to BigQuery does not have the correct permissions, you may continue to see list pricing in your estimated savings. Also, note that the console UI and the Recommender API already have this support.
3. Export now available globally
Customers outside of the US can now set up an export of recommendations to a BigQuery dataset.
Improvements to Active Assist discoverability and usability
1. Global Recommender Viewer role: You can now add the global Recommender Viewer role, which gives you view access to all insights and recommendations available to you, simplifying permission management for new recommenders. Newly launched recommendations will also automatically be added as they become generally available.
2. Dismiss recommendations via Recommender API: You can now directly dismiss recommendations via our API, allowing you to focus on the recommendations you care about and work more efficiently.
3. Shareable links: Another feature that quietly launched recently is the availability of shareable URLs that link to recommendation details in the console. You can access these links in the UI from the upper right of the details panel of any recommendation.

However, these links become even more powerful when combined with Recommendations BigQuery Export. The URLs all have a standard format. This means that within the BigQuery export tables you can easily calculate a new column containing these links using an expression like:
“https://console.cloud.google.com/home/recommendations/view-link/” +
name +
“?project=” +
cloud_entity_idThis example is for project level recommendations (where cloud_entity_type = PROJECT_NUMBER).
For cloud_entity_type = FOLDER, use:
“https://console.cloud.google.com/home/recommendations/view-link/” +
name +
“?folder=” +
cloud_entity_idFor cloud_entity_type = ORGANIZATION, use
“https://console.cloud.google.com/home/recommendations/view-link/” +
name +
“?organizationId=” +
cloud_entity_idThese links can then be embedded in your reports and dashboards, or used by other BigQuery clients.
As a reminder, if you’re interested in setting up reports or dashboards using Recommendations BigQuery Export, take a look at this previous blog post for some great ideas, or you can reference our getting started guide. If you have any feedback, please feel free to reach out to active-assist-feedback@google.com.
15 Companies–from Korean Air to Salesforce–Share How G-Suite and Google Meet Help Them Battle COVID-19

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More than a decade ago we introduced secure, easy-to-use business collaboration and productivity apps (now known as G Suite), and we envisioned a new way of working in the cloud. And although we always knew the value of cloud-based collaboration, it is more important than ever at a time like this.
Over the past several weeks, we’ve seen Google Meet—G Suite’s video conferencing solution—help millions of people stay connected, whether it’s colleagues working at home, companies livestreaming to global employees, doctors caring for patients, banks providing loans, retailers and restaurants helping the elderly place orders for home delivery or curbside pickup, social services conducting welfare checks, governments serving citizens, or schools staying in session.
In the first week of April Earlier this week, we surpassed a new milestone, with more than 2 million new users connecting on Google Meet every day, and they’re spending over 2 billion minutes together—that’s more than 3,800 years of secure meetings in a single day. We’re humbled by the huge responsibility that comes with this growth, and we’re determined to continue doing our part to help.
Here’s a little more on what that means.
Meet, and all of G Suite, runs on Google’s secure, resilient global infrastructure, which helps us reliably manage our capacity to keep our services up and running. With Meet, organizations around the world can take advantage of the same secure-by-design infrastructure, built-in protection, and global network that Google uses to secure your information and safeguard your privacy. You can learn more in our Google Meet security blog post.
Last month, we made advanced Google Meet video-conferencing capabilities available at no cost to all G Suite and G Suite for Education customers. We’ve now extended that availability to September 30, 2020 to ensure businesses, organizations, institutions, and educators continue to be supported during this time.
Earlier this year, G Suite also hit another important milestone, surpassing six million paying businesses and organizations. We’re acutely aware of our responsibility to these teams as they support their own constituents, patients, students, and customers during this pandemic. Here are a few stories they’ve shared.
Cambridge Health Alliance, a health system with 140,000 patients in Cambridge, Somerville, and Boston’s Metro North region, has relied on G Suite to support its staff and caregivers. “We didn’t realize how integral G Suite had become to our daily work until dealing with a pandemic where consistent communication with our CHA staff was of utmost importance,” said James LaPlante, Sr. Director, Technology and Biomedical Services. “With one click, staff have been able to connect from their Gmail, Calendar, or from Meet-enabled conference rooms across three hospitals, 15 health centers, or from home.”
In the UK, Hackney Council is using G Suite, Meet and Chromebooks to keep its team of 4,000 staff connected and to make sure that essential services can still be delivered for its citizens.
In Peru, the Judiciary branch is using Meet to continue operating during the nation-wide quarantine. Through video conferences they are carrying out both internal meetings and also hearings. By doing this, attorneys, lawyers and judiciary clerks don’t have to physically attend court, keeping the virus from spreading, while maintaining the administration of justice in the country.
Korean Air has transformed its internal business system with G Suite since July 2019, creating a positive company culture. Employees communicate effectively with G Suite in a variety of ways, including chat, voice, and video, which reduces decision-making time. Korean Air recently opened a ‘Google G Suite Meeting Room’ within the company to further enhance its cloud-native communication capabilities and accelerate mobile-based collaboration.
German manufacturing company KAESER Compressors adopted G Suite in 2018, which allowed them to transition 4,000 employees to working from home smoothly, with minimal disruption. They are using G Suite to connect with customers and job applicants.
When their news anchor voluntarily self-quarantined after suspecting he had been in contact with a person with COVID-19 during a convention, Milenio Televisión, a Mexican television cable news channel, had to figure out how to keep their show on the air. They chose Meet for its security, and high quality image and sound. Milenio Televisión is now broadcasting multiple shows through Meet and has been using the tool to have video conferences with correspondents in other countries.
To help its staff cope with the impact of COVID-19, Italian bank Credem (Credito Emiliano S.p.A.) relied on G Suite, in particular Drive, Docs, and Meet, to seamlessly adapt to a collaborative work-from-home environment. It’s also helping them maintain business continuity, relying on Meet to continue to meet one-on-one with customers.
In the Philippines, the Department of ICT (DICT) is responsible for the planning and development of information and communications technology. As a result of COVID-19, the department has been continuously seeking ways to improve its programs and services to help quarantined workers and citizens, including use of GovMail, which is built on G Suite, Google Chat, and Google Meet. “The migration to cloud-based GovMail which started last year has proven to be particularly useful for remote government operations in this time. Coordination between government agencies is more organized, resulting in faster responses benefitting their constituents,” said Emmanuel Rey Caintic, DICT Assistant Secretary for Digital Philippines.
Kärcher, a German company known for its wide range of cleaning products, had initially planned to roll out G Suite to its workforce by 2021. In response to the pandemic, Kärcher rapidly accelerated their rollout, deploying G Suite to its entire 14,000 workforce in only five days. As of the end of March, Kärcher’s number of weekly active Meet and Chat users has grown by 20X.
Salesforce’s CRM solution brings companies and customers together, and they turned to G Suite to bring their own teams together. “With Salesforce employees working from home given COVID-19, innovative solutions like Meet are even more critical for effective virtual collaboration,” said Andy White, VP, Platform Engineering Salesforce. “Even with 2x our daily video calls—50,000 every workday—Google Cloud’s scale and support keep our teams reliably and seamlessly connected.”
The team at Shopify, a leading global commerce company, is relying on Meet to help them keep their workforce connected. “Even with the demand surges seen around the world, recently we had a 20 person meeting livestream to 4,000 people and there were no issues,” said Garth Pyper, Director of Technical Infrastructure. “Google Meet is our primary means of video conferencing across 5,000 people at Shopify, and we are grateful for the security, reliability, and flexibility it provides.”
With the global move to a fully remote workforce during COVID-19, software company Xero has embraced G Suite to help them make a smooth transition. “Google Meet is vital in keeping our teams socially connected, and Docs, Gmail and the full G Suite family of apps has the team’s productivity and collaboration working as if we were in the office. The reliability and performance of G Suite has allowed the IT team to focus on other challenges we face with a remote workforce.”
In Singapore, NTUC Fairprice Co-Operative, the largest supermarket chain of the island nation, has experienced a surge of 400%+ increase in capacity needs as customers urgently prepare for COVID-19 with in store and online purchases of all the necessities. With the help of G Suite, NTUC was able to handle this increased demand even as they transitioned the vast majority of their workforce to remote work.
Schnucks, a family-owned supermarket retailer with 100 stores in Missouri, Illinois, Indiana, Iowa and Wisconsin, was able to think outside the box to keep their business running and employees safe and connected. “We are running our Helpdesk 24/7 on Google Meet so that both our corporate and in-store employees can join in and get questions answered quickly. Our transportation department is able to practice social distancing by using a Google Meet ‘hotline’ as the WFH dispatch platform.”
Meet had long been the standard collaboration tool for TELUS International, which provides customer experience solutions for global brands. “The Meet platform has helped us maintain and foster our caring culture as we transitioned from an on-site workforce to a work from home model,” said Michael Ringman, Chief Information Officer. “Whether through real-time collaboration, live meetings or a little stress relief with some virtual happy hours, our team’s ability to reliably connect ‘face-to-face’ through Google Meet has been integral to keeping us engaged despite the distance between us.”
These are just a few of the many stories we’ve heard. We’ll continue to support all our users to stay connected in the cloud. Read more on how Google Cloud is supporting businesses and communities here.
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Video: How Did GANT Get Products to Market in Just Three Months?
It was in 1949 that a Ukranian immigrant Berl Gantmacher launched–what was going to be an iconic shirt-making company–GANT in Connecticut, America.
Since then, the company has reinvented shirts every single day. Headquartered in Stockholm, Sweden, GANT operates in 70 countries.
In 2017, GANT wanted to launch a flagship store in London. It takes most companies a year to open a store, considering the amount of cross country collaboration and planning that’s needed for a store to take off.
In order to open the store in London, teams from three countries—Sweden, Portugal and the UK—needed to work together.
“Right away through the process, we moved forward as one team with one goal. With G Suite we have access to all information in one place and we collaborate on Hangout. A flagship store could be well over a year. Regent Street (London) was three months. A very, very different timeline. It’s been an amazing success for the company,” says Matthew Wood, Creative Director, GANT.
G Suite made it possible for the various teams from different countries to collaborate on a single platform and launch a flagship store in just three months—instead of a year.
How Do You Cut Costs and Improve Staff Productivity, and Business Visibility? Ascend Money Has an Answer

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Hundreds of millions of residents of South East Asia have only limited access to banking and finance services. However, help is at hand. One of South East Asia’s largest fintech businesses, Ascend Money is using digital technologies to realize its mission of enabling as many people as possible to access innovative financial services and live better lives.
According to Ascend Money, 60 percent of the region’s 620 million residents do not have access to a full suite of financial services. Even a relatively small proportion of this market represents a big opportunity for the business.
Ascend Money’s offerings include the TrueMoney regional payment platform for underserved and digital consumers. The TrueMoney platform supports more than 40 million consumers across six countries: Cambodia, Indonesia, Myanmar, the Philippines, Thailand, and Vietnam.
“We found, based on value, ease of use, effectiveness, and the skills and adaptability of our own team members, BigQuery and other Google Cloud Platform services were the best fit for our business.”
– Abraham Jarrett, Head of Engineering, Ascend Money
TrueMoney also provides an e-wallet app that provides easy ways to top up mobile phones, undertake online shopping, and pay for products and services; a network of 65,000 branded shops; and international remittances, initially between Thailand and Myanmar. In addition, Ascend Money offers financial products to small to medium businesses.
Ascend Money is part of the South East Asian online business Ascend Group, which also operates e-commerce, e-procurement, data centers, cloud services, fulfilment, and digital marketing services.
Cost is a key criteria
Ascend Money initially started operations using physical infrastructure and on-premises workforce productivity applications. However, as the business grew its customer base and expanded into new markets, its technology leaders began to explore options to improve value for money; reduce the maintenance load on in-house team members; improve its data management and analysis; and collaborate more effectively.
“Operating our own on-premises infrastructure entails a higher cost of ownership and maintenance, as well as requiring us to scale up our hardware as needed,” says Abraham Jarrett, Head of Engineering, Ascend Money. “We conducted an evaluation and found that moving to the cloud would deliver a range of benefits.”
G Suite and Google Cloud Platform the best fit
The business evaluated solutions available in the market and opted to move to G Suite and Google Cloud Platform.
“Moving to Google Cloud Platform was an optimization exercise, with lowering our costs our primary goal, and achieving better performance an added benefit,” says Jarrett. Google Cloud Platform monitoring, diagnostic, and analytics tools have enabled Ascend Money to reduce its infrastructure spending, becoming more efficient and cost-effective in the process.
“Managing software is a big cost for us. Through G Suite, we are significantly reducing our software deployment, licensing, and repair costs.”
– Abraham Jarrett, Head of Engineering, Ascend Money
The Ascend Money team saw Google Kubernetes Engine as enabling a seamless way of transitioning from an on-premises data center to a cloud service. “We considered industry trends such as what people were adopting and who we could hire when making our decision,” says Jarrett. “Engineering teams are focusing on using Kubernetes open source container management at scale and as a way of doing business, which was attractive to us.
“Google Kubernetes Engine presented the easiest way to manage and orchestrate our containers, and drive us away from our existing infrastructure.”
BigQuery best for cost and ease of use
Ascend Money also reviewed data infrastructure solutions, with its business intelligence and data platform teams considering a range of options. The teams quickly ruled out an on-premises solution due to the capital investment required and opted for a cloud service. Following a rigorous evaluation of Google Cloud Platform against the services offered by another cloud provider, Ascend Money opted to run on Google Cloud.
“We found, based on value, ease of use, effectiveness, and the skills and adaptability of our own team members, BigQuery and other Google Cloud Platform services were the best fit for our business,” says Jarrett. The business is now running an architecture comprising a BigQuery analytics data warehouse; Cloud Storage to store raw and archive data; Cloud Dataflow to process stream and batch data, and Cloud Pub/Sub for event ingestion and delivery.
“We’re expanding our utilization of BigQuery and other services on a daily basis,” says Jarrett.
Ascend Money is also using a range of Google Cloud Platform services for the infrastructure outside its data platform, including Stackdriver logging and monitoring; Cloud KMS to manage cryptographic keys for its cloud services, Cloud Build to undertake continuous integration, delivery, and deployment; Cloud DNS to provide domain name system services; and Cloud Functions to enable its developers to run and scale code in the cloud.
With Google Cloud Platform, Ascend Money is now processing about 12GB of batch data per day and streaming data from about 200 data marts per day in Thailand alone.
Cost effective scalability and faster to market
Google Kubernetes Engine has enabled the business to scale and deliver to market faster. “We can build on the platform, take the application and container and deploy them to scale out,” says Jarrett. “The Google Kubernetes Engine orchestration mechanism that provides containerized, elastic scalability is extremely important in allowing us to manage costs and expend our effort efficiently. Through Kubernetes, we can write once and deploy everywhere.”
With Google Cloud Platform, the business has saved 3,000,000 THB (about US$90,000) in licensing costs and, through automation tools, reduced the time to complete infrastructure activities by 50 percent.
“We don’t have as many meetings since we deployed G Suite and we can work effectively in a distributed fashion.”
– Abraham Jarrett, Head of Engineering, Ascend Money
Ascend Money’s entire workforce is now using G Suite to collaborate and operate productively. The business is achieving a range of benefits including being able to get new team members up and running more quickly and reduced cost. “Managing software is a big cost for us,” says Jarrett. “Through G Suite, we are significantly reducing our software deployment, licensing, and repair costs.” Meanwhile, the shorter time to onboard team members to G Suite is paying off with improved productivity and an accelerated ability to collaborate.
Ascend Money team members primarily use Sheets, Slides, and Docs to create internal materials, including product requirement documents in Docs and workforce and project planning spreadsheets in Sheets.
The organization also uses Hangouts Meet to collaborate when working from different locations. “We don’t have as many meetings since we deployed G Suite and we can work effectively in a distributed fashion,” says Jarrett. “People can work from home and we have five regions plus Thailand where they can collaborate live on a document, such as a slide deck for board meetings or meetings with our chief executive officer, head of engineering, or other senior managers.”
20 hours per week saved
Jarrett describes the time savings of using web browser-based productivity software and G Suite as saving them an average of 20 hours per week. This has improved productivity and the quality of life for Ascend Money’s hard-working team, increasing overall staff satisfaction.
“The ability to work remotely is a big win for us,” Jarrett says. “Our team members can keep one computer at work and one at home and access the same information, they can work in a plane while it sits on the tarmac, or update a Google Doc or a Google Sheet in real time on their phone. They can work anytime, from any location, as long as they have an internet connection. They have less dead time, meaning more uptime.”
With Google Cloud Platform and G Suite, Ascend Money is ideally positioned to support growing demand for its fintech services in South East Asia, particularly among people with limited access to banking. “We have the agility and dynamism to support rising demand and look forward to continuing to work with Google to realize our business ambitions,” says Jarrett.
Apigee Helps Bank BRI Rewrite its Digital Future and Achieve Financial Inclusion

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About Bank BRI
Bank Rakyat Indonesia is one of the largest banks in Indonesia and is committed to increasing financial inclusions among un-banked Indonesians. Bank BRI specializes in using modern digital banking to facilitate microfinance lending across its network of over 10,000 branches and thousands of branchless agents.
Google Cloud Results
- Contributes $50M in revenue through the Apigee monetization feature
- Wins recognition for best digital bank in Indonesia from The Asian Banker in 2019
- Achieves ISO 27001 information security for open APIs, earning distinction as the only bank in ASEAN to receive certification to date
- Reduces partner onboarding from 6 months to under 1 hour with Apigee developer portal
Bank Rakyat Indonesia is making waves in Asia with its award-winning digital strategy. As a government-owned bank, Bank BRI is dedicated to changing the lives of its customers through accelerating financial inclusion across Indonesia. With an aggressive target of 84 percent of Indonesians participating in the banking system by 2022, Bank BRI is leapfrogging fintech competition thanks to its innovative digital strategy that has APIs at its core. By the end of 2019, Bank BRI expects to have reached a 70 percent financial inclusion rate among the country’s population, in part due to the adoption of the Cloud Apigee API Management Platform as the bank’s digital nucleus.
Transforming a legacy into a digital future
In the banking business, trust is essential, not only between the bank and its customers, but also between the bank and its partners. Recognizing that gaining and maintaining this trust would be key to customer and partner adoption of the new Bank BRI products and services, the bank decided to pursue ISO 27001 certification in 2018, becoming the first bank in ASEAN (the Association of Southeast Asian Nations) to become certified as information security compliant. Now the international community of partners and customers who use the bank’s APIs have yet another reason to place their trust Bank BRI.
“Apigee has become the central nervous system for all communications between the digital core banking, the microservices, the frontend, and the apps. Apigee has become our sun. Everything rotates around Apigee.”—Kaspar Situmorang, Executive Vice President, Bank Rakyat Indonesia
Kaspar Situmorang, Executive Vice President of Bank BRI, had the original vision for how the bank could transform itself into a fintech with digital technology and APIs. His team got started by implementing a web-native frontend over a new technology stack with Apigee as a second layer. This was a big change from the legacy technologies that existed when Situmorang joined the bank in 2017. Previously all of the bank’s products had their own public APIs, which were very difficult to manage, secure, and monetize.
Since deploying Apigee, it’s become much easier to manage the entire API lifecycle. Situmorang’s digital bank team of 15 uses the Apigee monetization and developer portal features while managing and securing APIs and conducting big data integrations. Apigee has become Bank BRI’s center of communications, handling all transactions between the bank and third parties.
Whereas previously it could take up to six months to onboard a new partner using host-to-host and VPN technology, now it takes less than an hour for partners to self-onboard using the Bank BRI Apigee developer portal. On the portal, partners can register, browse APIs, test in the sandbox, and go into production — all in less than an hour.
“Apigee has become the central nervous system for all communications between the digital core banking, the microservices, the frontend, and the apps. Apigee has become our sun. Everything rotates around Apigee,” says Situmorang.
Increasing financial inclusions
With more than 10,000 offices across Indonesia, Bank BRI has the largest network of any bank in ASEAN. The bank is also the biggest microfinance lender in the region. Though already present in even the most far-flung corners of Indonesia, Bank BRI is still working on increasing financial inclusion among un-banked Indonesians. With 56 million people that haven’t accessed banking services, Indonesia is in the bottom four countries for financial literacy in the world, along with Bangladesh, India, and China. It’s estimated that there is up to $8.3 billion in currency being held outside the banking system.
In order to reach this mostly rural, subset of the population, the bank launched Agent BRILink, a nationwide network of branchless agents. These agents can open new accounts, take deposits, pay out withdrawals, and process and disburse loans in under two minutes with the Pinang microfinance mobile app. To date, over 30,000 customers have received loans through Pinang. Handling its own risk-scoring and automatic payroll deductions for payments has translated into less risky and more profitable loans for Bank BRI.
“Customers download the app and scan their ID, capturing their credit score in just a few seconds. The digital offer letter says how much they’re approved for. They can then accept it, go to the approval screen, and do facial recognition. The money is disbursed immediately. GCP has transformed us into a fintech.”—Kaspar Situmorang, Executive Vice President, Bank Rakyat Indonesia
BRILink agents are bank customers who have been scored highly for reliability by the bank’s big data analyses and who maintain a minimum balance of around $800. Combining this data with the Google Maps API, Bank BRI is able to score all 75.5 million of its customers and identify which of them should be recruited as agents for underbanked areas. Since 2018, the bank has been able to appoint more than 200,000 branchless agents using the Agent BRILink app, eliminating the need for logistically challenging face-to-face meetings. This has resulted in an increase in loan volume from branchless business from $15 billion in 2017 to $26 billion in 2018.
To enable branchless agents to sign up new customers and provide banking services, all they need is a mobile phone and internet service. With many parts of rural Indonesia not covered by commercial 3G, Bank BRI has overcome this hurdle by operating its own satellite. With the connectivity the satellite guarantees, branchless agents can help customers obtain microfinancing and open new shops and businesses in all parts of the country. The satellite also provides internet service across the APAC region wherever the bank operates, from Sri Lanka to New Zealand. While it might seem unusual for a bank to operate a satellite, it’s reflective of Bank BRI’s commitment to reaching its financial inclusion targets and meeting its customers wherever they are.
“Pinang was created to win against fintechs trying to compete against us on speed, cost, and security,” says Situmorang. “The truth is that Indonesian regulators closed about 650 fintechs, mainly in the peer-to-peer lending space, because they were unsafe, too expensive, and very slow.”
Using APIs to create and monetize new products
Another way that Bank BRI is leveraging Google Cloud Platform solutions is through an innovative use of the Cloud Vision API, which enables the bank to integrate with the Indonesian government ID database. Identities of new customers — whether they’re coming in via a branch, a BRI Link Agent, or a mobile app — are automatically verified in seconds through facial recognition. With instant credit scoring and identity fraud concerns essentially eliminated, the bank can make more confident lending decisions.
“Monetization is very important to us. It enables us to define our pricing based on API calls and bill automatically based on usage. We’ve already recognized $50 million through the Apigee monetization feature.”—Kaspar Situmorang, Executive Vice President, Bank Rakyat Indonesia
“Customers download the app and scan their ID, capturing their credit score in just a few seconds,” explains Situmorang “The digital offer letter says how much they’re approved for. They can then accept it, go to the approval screen, and do facial recognition. The money is disbursed immediately. GCP has transformed us into a fintech.”
Bank BRI sees a bright digital future, in part thanks to the API product marketplace it’s creating to serve fintechs. With its digital technologies and massive customer base, the bank is sitting on a treasure trove of big data. Bank BRI already packages this data through more than 50 monetized open APIs for more than 70 ecosystem partners wanting to do credit scoring, business assessments, and risk management. Fintechs, insurance companies, and financial institutions don’t have the talent or the financial resources to do quality credit scoring and fraud detection on their own, so they are turning to Bank BRI.
“Monetization is very important to us. It enables us to define our pricing based on API calls and bill automatically based on usage. We’ve already recognized $50 million through the Apigee monetization feature,” says Situmorang.
Bank BRI is meeting and surpassing the goals it has set for itself for digitalization, increasing financial inclusion, and creating new revenue streams with APIs.
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