OCR Engine Upgrade: Document AI Introduces 3 New Capabilities

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Documents are indispensable parts of our professional and personal lives. They give us crucial insights that help us become more efficient, that organize and optimize information, and that even help us to stay competitive. But as documents become increasingly complex, and as the variety of document types continues to expand, it has become increasingly challenging for people and businesses to sift through the ocean of bits and bytes in order to extract actionable insights.
This is where Google Cloud’s Document AI comes in. It is a unified, AI-powered suite for understanding and organizing documents. Document AI consists of Document AI Workbench (state-of-the-art custom ML platform), Document AI Warehouse (managed service with document storage and analytics capabilities), and a rich set of pre-trained document processors. Underpinning these services is the ability to extract text accurately from various types of documents with a world-class Document Optical Character Recognition (OCR) engine.

Google Cloud’s Document AI OCR takes an unstructured document as input and extracts text and layout (e.g., paragraphs, lines, etc.) from the document. Covering over 200 languages, Document AI OCR is powered by state-of-the-art machine learning models developed by Google Cloud and Google Research teams.
Today, we are pleased to announce three new OCR features in Public Preview that can further enhance your document processing workflows.
1. Assess page-level quality of documents with Intelligent Document Quality (IDQ)
With Document AI OCR, Google Cloud customers and partners can programmatically extract key document characteristics – word frequency distributions, relative positioning of line items, dominant language of the input document, etc. – as critical inputs to their downstream business logic. Today, we are adding another important document assessment signal to this toolbox: Intelligent Document Quality (IDQ) scores.
IDQ provides page-level quality metrics in the following eight dimensions:
- Blurriness
- Level of optical noise
- Darkness
- Faintness
- Presence of smaller-than-usual fonts
- Document getting cut off
- Text spans getting cut off
- Glares due to lighting conditions
Being able to discern the optical quality of documents helps assess which documents must be processed differently based on their quality, making the overall document processing pipeline more efficient. For example, Gary Lewis, Managing Director of lending and deposit solutions at Jack Henry, noted, “Google’s Document AI technology, enriched with Intelligent Document Quality (IDQ) signals, will help businesses to automate the data capture of invoices and payments when sending to our factoring customers for purchasing. This creates internal efficiencies, reduces risk for the factor/lender, and gets financing into the hands of cash-constrained businesses quickly.”
Overall, document quality metrics pave the way for more intelligent routing of documents for downstream analytics. The reference workflow below uses document quality scores to split and classify documents before sending them to either the pre-built Form Parser (in the case of high document quality) or a Custom Document Extractor trained specifically on lower-quality datasets.

2. Process digital PDF documents with confidence with built-in digital PDF support
The PDF format is popular in various business applications such as procurement (invoices, purchase orders), lending (W-2 forms, paystubs), and contracts (leasing or mortgage agreements). PDF documents can be image-based (e.g., a scanned driver’s license) or digital, where you can hover over, highlight, and copy/paste embedded text in a PDF document the same way as you interact with a text file such as Google Doc or Microsoft Word.
We are happy to announce digital PDF support in Document AI OCR. The digital PDF feature extracts text and symbols exactly as they appear in the source documents, therefore making our OCR engine highly performant in complex visual scenarios such as rotated texts, extreme font sizes and/or styles, or partially hidden text.
Discussing the importance and prevalence of PDF documents in banking and finance (e.g., bank statements, mortgage agreements, etc.), Ritesh Biswas, Director, Google Cloud Practice at PwC, said, “The Document AI OCR solution from Google Cloud, especially its support for digital PDF input formats, has enabled PwC to bring digital transformation to the global financial services industry.”
3. “Freeze” model characteristics with OCR versioning
As a fully managed cloud-based service, Document AI OCR regularly upgrades the underlying AI/ML models to maintain its world-class accuracy across over 200 languages and scripts. These model upgrades, while providing new features and enhancements, may occasionally lead to changes in OCR behavior compared to an earlier version.
Today, we are launching OCR versioning, which enables users to pin to a historical OCR model behavior. The “frozen” model versions, in turn, give our customers and partners peace of mind, ensuring consistent OCR behavior. For industries with rigorous compliance requirements, this update also helps maintain the same model version, thus minimizing the need and effort to recertify stacks between releases. According to Jaga Kathirvel, Senior Principal Architect at Mr. Cooper, “Having consistent OCR behavior is mission-critical to our business workflows. We value Google Cloud’s OCR versioning capability that enables our products to pin to a specific OCR version for an extended period of time.”
With OCR versioning, you have the full flexibility to select the versioning option that best fits your business needs.

Getting Started on Document AI OCR
Learn more about the new OCR features and tutorials in the Document AI Documentation or try it directly in your browser (no coding required). For more details on what’s new with Document AI, don’t forget to check out our breakout session from Google Cloud Next 2022.
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Breaking Down AI for IT Leaders: The No-Nonsense Guide
What is machine learning and, critically, what kinds of problems can it solve? It’s an important question, one that forms the fundamental basis of any AI initiative.
Here’s how the Google Cloud thinks about machine learning: It’s about logic, rather than just data.
Valliappa Lakshmanan, Big Data and Machine Learning, Google Cloud Platform, describes why such a framing is useful when it comes to devising new applications for ML and how to utilize it to expand the capabilities of your business.
From Lakshmanan perspective watching many companies in many industries leverage machine learning, he observes how abstraction levels of machine learning are increasing, how data comprehensiveness is becoming more important than data size and why systems can often build on top of preexisting models.
Lakshmanan also speaks about how your IT infrastructure has to change to enable you to take full advantage of machine learning and achieve tremendous business impact and personalization.
Combining IoT and Analytics to Warn Manufacturers of Line Break Downs and Increase Profitability

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Oden Technologies is using the Internet of Things (IoT) to improve the factories of today. The giant network of “things” (including people) connected to each other via the Internet has the potential to reduce waste, increase efficiency, and improve safety across all walks of life. Oden is leading IoT innovation in manufacturing by combining wireless connectivity, big data, and cloud computing.
The use of data to improve manufacturing is practically as old as manufacturing itself. But the computerization of manufacturing has resulted in broad and rapid changes to the way data is collected and processed, as well as the sheer volume of data available.
Oden’s goal is to help manufacturers tap into this data to quickly identify process trends and even warning signs of machine breakdown. Such visibility can reveal opportunities to improve manufacturing and maintenance processes that reduce waste and increase profit margins.
Oden designs and develops data collection devices that can plug into almost any kind of machine and can wirelessly transmit data with minimal complexity and setup time.
Once devices are installed, the Oden technology platform processes data to give manufacturers cutting-edge analytics that are easy to comprehend. Analysis produced by the platform provides factory engineers with data points such as detailed root-cause analysis down to the second, factory-wide performance in real-time, and trend analysis.
Improving cloud delivery
Oden’s previous cloud platform performed satisfactorily, but the company evaluated alternatives in search of potential reductions in cost and complexity and increases in performance.
When evaluating Google Cloud Platform, Oden discovered it would require fewer virtual machine (VM) instances for equivalent performance, which would cut costs. Furthermore, Oden could gain more sophisticated data analytics and machine learning capabilities compared with its existing cloud provider.
Today, Oden runs its entire platform on Google Cloud Platform including Google Compute Engine, Google Cloud Pub/Sub, Google Cloud Bigtable, Google Stackdriver, and Google Kubernetes Engine.
“In order to serve our customers, we need a cloud platform that can scale reliably while keeping costs low, perform under heavy loads, and consistently deliver sophisticated features such as machine learning,” says Willem Sundblad, CEO and Founder at Oden Technologies. “Google Cloud Platform is way ahead in all of these areas compared to our previous cloud provider.”
Capturing tens of millions of metrics a day
Using Google Cloud Platform, Oden can help an average factory capture and store approximately 10 million metrics on a single manufacturing line every day.
Metrics can include extremely granular detail, such as the amount of electricity going to machines, the amount of raw material consumed, and the volume of material produced. Sensors can also capture and transmit environmental information such as temperature, humidity, and dew point so that manufacturers can identify weather-related and seasonal impacts on production.
The updated Oden Cloud Platform uses Kubernetes Engine—powered by the open source Kubernetes system—to run application program interfaces (APIs) that capture data from Oden’s wireless devices on the factory floor.
Google Cloud Pub/Sub then sends the data in real time to Google Cloud Bigtable, where data is processed using Oden’s proprietary analytics tools. Google Stackdriver supports Google Cloud Platform monitoring, logging, and diagnostics, which help Oden deliver its cloud platform with confidence.
Oden Technologies builds dashboards powered by Kubernetes Engine, which pull analyzed data from Google Cloud Bigtable. The dashboards provide customers with real-time visibility into their manufacturing lines. Oden Factory Cloud dashboards allow customers to delve deeper into their data to fine-tune production processes or discover the root causes of production issues.
With the previous cloud provider, Oden required 80 VM instances to run the dashboards. With Google Cloud Platform that number has been cut to 45, which dramatically reduces costs and complexity.
“We migrated from our previous cloud provider to Google Cloud Platform in just one month,” says Willem. “Further, our storage and data analytics costs have decreased by 30%. Cost savings like these allow us to protect customers from rising expenses, keeping us focused on bringing the best products possible to market.”
Faster data access; more efficient factories
With Google Cloud Platform, Oden can now deliver a complete factory analytics picture to manufacturers. In environments where thousands of variables affect the bottom line, businesses can now automatically and perpetually record machine and performance measurement. Oden Factory Cloud gives customers access to comprehensive data insights and can eliminate reliance on onsite infrastructure investments to run their own analytics.
Because manufacturers have access to live data and can analyze production data quickly, they can troubleshoot and resolve problems in minutes rather than months. Such information helps improve product quality, minimize unplanned downtime, cut costs, and improve profitability.
“With the help of Google Cloud Platform, we are helping our customers to be data-driven, which wasn’t possible before,” adds Willem. “They now understand that data is their most important asset. That allows them to be more innovative and continually improve their production processes.”
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How FLYR and Google Cloud Help Airlines Forecast Demand and Set Prices
FLYR Labs is an international team of industry experts and specialists in revenue management that works to bring in intelligence to the airlines companies. FLYR uses machine learning and AI to help predict demand and optimize price so that every airline is operating its complete capacity. Watch the video from Architecting with Google Cloud to deep-dive into a use case with FLYR involving the use of historic data, competitors data and future information to build model for outputting demand, set prices and optimize revenue. You can can even have a quick view of the FLYR ML platform!
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Navigating the AI Landscape: The Future of AI for ML Engineers
A podcast-style video series exploring how AI is shaping our future and how to prepare for changes. Developer advocate, Arwen Hauzhenga, shares his 10+ years of experience in machine learning and generative AI. He discusses the evolution of the field from data mining to data science and large-scale machine learning.
The video contains:
✦ Key developments in AI witnessed over the years
00:00
✦ Democratization of AI is making it more accessible to non-specialists
03:58
✦ AI and ML are leading towards worry-free infrastructure for model training and deployment
08:11
✦ Key pointers for building responsible AI systems
11:53
✦ Identifying the right use case and leveraging capabilities are crucial for successful AI implementation
15:33
✦ Learning machine learning doesn’t require being an expert
19:04
✦ Identifying the right use case and aligning with stakeholders is key to successful AI implementation
22:22
✦ Interacting with technology is changing significantly with AI
25:37
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Breakthrough Insights Across the Life Sciences Value Chain
New science and patient centricity require increasing reliance on data and deeper insights.
Accenture’s life sciences customers have been demanding answers to this need, and want a solution with an open platform.
Enter INTIENT, Accenture’s life sciences platform that is powered by Google Cloud.
INTIENT generates insights throughout the life sciences value chain from early research through pivotal clinical trials all the way through to delivering care to patients.
In this video, Kevin Julian, Senior Managing Director, Life Sciences, Accenture and Michael Stapleton, Senior Industry Executive, Accenture, discuss enables ground-breaking possibilities through applied intelligence, including the development of personalized therapeutics tailored to a patient’s genetic makeup, the utilization of real world data/evidence in clinical trials, better identification of patients for trials, development of digital therapeutics, and improved patient outcomes — in other words, better regimen adherence.
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