Innovate Faster & More Flexibly: How Our Commitment to Open Source Unlocks AI and ML Innovation

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At Google, we believe anyone should be able to quickly and easily turn their artificial intelligence (AI) idea into reality. Open source software (OSS) has become increasingly important to this goal, heavily influencing the pace of innovation in AI and machine learning (ML) ecosystems. Over the last two decades, ML has transformed Google services including Search, YouTube, Assistant, and Maps, and the basis for this transformation has always been our “open first” approach through investments in projects and ecosystems like TensorFlow, Jax, and PyTorch.
These OSS efforts are important because many AI technologies rely on closed or exclusive approaches. This wall-garden approach creates high barriers to entry for developers; limits efforts to make AI explainable, ethical, equitable; and stunts innovation. We’re committed to open ecosystems, as we firmly believe no one company should own AI/ML innovation. In this blog post, we’ll explore some of Google’s most significant OSS AI and ML contributions from recent years, as well as how our commitment to open technologies can help organizations innovate faster and more flexibly.
Openness is the way to operate as an ecosystem, not a single project
Google’s OSS initiatives extend and enable AI initiatives according to three pillars:
- Access — OSS allows developers, researchers and organizations of all sizes to leverage the latest ML technology. It is a key part of democratizing innovation in ML, fostering software diversity and choice for customers, and lowering operating cost while accelerating scale for everyone.
- Transparency — Open source datasets, ML algorithms, training models, frameworks, and compilers ensure due diligence and validation by the larger community. This is paramount when it comes to ML as it bolsters reproducibility, interpretability, ensures equity, and boosts security.
- Innovation — With more access and transparency, more innovation comes naturally. Our customers and partners take advantage of open source ML toolsets and frameworks to create more innovation in the field by contributing their own OSS.
Google’s ongoing commitment to open source AI
Google’s commitment to open standards spans over two decades of OSS contributions like TensorFlow, JAX, TFX, MLIR, KubeFlow, and Kubernetes, as well as sponsorship for critical OSS data science initiatives like Project Jupyter and NumFOCUS. Initiatives like these have helped Google become the leading Cloud Native Computing Foundation (CNCF) contributor—and by building on these efforts, Google Cloud seeks to be the best platform for the OSS AI community and ecosystem.
The perils of closed technologies can emerge at many points across ML pipelines, which is why Google’s OSS strategy encompasses the entire “idea-to-production” lifecycle, from acquiring data, to training models, to managing infrastructure, to facilitating experimentation and model refinement:
Data acquisition: starting the journey from idea to production-ready ML model
The journey from an idea to a production ML model starts with data. TensorFlow Datasets not only help users acquire ready-to-use, customizable, and highly-optimized datasets (including image, audio, and text), but also provides a set of helpful APIs that make it easy for users to organize their own datasets, regardless of whether they build with TensorFlow, Jax, or other ML frameworks.
Model development and training: shortening the path from data to useful ML
OSS libraries help developers and researchers design, implement, train, test, and debug ML algorithms. Our contributors on this front include:
- The TensorFlow core framework, which offers APIs to help data scientists and developers build and train production-grade ML models on distributed and accelerated infrastructure powered by GPUs or TPUs;
- Google’s founding membership of the PyTorch Foundation, which positions us to increase adoption of ML by building an ecosystem of open-source projects with PyTorch;
- Keras, a simple and powerful ML framework, well integrated with TensorFLow, that makes it easy for developers to quickly build and train ML models, or to leverage pre-trained AI applications;
- Model Garden, which provides implementations of many state-of-the-art computer vision and natural language processing models, maintained by Google and accessible to all, alongside APIs to accelerate training and experiments;
- Jax, a lean, intuitive, and composable system that brings together automatic differentiation (Autograd) and the Accelerated Linear Algebra (XLA) optimizing compiler to offer high-performance ML for fast research and production;
- TensorFlow Hub, a repository of trained ML models ready for fine-tuning and deployment; and,
- MediaPipe open source cross-platform, which lets users leverage customizable ML solutions for live and streaming media, including text and video.
ML infrastructure management: scaling valuable models with powerful backends
Accessing and managing infrastructure for ML, especially at scale, can be a blocker for many organizations, which is why Google has invested in initiatives including:
- The TFX (or TensorFlow Extended) platform, which offers software frameworks and tooling for full MLOps deployments, helping developers with data automation, model tracking, performance monitoring, and model retraining;
- Kubeflow, which makes deployments of ML workflows on Kubernetes simple, portable and scalable; and,
- TRC (TPU Research Cloud), which gives access to a cluster of more than 1,000 Cloud TPU devices at no charge to selected researchers who publish peer-reviewed papers and/or open source code.
Experimentation and model optimization: encouraging discovery and iteration
Data, tools for model training, and infrastructure can achieve only so much without strong processes for experimentation and optimization—which is why we’ve contribution to projects like xManager, which enables anyone to run and keep track of ML experiments locally or on Vertex AI and Tensorboard, which simplifies tracking and visualizing of model performance metrics.
These areas of focus will help not only our customers but the open-source AI community as a whole, and we’re excited to share more OSS news in coming days and months. To start exploring why many organizations choose Google Cloud for their open-source AI needs, visit our “open cloud” page and be sure to register for Google Cloud Next ‘22 for all our latest news.
Thanks to all the contributors to this blog post: Matt Vasey, George Elissaios, Warren Barkley, Manvinder Singh, James Rubin, Abhishek Ratna, Thea Lamkin, Amin Vahdat, Andrew Moore, Max Sapozhnikov, Gandhi, Vikram Kasivajhula
You Can Now ‘Listen’ to Over 50 Tech Blogs on Google Cloud Reader

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🎧 Prefer to listen? Check out this episode on the Google Cloud Reader podcast
If you’re anything like me, you love reading, but also appreciate that sometimes your eyes need to be doing other things; whether it’s finding your exit off the highway, or keeping your puppy from destroying the couch.
And sometimes the thought of sitting down to read something just feels like it’s going to take valuable multi-tasking time away from my day. I know, I know, multitasking can be frowned upon, but it’s the way I live a good chunk of my life, and it’s working out so far. And while I’m not alone in my multitasking, I’m also not alone in my desire for a non-visual way to get this content, or any content.
*Google Cloud Reader enters the chat*
Google Cloud Reader is a podcast that lets you listen to the Google Cloud Blog posts that aren’t as dependent on visuals. This means they’re articles that are, or are adapted to be, less focused on graphs, or code samples, and instead describe the meaning behind those visual aids.
It’s an easy, audible way to absorb content around all things new in Cloud, while still being able to make sure Ruthie doesn’t eat my work from home equipment.

So by now you’re probably thinking “OK, so you started a podcast during the pandemic, even though you definitely seemed like the type to start making sourdough”—and you’re right. My 53 plants agree with you. But rest assured, one can listen to an episode of this podcast *while* creating a macramé plant hanger, or waiting for bread to rise—multitasking, am I right?
We’re a little over 50 episodes/macrame plant hangers in, so you should check it out (Ruth and I would appreciate it).
Some of my personal favorites
- Beginners Guide to Painless Machine Learning – Learn how to get started with Google Cloud AI tools
- Introducing GKE Autopilot: A Revolution in Managed Kubernetes – Learn more about GKE Autopilot, a revolutionary mode of operations for managed Kubernetes that lets you focus on your software, while GKE Autopilot manages the infrastructure.
- Cook up your own ML recipes with AI Platform – Learn about Mars Wrigley’s new ML-inspired recipe experiment on Google Cloud and how you can get started with your own.
- Recovering Global Wildlife Populations using ML – Review Google’s Wildlife Insight’s ML project and help users create an image classification model for motion-sensor cameras (called camera traps) used to help protect wildlife in an non-invasive way by collecting and tagging species via pictures.
Let me know your favorite episodes, and what other articles you’d like to hear on Twitter @jbrojbrojbro!
No matter why you prefer an audio format, we’ve got you covered; Google Cloud Reader, where we read the tech blog for you, and to you.
Get all the Google Cloud Reader on your favorite podcast platform, including Google Podcasts, Apple Podcasts, and Spotify.
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How Good Are Google’s Vision, Speech, Translation and Natural Language ML APIs?
Many companies want to be able to adopt machine learning and artificial intelligence quickly into their businesses.
But it isn’t always straight-forward and easy. Custom building the models and setting up and maintaining the infrastructure required for an AI project is time-consuming.
That is where Google’s machine learning APIs come into play.
These ready-to-go ML APIs for vision, speech, translation and natural language can be deployed almost immediately. Imagine being able to tell the state of mind of customers who walk into a store (vision API). Or being able to bridge, easily, India’s significant local language challenges (translation API).
In this short video, you’ll see how easy it is to access—and how accurate—Google’s machine learning APIs for vision, speech, translation and natural language processing.
Watch it now and find new ways to improve your business!
Making Hybrid Work Human: Google Workspace and Economist Impact Survey

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Google Workspace recently commissioned Economist Impact to complete a global survey (October 2021)* on the state of hybrid work, including its challenges and opportunities. We already knew that the pandemic had fundamentally changed the world of work, but the survey emphasizes the scale, reach, and longevity of those changes..
Over 75% of respondents believe that hybrid/flexible work will be a standard practice within their organizations in the coming three years. Given that 70% of respondents said they never worked remotely before the pandemic, it’s clear that hybrid has become the dominant model for work and that it’s here to stay.
But it’s also clear, as we’ll see below, that hybrid has some serious gaps that need to be addressed if it’s going to be sustainable and successful in the long term.
Defining hybrid work
As part of our work on the hybrid work survey and a broader project with The Economist Group, we interviewed a group of experts across research, consulting, business, and the advocacy world to arrive at a definition of hybrid work that captures all ways work is changing.
As Brian Kropp, one of the interviewees and vice president at Gartner, puts it: “Hybrid work is not just about different locations, but also different timings and different schedules.”
Harriet Molyneaux, managing director at HSM Advisory, a future-of-work research and advisory group, adds to this notion by describing the time-location work spectrum: “At one end of the spectrum is everyone in the office, nine till five, so both restricted time and location. And then at the other end of the spectrum is anywhere around the world at any time. So no restricted time or location. A hybrid is anything that sits in the middle of that.”
I agree with Brian and Harriet’s views. Flexibility in both location and hours is a core part of our working definition of hybrid work: a spectrum of flexible work arrangements in which an employee’s work location and/or hours are not strictly standardized.

Given this definition and framework, how is hybrid work faring and what lies ahead?
Individual wellbeing is coming at the cost of organizational connection
Early on in the pandemic, productivity remained steady or even increased for many organizations. But it came at a cost, with levels of burnout spiking as employees juggled caregiving, homeschooling, and other demands in their personal lives with work responsibilities.
Based on the survey data, wellbeing has made an upward shift, no doubt aided by things like students returning to schools in many regions and fewer demands being made of working parents. The majority of respondents said that hybrid work, based on their own experiences, can have a positive impact on the physical, mental, financial, and social wellbeing of employees.
But it appears that individual wellbeing is coming at the cost of organizational connection. The majority of respondents said they feel disconnected from their organization and co-workers (57%), that limited networking opportunities negatively impact career growth (62%), and that limited social interactions with co-workers has had a negative impact on their mental health (54%).
To be sustainable, hybrid work models must address this sense of disconnection in real and tangible ways. And it won’t happen just by increasing the number of virtual meetings. Although 72% of people say that virtual meetings improve inclusion and participation, 68% also say there are too many virtual meetings to begin with. We need new ways for people to connect spontaneously.
Hybrid workers are often using tools built for a bygone desktop era
When asked about the most important conditions needed to achieve the long-term success of hybrid work models, the number one choice globally was “new technologies that allow for time and location flexibility.”
Naturally, it was gratifying to see this, since Google Workspace is built on a cloud-based platform that empowers collaboration from anywhere, on any device, but the survey answer also highlights how much organizations have had to scramble to meet the demands of the pandemic. Some had to take legacy, office-centric systems and make them work for a distributed workforce overnight, often leveraging less-than-ideal technologies like VPNs that introduce digital friction.
As a result, top technology concerns of respondents include:
- unreliable internet access (if only all our WiFi connections were hybrid-ready!)
- reliance on slow or outdated tools
- accessing and maintaining files in multiple places
- relying on too many applications in order to get work done
Hybrid work, it seems to me, doesn’t need more applications and collaboration surfaces. It needs deeper, more meaningful connections in the tools and surfaces we already have.
As organizations assess their tech stacks, they should consider whether they can shape the behaviors they want from hybrid employees (e.g., real-time collaboration, ease of information sharing) with the tools they have in place. Or are the limits of the technology determining hybrid employee behavior?
The management and culture gap
In the same way that tools have often been built for a shared physical workspace, organizational culture seems to lag behind the hybrid moment. The majority of respondents said that a lack of face-to-face supervision creates a sense of distrust among managers and employees, and that they feel stressed by increased monitoring associated with flexible work. And more than 62% said that limited networking opportunities with senior employees and co-workers has a negative impact on career growth.
Strikingly, more than 70% of respondents indicated that the culture of trust between managers and employees needed improvement. Training and management best practices (60% of people want more of both) might help fill some of the gaps, but a manager can’t build trust with their hybrid teams by going through a training program.
The role of manager must itself evolve to meet the demands of a hybrid model. How can we empower managers to be the bridge between the “office of one” and the “office of many”? And as I discussed previously on Forbes, driving towards impact rather than output is a more sustainable metric for team engagement and productivity. It also dispenses with monitoring as a core part of a manager’s role, freeing them up to be a coach-and-connector.
How Google Workspace can help bridge the hybrid work gaps
No one has all the answers for how to make hybrid work successful, and I suspect we will see iterations of the model into 2022 and beyond as organizations—including Google—experiment with the right mix of location, culture, processes, and tools.
On the technology front, Google Workspace is uniquely positioned to bridge many of the emerging hybrid work gaps. Over the last year, we’ve delivered a set of innovations that are designed to deepen collaboration experiences while strengthening social connections within and across teams.
For example, we launched smart canvas to bring new collaboration capabilities to the places where people are already working together, helping to keep them connected, rather than having them switch tabs or open new apps. And we delivered Spaces as a central place for collaboration, where teams can share ideas, work on documents together, and manage tasks from a single place. Because all their work is preserved for future reference, team members can easily jump in and contribute at a time that works best for them, seeing a full history of the conversations, context, and content along the way. Spaces helps people maintain individual wellbeing while preserving the health of a group project.
In Google Meet, we’ve introduced real-time captions in multiple languages (in preview now), the ability for people to customize their video tiles, including being able to turn off their own to help with meeting fatigue, and we’ve implemented automatic light adjustments and noise cancellation. These changes help ensure that everyone can be seen and heard.
Meanwhile, features like hand-raise, Q&A, and polls have helped make meetings more inclusive and companion mode (in preview) can bring these to life in hybrid settings, to help ensure that there’s one cohesive conversation between the people in the office and their colleagues working somewhere else. We view companion mode as a bridge between the office and “somewhere else.”
On the personal wellbeing front, we launched Focus Time, which lets people block out their calendars for uninterrupted focus work, and Time Insights in Google Calendar, where employees can look at how they’re spending their time and adjust as needed.
As hybrid work continues to evolve, Google Workspace is committed to supporting wellbeing and seamless collaboration with tools that can remove digital friction and help people maintain connections—to each other and the organizations they work for.
*Survey details: The survey, completed in October 2021, polled a total of 1,244 employees and managers in four regions (North America, Europe, APAC, and Latin America), from more than 15 industries, in every age group, and from both small and large organizations. The focus was on knowledge workers, though it’s important to note that some of those people have been working on the frontlines; 20% of respondents indicated they haven’t worked remotely at all during the pandemic. This includes people in hospitality, retail, transportation and logistics, and healthcare.
How Vertex AI NAS is Suitable for Most Advanced ML Workloads

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Vertex AI launched with the premise “one AI platform, every ML tool you need.” Let’s talk about how Vertex AI streamlines modeling universally for a broad range of use cases.
The overall purpose of Vertex AI is to simplify modeling so that enterprises can fast track their innovation, accelerate time to market, and ultimately increase return on ML investments. Vertex AI facilitates this in several ways. Features like Vertex AI Workbench, for example, speed up training and deployment of models by five times compared to traditional notebooks. Vertex AI Workbench’s native integration with BigQuery and Spark means that users without data science expertise can more easily perform machine learning work. Tools integrated into the unified Vertex AI platform, such as state of the art pre-trained APIs and AutoML, make it easier for data scientists to build models in less time. And for modeling work that lends itself best to custom modeling, Vertex AI’s custom model tooling supports advanced ML coding, with nearly 80% fewer lines of code required (compared to competitive platforms) to train a model with custom libraries. Vertex AI delivers all this while maintaining a strong focus on Explainable AI.
Yet organizations with the largest investments in AI and machine learning, with teams of ML experts, require extremely advanced toolsets to deliver on their most complex problems. Simplified ML modeling isn’t relegated to simple use cases only.
Let’s look at Vertex AI Neural Architecture Search (NAS), for instance.
Vertex AI NAS enables ML experts at the highest level to perform their most complex tasks with higher accuracy, lower latency, and low power requirements. Vertex AI NAS originates from the deep experience Alphabet has with building advanced AI at scale. In 2017, the Google Brain team recognized we need a better way to scale AI modeling, so they developed Neural Architecture Search technology to create an AI that generates other neural networks, trained to optimize their performance in a specific task the user provides. To the astonishment of many in the field, these AI-optimized models were able to beat a number of state of the art benchmarks, such as ImageNet and SOTA mobilenets, setting a new standard for many of the applications we see in use today, including many Google-internal products. Google Cloud saw the potential of such a technology and shipped in less than a year a productized version of the technique (under the brand AutoML). Vertex AI NAS is the newest and most powerful version of this idea, using the most sophisticated innovation that has emerged since the initial research.
Customer organizations are already implementing Vertex AI NAS for their most advanced workloads. Autonomous vehicle company Nuro is using Vertex AI NAS, and Jack Guo, Head of Autonomy Platform at the company, states, “Nuro’s perception team has accelerated their AI model development with Vertex AI NAS. Vertex AI NAS have enabled us to innovate AI models to achieve good accuracy and optimize memory and latency for the target hardware. Overall, this has increased our team’s productivity for developing and deploying perception AI models.”
And our partner ecosystem is growing for Vertex AI NAS. Google Cloud and Qualcomm Technologies have collaborated to bring Vertex AI NAS to the Qualcomm Technologies Neural Processing SDK, optimized for Snapdragon 8. This will bring AI to different device types and use cases, such as those involving IoT, mixed reality, automobiles, and mobile.
Google Cloud’s commitments to making machine learning more accessible and useful for data users, from the novice to the expert, and to increasing the efficacy of machine learning for enterprises are at the core of everything we do. With the suite of unified machine learning tools within Vertex AI, organizations can take advantage of every ML tool they need on one AI platform.
Ready to start ML modeling with Vertex AI? Start building for free. Want to know how Vertex AI Platform can help your enterprise increase return on ML investments? Contact us.
Headless e-Commerce is the Next Big Thing in Retail

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Headless Ecommerce
In the last couple of years there has been a shift in the way retailers approach ecommerce: where in the past development efforts were prioritized around building a solid foundation for backend transactions and operations now it is clear that companies in this space are focusing on differentiating themselves by creating unique shopping experiences that increase engagement and reduce friction.
But how can development teams spend the necessary time designing and writing code for this kind of interactions while also having to seamlessly maintain ecommerce vital components like online catalogs, shopping carts and checkout payment processes? Enter headless commerce.
Headless commerce (HC) helps companies of all sizes to innovate, develop and launch in less time and using fewer resources by decoupling backend and frontend. Headless solution providers empower online retailers by offering a balance between flexibility and optimization through pre-built api-accessible modules and components that can be easily plugged into their frontend architecture. This translates into rapid development while keeping desired levels of security, compliance, integration and responsiveness.
This composable approach enables dev teams not only to create new features but also connect other ecommerce components with less effort which is critical when responding to business trends. But above all, the main benefit retailers receive from HC, is owning and controlling the frontend for an engaging customer journey as well as quickly launching new experiences.
Google Cloud + commercetools
commercetools, a leader in the headless commerce space, has partnered with Google Cloud to make their cloud-native SaaS platform available in the Google Cloud Marketplace. With a flexible API system (REST API and GraphQL), commercetools’ architecture has been designed to meet the needs of demanding omnichannel ecommerce projects while offering real flexibility to modify or extend its features. It supports a variety of storefront providers like Vue Storefront, offers a large set of integrations and supports microservice-based architectures. All this while providing access to multiple programming languages (PHP, JS, Java) via its SDK tools.
commercetools and Google Cloud provide development teams with all the tools to build high-quality digital commerce systems. Google Cloud’s scalability, AI/ML components, API management capabilities and CI/CD tools are a perfect fit to build frontend shopping experiences that easily integrate with the commercetools stack. Developers can take advantage of this compatibility by:
- Integrating systems with Google’s Retail Search, Recommendations AI and Vision Product Search
- Injecting serverless functions into commercetools using Google Cloud Functions
- Extending and integrating commercetools via Events handled by Pub/Sub
- Managing 3rd party, legacy, microservices and commercetools APIs with Apigee
- Selecting the Google Cloud region commercetools uses for zero latency for custom apps
- Expanding their microservice ecosystem with components like Cloud Storage, Cloud SQL, Firestore and BigQuery
Additionally, commercetools allows ecommerce solutions to tap into the wider Google Ecosystem by providing authoritative data via Merchant Center, advertising via product listing ads and selling via Google Shopping.
Architecture Overview
As mentioned previously, headless commerce is increasingly preferred by retailers who want to own and control the ‘front-end’ for providing and enabling an engaging and differentiated user and shopping experiences.
The approach involves a loosely coupled architecture that separates ‘front end’ from the ‘back end’ of a digital commerce application. The front end is typically built and managed by the retailer. They want to leverage an independent software vendor (ISV) offered, ready-to-use ‘back-end’ commerce building blocks for capabilities, such as product catalog, pricing, promotions, cart, shipping, account and others.

Most retailers want to invest their time and resources in building a front end that requires an agile development model to introduce new and tweaking existing user experiences to acquire and retain customers. A few retailers that do not have an in-house web development team may choose an ISV that offers ready to use front end. The front end is a web app and designed as a progressive web application (PWA) on Google Cloud. The backend is a headless commerce offered by an ISV, such as commercetools. The backend commerce capabilities are built as a set of microservices, exposed as APIs, run cloud-native and implemented as headless. It is commonly referred to as the “MACH” solution. The API-first approach of the architecture allows easily integrating ‘best of breed’ capabilities built internally and/or offered by 3rd party ISVs.
Leveraging Google Cloud Components
The architecture of the front end will be implemented on Google Cloud and will integrate with the ISV’s headless commerce back end that runs natively in Google Cloud.
The front end will be designed using cloud-native services for
- PWA web app development (Google Kubernetes Engine, CI/CD services),
- Google Product Discovery solution that includes Retail Search and Vision API Product Search for serving product search (text and image) and Recommendations AI for serving recommendations.
- Storage (Cloud Storage), Database (Cloud SQL, Cloud Firestore), and edge caching for content delivery (Cloud CDN)
- Networking (Cloud DNS, Global Load Balancing), and
- Security (Cloud Armor for DDoS, API Defense for API protection)
Additionally, API management (Apigee on Google Cloud) can be used to orchestrate interactions of the front end with the APIs of the backend commerce services. The API management’s capability will be used for accessing the services of on-premises systems, such as ERP, order management system (OMS), warehouse management system (WMS) as needed to support the functioning of digital commerce application. Alternatively, depending on the frontend capabilities, developers can use middleware to build custom services and route requests.
What’s next?
A considerable number of retailers have adopted headless commerce and are now focusing on adopting best practices and leveraging the agility that comes with this approach. Just like commercetools offers robust components that meet the retailer’s backend operational needs (Product Catalog, Order Management, Carts, Payments, etc), Google Cloud’s Compute, Networking, Severless and AI/ML services provide the agility and flexibility required by development teams to quickly and easily extend their frontend capabilities.
commercetools and Google Cloud work seamlessly together because they both prioritize ease of integration, scalability, security and iterability while providing ready-to-use building blocks. It also helps that commercetools backend runs on Google Cloud. Once an initial foundation of Google Cloud and commercetools has been established, adding new commerce modules and extending functionally of the current ones becomes a straightforward process that allows to route efforts to innovation initiatives. In the end, the main beneficiaries of this technical synergy are the shoppers that enjoy experiences which increase engagement and minimize friction.
Alternatively, retailers can also save time and resources by relying on frontend integrations. commercetools offers a variety of third-party solutions that can effortlessly be added to a headless commerce architecture. These integrations as well as other important headless commerce extensions will be explored in future blog entries. In the meantime, all the necessary tools to leverage headless commerce can be found in just one place:
Get started with commercetools on the Google Cloud Marketplace today!
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