Most enterprises have applications in disparate locations—in their own data centers, in multiple public clouds, and at the edge. These apps run on different proprietary technology stacks, which reduces developer velocity, wastes computing resources, and hinders scalability. How can you consistently secure and operate existing apps, while developing and deploying new apps across hybrid and multicloud environments? How can you get centralized visibility and management of the resources? Well, that is why Anthos exists!

This post explores why traditional hybrid and multicloud deployments are difficult, and then shows how Anthos makes it easy to manage applications across multiple environments. 

Why is traditional hybrid and multicloud difficult?

In hybrid and multicloud environments, you need to manage infrastructure. Let’s say you use containers on the clouds, and you develop apps using services on Google Cloud and AWS. Regardless of environment, you will need policy enforcement across your IT footprint. To manage your apps across the environment, you need monitoring and logging systems. You need to integrate that data into meaningful categories, like business data, operational data, and alerts.

Digging further, you might use operational data and alerts to inform optimizations, implement automations, and set policies or SLOs. You might use business data to do all those things, and to deploy third-party apps. Then, to actually enact the changes you decide to implement, you need to act on different parts of the system. That means digging into each tool for policy enforcement, securing services, orchestrating containers, and managing infrastructure. Don’t forget, all of this work is in addition to what it takes to develop and deploy your own apps.

Now, consider repeating this set of tasks across a hybrid and multicloud landscape. It becomes very complex, very quickly. Your platform admins, SREs,  and DevOps teams who are responsible for security and efficiency have to do manual, cluster-by-cluster management, data collection, and information synthesis. With this complexity, it’s hard to stay current, to understand business implications, and to ensure compliance (not to mention the difficulty of onboarding a new hire). Anthos helps solve these challenges!

How does Anthos make hybrid and multicloud easy?

With Anthos, you get a consistent way to manage your infrastructure, with similar infrastructure management, container management, service management, and policy enforcement across your landscape.

As a result, you have observability across all your platforms in one place, including access to business information, alerts, and operations information. With this information you might decide to optimize, automate, and set policies or SLOs. 

Digging deeper into Anthos 

Environs

You may have different regions that need different policies, and also have different development, staging, or production environments that need different permissions. Some parts of your work may need more security. That’s where environs come in! Environs are a way to create logical sets of underlying Kubernetes clusters, regardless of which platform those clusters live on. 

By considering, grouping, and managing sets of clusters as logical environs, you can think about and work with your applications at the right level of detail for what you need to do, be it acquiring business insights over the entire system, updating settings for a dev environment, or troubleshooting data for a specific cluster. Using environs, each part of the functional stack can take declarative direction about configuration, compliance, and more.

Modernize application development

Anthos also helps modernize application development because it uses environs to enforce policies and processes, and abstracts away the cluster and container management from application teams. Anthos enables you to easily abstract away infrastructure from application teams, making it easy for them to incorporate a wide variety of CI/CD solutions on top of environs.  It lets you view and manage your applications at the right level of detail, be it business insights for services across the entire system, or troubleshooting data for a specific cluster. Anthos also works with container-based tools like buildpacks to simplify the packaging process. It offers Migrate for Anthos to take those applications out of the VMs and move them to a more modern hosting environment. 

What’s in it for platform administrators? 

Anthos provides platform administrators a single place to monitor and manage their landscape, with policy control and marketplace access. This reduces person-hours needed for management, enforcement, discovery, and communication. Anthos also provides administrators an out-of-the-box structured view of their entire system, including services, clusters, and more, so they can improve security, use resources more efficiently, and demonstrate measurable success. Administrators also save time and effort by managing declaratively, and they can communicate the success, cost savings, and efficiency of the platforms without needing to manually combine data. 

Interested in getting started with Anthos? Check out the free on-demand training here and my YouTube series. 

For more resources, you can also read the Anthos ebook at no cost. For more #GCPSketchnote and similar cloud content, follow me on twitter @pvergadia and keep an eye out on thecloudgirl.dev

Enterprises are increasingly seeking out technologies that help them create unique experiences for customers with speed and at scale. At the same time, customers want flexibility when deciding where to manage their enterprise data, particularly when it comes to business-critical applications.

That’s why I’m thrilled that Sprinklr, the unified customer experience management (Unified-CXM) platform for modern enterprises, has partnered with Google Cloud to accelerate its go-to-market strategy and grow awareness among our joint customers. Sprinklr will work closely with our global salesforce, benefitting from our deep relationships with enterprises that have chosen to build on Google Cloud. 

Akin to Google Cloud’s mission to accelerate every organization’s ability to digitally transform their business through data-powered innovation, Sprinklr’s primary objective is to empower the world’s largest and most loved brands to make their customers happier by listening, learning, and taking action through insights. With this strategic partnership now in place, Sprinklr and Google Cloud will go-to-market together with the end-customer as our sole focus.

Traditionally, brands have adopted point solutions to manage segments of the customer journey. In isolation, these may work — but they rarely work collaboratively, even when vendors build “Frankenstacks” of disconnected products. These solutions can’t deliver a 360° view of the customer, and often reinforce departmental silos. All of which creates point-solution chaos.

Sprinklr’s approach is fundamentally different and is the way out of the aforementioned point-solution chaos. As the first platform purpose-built for unified customer experience management (Unified-CXM) and trusted by the enterprise, Sprinklr’s industry-leading AI and powerful Care, Marketing, Research, and Engagement solutions enable the world’s top brands to learn about their customers, understand the marketplace, and reach, engage, and serve customers on all channels to drive business growth. 

Sprinklr was built from the ground up as a platform-first solution, designed to evolve and grow with the rapid expansion of digital channels and applications. The results? Faster innovation. Stronger performance. And a future-proof strategy for customer engagement on an enterprise scale.

“Sprinklr works with large, global companies that want flexibility when deciding where to manage their enterprise data and consider our platform a business-critical application,” said Doug Balut, Senior Vice President of Global Alliances, Sprinklr. “Giving our customers the opportunity to manage Sprinklr on Google Cloud empowers them to create engaging customer experiences while maintaining the high security, scalability, and performance they need to run their business.”

To learn more about this exciting partnership and the challenges we jointly solve for customers, check out the recent conversation between Google Cloud’s VP of Marketing, Sarah Kennedy, and Sprinklr’s Chief Experience Officer, Grad Conn. Or read the press release on the partnership.

In the past year, Google has worked to surface timely and reliable health information, amplify public health campaigns, and help nonprofits get urgent support to Indians in need. Now, we are continuing to focus on helping India’s businesses accelerate their digital transformation, deepening our commitment to India’s digitization and economic recovery. To support customers and the public sector in India and across Asia Pacific, we’re excited to announce that our new Google Cloud region in Delhi National Capital Region (NCR) is now open. 

Designed to help both Indian and global companies alike build highly available applications for their customers, the Delhi NCR region is our second Google Cloud region in India and 10th to open in Asia Pacific. 

What customers and partners are saying

Navigating this past year has been a challenge for companies as they grapple with changing customers demands and economic uncertainty. Technology has played a critical role, and we’ve been fortunate to partner with and serve people, companies, and government institutions around the world to help them adapt. The Google Cloud region in Delhi NCR will help our customers adapt to new requirements, new opportunities and new ways of working, like we’ve helped so many companies do in the region: 

• InMobi scaled a personalized AI platform to support 120+ million active users. “With the arrival of the Google Cloud Delhi NCR, InMobi Group sees the opportunity to continue closing the gap between our users and products,” says Mohit Saxena, Co-founder and Group CTO of Inmobi. “Glance, especially, has been serving AI-powered personalised content to over 120 million active users. We can’t wait to continue giving them truly meaningful experiences that are speedy, scale well, and are relevant to them, by expanding the use of our current tools working on Google Cloud with the opening of a new region.”
• Groww now supports a sizable user base. “Google Cloud provides great technology that enables us to build and scale infrastructure to millions of users, and the new Google Cloud region in Delhi NCR will continue to help more businesses and startups in India access powerful cloud-based infrastructure, products and services,” says Neeraj Singh, Co-founder and Chief Technology Officer, Groww.
• HDFC Bank is positioned for the future. “At HDFC Bank, we are harnessing technology platforms to both run and build the bank. As we progress to be future ready, the objective is to invest in future technologies that give us scale, efficiency and resiliency. Towards this the Google Cloud region in Delhi NCR will enable us to enhance our resiliency and help us in building an active-active design framework for our new generation applications on cloud,” says Ramesh Lakshminarayanan, CIO, HDFC Bank.  
• Dr. Reddy’s Lab built a modern data platform with Google Cloud. “At Dr Reddy’s, we pride ourselves in helping patients regain good health, acting quickly to provide innovative solutions to address patients’ unmet needs and in accelerating access to medicines to people worldwide. Our Google Cloud-powered data platform is helping us realize these objectives and we welcome Google’s investment in the new Delhi NCR region as helping us and other businesses in India make further contributions to our social and economic future,” says Mukesh Rathi, Senior Vice President & CIO, Dr. Reddy’s Laboratories.
• “To survive the disruption caused by the pandemic and to succeed in the long term, organizations need to become digital natives, so they can be more agile, explore new business models and build new capabilities that boost resilience. A cloud-first strategy plays a key role in enabling businesses to do this,” said Piyush N. Singh, Lead – India market unit & lead – Growth and Strategic Client Relationships, Asia Pacific and Latin America, Accenture. “Harnessing the potential of cloud requires the right data infrastructure and this expansion by Google Cloud will undoubtedly help Indian enterprises in their digital transformation journeys.”

A global network of regions

Delhi NCR joins 25 existing Google Cloud regions connected via our high-performance network, helping customers better serve their users and customers throughout the globe. As the second region in India, customers benefit from improved business continuity planning with distributed, secure infrastructure needed to meet IT and business requirements for disaster recovery, while maintaining data sovereignty.

With this new region, Google Cloud customers operating in India also benefit from low latency and high performance of their cloud-based workloads and data. Designed for high availability, the region opens with three availability zones to protect against service disruptions, and offers a portfolio of key products, including Compute Engine, App Engine, Google Kubernetes Engine, Cloud Bigtable, Cloud Spanner, and BigQuery. 

Supporting India’s recovery with training and education

Google and Google Cloud will also continue to support our customers with people and education programs. We’re investing in local talent and the local developer community to help enterprises digitally transform and support economic recovery. 

Through the India Digitization Fund, we expanded our efforts to support India’s recovery from COVID-19—in particular, through programs to support education and small businesses. In addition to expanding internet access, and investments to help start-ups accelerate India’s digital transformation, we’ve grown our Grow with Google efforts. Businesses can access digital tools to maintain business continuity, find resources like quick help videos, and learn digital skills—in both English and in Hindi.

Helping customers build their transformation clouds

Google Cloud is here to support businesses, helping them get smarter with data, deploy faster, connect more easily with people and customers throughout the globe, and protect everything that matters to their businesses. The cloud region in Delhi NCR offers new technology and tools that can be a catalyst for this change. To learn more, visit the Google Cloud locations page, and be sure to watch the region launch event here.