Google Cloud and Univision Partnership to Up the Ante in UX for Spanish-speaking Audience

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The past year has given everyone lots to think about—about our priorities as people and as businesses. As the world retreated behind closed doors, we saw how shared interests and experiences can bring us together. As the world grappled with a common enemy, we witnessed just how differently individuals, communities and indeed entire countries can experience a situation. And as we faced seemingly unending obstacles to making it through the pandemic, we saw how making smart decisions based on data can drive meaningful solutions—fast.
That’s why we here at Google Cloud are so proud to partner Univision, the country’s leading Spanish-language content and media company. By partnering with Google Cloud, Univision will be able to accelerate growth across its portfolio of properties, deliver an enhanced user experience for Spanish-speaking audiences and provide the enterprise solutions needed to create the Spanish-language media company of the future.
According to Instituto Cervantes, there are over 580 million Spanish language speakers worldwide. Those viewers, like people everywhere, are avid consumers of streaming content. In Q4 of 2020 alone, viewing time for that content increased by 44%1, and in 2020, from 50%2 more sources. With that surge in demand, Univision needed a cloud provider whose infrastructure could reach Hispanic viewers around the world. With two-plus decades spent building out its network and data centers, as well as global content-delivery capabilities, Google Cloud has the infrastructure Univision needs to reach viewers across the Spanish-speaking world.
At the same time, with such a diverse audience for their content, Univision needs to target that content to viewers’ specific preferences. By applying Google Cloud’s artificial intelligence (AI) and machine learning (ML) technology across its content, Univision intends to personalize content based on shows users have previously watched, enhancing their engagement and viewing experience.
And as Univision transforms the user experience, it can use Google Cloud’s data and analytics suite to garner deeper insights into its audience and forge stronger relationships with them on an individual basis. With Looker and BigQuery, Univision employees will have access to real-time data to help them make business decisions about programming.
Univision will also migrate video distribution and production operations to Google Cloud, where we’ll help them streamline media workflows and develop innovative new capabilities. Meanwhile, Google Cloud’s tight business and technical integration with other Google services will help ensure Univision reaches viewers on the device of their choice, wherever they are in the world. For example, in the coming years, Univision will expand its global YouTube partnership and will integrate with entertainment features on Google Search that help people better discover TV shows and movies. The company will also use Google Ad Manager for global ad decisioning and Google’s Dynamic Ad Insertion for PrendeTV and future video-on-demand offerings. Finally, Univision will distribute its content and services on Google Play across Android phones and tablets, as well as Google TV and other Android TV OS devices.
We’re thrilled to partner with Univision to help them reach the Spanish-speaking world with their content. With our cloud portfolio, we can help them reach individual viewers around the world, with personalized content that they can consume however they see fit. Best of all, together, we can help them achieve this vision fast, leveraging established cloud, content delivery, and data analytics technologies. You can learn more about the partnership here.
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BK Medical’s Lift and Shift of SAP Environs on Google Cloud Results in Real-time Success
BK Medical is known for designing active imaging systems to help care providers visualize anatomy and provide real-time guidance to aid surgical interventions. After becoming an entity independent of the parent company, Analogic corporation, BK Medical decided to separate its SAP environs from the latter, and move into cloud. After assessing cloud vendors with Managecore, BK Medical chose Google Cloud as its managed service provider that could serve as a single source of truth and also help walk through the lift and shift of SAP ECC systems to the cloud. Watch the video to learn how the migration impacted BK Medical’s goals.
Explore Google Cloud’s Bi-monthly Technical Learning Series for Innovators in Public Sector

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Cloud engineers face a constant barrage of new cloud services, products, and innovations. By late 2021, Google Cloud alone had released thousands of new features across hundreds of services. Couple this with other technologies and service releases, and it quickly becomes a herculean task for engineers to navigate, consume, and stay current on the ever changing technology landscape. We have heard from engineers this often leads to anxiety and frustration as engineers struggle to keep up. They are faced with a plethora of training options but often lack the time and funding.
Google Cloud has reinvigorated technical training to make it more informative and applicable to public sector customers and partners. We aim to maximize your training experience so you can get targeted training when you need it. The Google Cloud Public Sector Technical Learning Series addresses customer feedback and provides fun and practical training. Sessions are currently running every two weeks.
“Short and sweet” technical topics geared to subjects you care about
Generic training doesn’t always resonate with public sector technologists. Our new curriculum targets specific public sector use cases, is delivered by customer engineers, and can be accomplished in less than two hours. This means participants can apply the learnings directly to real-life challenges quickly.
Easy to find, easy to enroll
Training opportunities should always be at your fingertips. Our automated training platform will ensure that you only need to enroll once. The system will automatically notify you of upcoming sessions so you can plan in advance and at your convenience. Sessions will be offered on a recurring basis to meet the needs of your organization.
Fun and engaging
Typical training sessions often include a sea of glazed eyes, unresponsive to basic prompts, falling asleep at our desks, we have all been there. But it doesn’t have to be this way. Our goal is to infuse Google culture into our training through interactive exchanges and tangible rewards to keep participants inspired and engaged.
Traditional technology training doesn’t always help you navigate the nuts and bolts of how to effectively introduce a product into an organization. But we know that technology doesn’t operate in isolation; it supports and becomes part of a living organism, managed by humans and confined by other components of an organization’s structure (e.g. existing systems or decentralized business units).
Part of a larger community of like-minded engineers
Learning with – and from – a community of peers is one way to overcome the challenges and complexities of applying new technology within a complex organization. We created the Public Sector Connect community for this very reason. It is one example of how we surface best practices for public sector innovators. During weekly “Coffee Hours” and working sessions, our community members share their journey and lessons learned with each other. We know that innovation evolves through iteration and diverse perspectives, and Public Sector Connect is committed to helping surface critical challenges and solutions, and connecting those who are solving similar problems. Join the community today.
Simplifying Payments for SMBs: Helcim’s Transformational Approach

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Small and medium-sized businesses and enterprises are the backbone of the US economy generating more than 44% of GDP1. Yet these organizations are still underserved when it comes to online financial tools—and dealing with payments is no exception. Complaints include hidden fees, limited capabilities, long-term lease agreements, and poor customer service.
These are the issues that we wanted to solve when we launched Helcim in 2020 in Calgary (Alberta, Canada). We provide a payment service that offers low rates through our interchange plus pricing model, no monthly fee for the core payments offering, and numerous payment options, as well as simple, affordable hardware such as card readers.
Our digital-first approach makes it easy for owners of small and medium-sized businesses to get started. Online sign-up means no paperwork and near instant access to Helcim’s software and all-in-one platform experience. Merchants can choose from a range of payment solutions from the Helcim app including in-person payments, SMS payment requests, online invoices with pay now buttons, and more.
To achieve our goals, we built most of the business systems and processes in-house including our technology stack, financial partnerships, marketing, and everything in between. This is something that few startups would dare to do, but it enabled us to build a payments platform offering the rich capabilities and performance SMBs really need.
Taking control with the cloud
Before migrating our infrastructure to Google Cloud, it was hosted at two colocation data centers in Calgary. This model served us well, but as we grew, most of our hardware needed to be replaced to maintain service security and performance.
A successful round of Series A funding also impacted our trajectory. Giving us the fuel we needed to scale and innovate faster. When we considered the choice between making a large capital investment in our existing environment, or to transition to the cloud, the decision was clear: The cloud was the way to go.
We looked at other big names in cloud hosting and tested another platform. But Google Cloud is by far the best environment for us. It’s much easier for a lean technology team to manage, as we embark on our first cloud strategy. It also offers all the tools and advanced machine learning capabilities we need.
Google Cloud also comes with the backing of Alphabet, a business that in the past five years has spent more on research and development than any other organization in the S&P 5002. The ability to engage the Google Workspace account team for guidance to improve our everyday processes was another bonus.
A variety of investment and training programs from Google Cloud also influenced our decision. We participated in Google for Startups Accelerator Canada which gave us access to Google Cloud experts across all our technology domains. This helped accelerate our infrastructure migration while ensuring we optimized every service from day one. We were also eligible for $100,000 USD of Google Cloud credits, covering our Google Cloud costs which helped us get everything up and running cost-effectively. The partnership with the wider Google team has been extremely impactful as we stand everything up for our business.
But ultimately, it’s the sheer depth and breadth of the Google Cloud environment that makes the difference. Here are the Google Cloud tools we currently have at Helcim.
We chose BigQuery because it is easy to aggregate new data and apply the right access controls. It also delivers outstanding performance running our analytics workloads.
Vertex AI makes the deployment of new models exponentially faster, and with Google Cloud, we can do most of the work through containers instead of proprietary tooling.
GKE has enabled us to migrate to a fully managed cloud service and avoid a lift-and-shift exercise that would have prevented us from getting the full benefits of a containerized infrastructure. Running a new GKE environment also enabled us to significantly reduce platform latency by 20%-50%. We can now deploy projects in hours instead of days.
We updated our centralized file system to use Cloud Storage, which is faster and more scalable.
All of our software today is built on top of MySQL, so CloudSQL was the natural choice for cloud database management.
Cloud Run is more flexible than other serverless tools and was an easy way to reduce the burden of managing some of our services.
Boosting performance across the business
By migrating to Google Cloud, we transformed our application performance. We were able to decouple the infrastructure between systems and use modern server hardware for our compute and database instances. With very little change to our code, we saw a 50%+ increase in the speed of our entire platform.
Giving developers more control of the technology running their systems via containers means that they can enhance systems through more frequent language updates and by deploying new technologies to optimize workloads.
We can more closely monitor our systems to diagnose issues and fix their root cause faster. Being able to quickly add resources gives us further options if we experience platform latency or increased traffic.

Maintaining momentum with machine learning
Leveraging Vertex AI has significantly reduced the time it takes the team to build and deploy new machine learning models. Greater agility in our data stack has also freed up time for exploratory work in the data team. For instance, by creating low fidelity proxy data for human behavior in the application process, we created a new model that will reduce the number of manually reviewed batches by more than 10%.
We’ve also been able to improve our deployment process and the time to rollback. As a result, breaking changes in production have been reduced from more than five minutes to less than 30 seconds.
Thanks to BigQuery, we can make better use of data to support key business decisions. Previously it was hard to aggregate data from different sources and while maintaining our strict requirements for customer data confidentiality. We also needed specialist SQL knowledge to consume it. By investing in a more modern data stack, the availability of trusted data across the organization has increased exponentially.
We’ve also overcome the constraints imposed by static hardware environments especially when maintaining a high-availability configuration between two locations. With Google Cloud, we’re no longer constrained by such a rigid arrangement and the deployment velocity of new infrastructure tooling has been reduced from months to days.
Security is another area where Google Cloud excels. From hackers and fraudsters to bots and web attacks, it protects our users, applications, and data, while facilitating compliance with local and regional authorities. We can also integrate more easily with our security partners ensuring that we can empower our team to stay ahead of cyber criminals and other external threats.
Building the payments platform for the future, today
When we look to the future, Google Cloud opens the door to dozens of opportunities to widen our appeal to SMBs while remaining competitive. Its advanced infrastructure for cloud computing, data analytics and ML supports our roadmap to profitability and will help us attract future rounds of funding.
Above all it provides a foundation for growth. We grew 400% in 2021 and raised more capital in the spring of 2022 to grow even faster. In 2022 we were also listed as one of the top payments processors by industry publications such as Nerdwallet and Merchant Maverick. With Google Cloud, we can build on this success, continue to innovate, and help our SMB customers take their payments and e-commerce strategies to the next level.
If you want to learn more about how Google Cloud can help your startup, visit our page here to get more information about our program, and sign up for our communications to get a look at our community activities, digital events, special offers, and more.
To learn more about Google for Startups Accelerators and to apply to a program in your region, visit the website here.
1. Small Businesses Generate 44 Percent Of U.S. Economic Activity
2. Alphabet: Big Value In Big Tech
AI in Manufacturing Already A Mainstream: Google Cloud Study

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While the promise of artificial intelligence transforming the manufacturing industry is not new, long-ongoing experimentation hasn’t yet led to widespread business benefits. Manufacturers remain in “pilot purgatory,” as Gartner reports that only 21% of companies in the industry have active AI initiatives in production.
However, new research from Google Cloud reveals that the COVID-19 pandemic may have spurred a significant increase in the use of AI and other digital enablers among manufacturers. According to our data—which polled more than 1,000 senior manufacturing executives across seven countries—76% have turned to digital enablers and disruptive technologies due to the pandemic such as data and analytics, cloud, and artificial intelligence (AI). And 66% of manufacturers who use AI in their day-to-day operations report that their reliance on AI is increasing.

The top three sub-sectors deploying AI to assist in day-to-day operations are automotive/OEMs (76%), automotive suppliers (68%), and heavy machinery (67%).

In fact, Bryan Goodman, Director of Artificial Intelligence and Cloud, Ford Global Data & Insight and Analytics shares, “Our new relationship with Google will supercharge our efforts to democratize AI across our business, from the plant floor to vehicles to dealerships. We used to count the number of AI and machine learning projects at Ford. Now it’s so commonplace that it’s like asking how many people are using math. This includes an AI ecosystem that is fueled by data, and that powers a ‘digital network flywheel.’”
Moving from edge cases to mainstream business needs
Why are manufacturers now turning to AI in increasing numbers? Our research shows that companies who currently use AI in day-to-day operations are looking for assistance with business continuity (38%), helping make employees more efficient (38%), and to be helpful for employees overall (34%). It’s clear that AI/ML technology can augment manufacturing employees’ efforts, whether by providing prescriptive analytics like real-time guidance and training, flagging safety hazards, or detecting potential defects on the assembly line.

In terms of specific AI use cases called out by the research, two main areas emerged: quality control and supply chain optimization. In the quality control category, 39% of surveyed manufacturers who use AI in their day-to-day operations use it for quality inspection and 35% for product and/or production line quality checks. At Google Cloud, we often speak with manufacturers about AI for visual inspection of finished products. Using AI vision, production line workers can spend less time on repetitive product inspections and can instead focus on more complex tasks, such as root cause analysis.
In the supply chain optimization category, manufacturers said they tapped AI for supply chain management (36%), risk management (36%), and inventory management (34%).

In our day-to-day work, we’re seeing many manufacturers rethink their supply chains and operating models to better accommodate for the increased volatility that has been brought about by the pandemic and support the secular trend of consumers asking for increasingly individualized products. We’ll share more on deglobalization in the third installment of our manufacturing insights series.
AI use differs by geography, but not for the reasons you may think
The extent to which AI is already being used today varies quite strongly between geographies, according to our research. While 80% and 79% of manufacturers in Italy and Germany respectively report using AI in day-to-day operations, that percentage plummets in the United States (64%), Japan (50%) and Korea (39%).

It’s tempting to state this disparity is due to an “AI talent gap.” Although the most common barrier, just a quarter (23%) of manufacturers surveyed believe they don’t have the talent to properly leverage AI. Cost, too, does not appear to be a roadblock (21% of those surveyed). Rather, from our observations, the missing link appears to be having the right technology platform and tools to manage a production-grade AI pipeline. This is obviously the focus of our efforts and others in the space, as we believe the cloud can truly help the industry make a step change.
Looking ahead: The Golden Age of AI for manufacturing
The key to widespread adoption of AI lies in its ease of deployment and use. As AI becomes more pervasive in solving real-world problems for manufacturers, we see the industry moving away from “pilot purgatory” to the “golden age of AI.” The manufacturing industry is no stranger to innovation, from the days of mass production, to lean manufacturing, six sigma and, more recently, enterprise resource planning. AI promises to bring even more innovation to the forefront.
To learn more about these findings and more, download our infographic here and our full report here.
Research methodology
The survey was conducted online by The Harris Poll on behalf of Google Cloud, from October 15 – November 4, 2020, among 1,154 senior manufacturing executives in France (n=150), Germany (n=200), Italy (n=154), Japan (n=150), South Korea (n=150), the UK (n=150), and the U.S. (n=200) who are employed full-time at a company with more than 500 employees, and who work in the manufacturing industry with a title of director level or higher. The data in each country were weighted by number of employees to bring them into line with actual company size proportions in the population. A global post-weight was applied to ensure equal weight of each country in the global total.

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Cloud data warehouse solutions are changing the way firms build and support data platforms for insights. From provisioning a cloud data warehouse in minutes without requiring any technical expertise to allowing business analysts and other nontechnical users to access, store, and process large amounts of data for insights, they allow users to focus on business issues rather than deal with technical complexity.
No wonder, technology leaders rate cloud data warehouses as critical for their data management strategy. As a result, cloud data warehouse deployments are on the rise as firms across industries look at lowering costs, supporting new accelerated insights, and simplifying data management.
Analyst firm Forrester Research in its recent report on the Cloud Data Warehouse market has named Google Cloud a leader in this space as it offers large and complex cloud deployments, supports a broader set of use cases, and delivers high performance, scale, and automation.
Download this Forrester Research report to understand why enterprises are turning to cloud data warehouses and why Google Cloud is a leader in this space.
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