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FedEx Ground Makes Talent Recruitment More Effective with AI
FedEx Ground is a package shipping company and is a subsidiary of FedEx. It wanted to make hiring easier, and more intuitive so that it could hire the best people.
“We need to have every advantage we can to recruit and retain talent. That’s what led us to the work with Google and its capabilities,” says Matt Tokorcheck, VP, Operations, Support and Engineering, FedEx Ground
The challenge was the narrow slotting of job roles. The openings were listed under specific headings which revolved around job types or departments–and if applicants didn’t fit or understand those categories, they didn’t apply.
Take, for example, applicants that came from the military. “Many of my fellow service members and veterans expressed difficulty in finding a job post the military because a lot of the skill sets that they’ve developed and honed over their military career aren’t as useful in the civilian world,” says David Henderson, Industrial Engineer, FedEx.
So FedEx Ground decided to work with Google Cloud’s AI-powered talent solution.
“As a job seeker when you come to our career site to search for jobs, that search is powered by Jibe and the Google Jobs API. And it really matches the keywords that a job seeker inputs with the jobs that are available at FedEx Ground, says Shailesh Bokil, MD, Talent Acquisition and Planning, Fedx Ground.

This makes job hunting a very intuitive experience for applicants.
“When I type into the search bar, I was immediately prompted to input my MOS, which is your military occupational specialty. And what it (the system) does is it takes the skills that are developed while serving in that MOS0 and matches them with skill sets that employers are looking. When I input 12A (an MOS), immediately I was getting results back for various engineer positions.
To find out more about how FedEx Ground employs AI-powered talent solution, watch the video.
How Cleartrip.com is leveraging Google Cloud to survive the slump in the travel industry

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With the novel coronavirus COVID-19 sweeping across continents and fatalities climbing every day, it was only a matter of time before countries closed their borders to contain its spread.
In the wake of this decision, travel and tourism, the linchpins of many economies, were among the worst affected.
According to the United Nations World Tourism Organization (UNWTO), the COVID-19 pandemic caused a 22 percent fall in international tourist arrivals during the first quarter of 2020, and could see an annual decline of between 60 percent and 80 percent when compared with 2019.
The impact on the economy and to livelihoods that are dependent on tourism and hospitality has been significant. Prior to the pandemic, the outlook was quite different. Research by UNWTO in 2018 estimated that India would have 50 million outbound tourists by 2020.
Technology was also set to play a huge part in that growth. A Google Travel study showed that 74 percent of travellers were planning their trips on the Internet, and technologies like AI, IoT and VR were all set to be key trends this year.
Now, as borders slowly reopen and travel restrictions are gradually lifted, technology could once again be the game-changer. Manoj Sharma CTO, Cleartrip.com spoke to YourStory about the industry’s road to recovery and how technology will aid that journey.
Read the Full Story on YourStory
Enhance Dev Workflows with Duet AI’s AI-Powered Support

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Last week we announced the private preview of Duet AI for Google Cloud, an always-on AI collaborator that uses generative AI to provide help to developers and cloud users. This article gives you a detailed look at Duet AI for developers, showing how Duet AI can help provide developers with real-time code suggestions, chat assistance, and enterprise-focused customization. You can sign-up here to join our waitlist for Google Cloud’s AI trusted tester program.
We believe that addressing these use cases with large language models (LLMs) will usher in a major leap in productivity in enterprise development. Duet AI uses Codey, a family of code models built on PaLM 2.
Developers continuously seek ways to improve their productivity and, over the past few decades, these efforts have resulted in massive productivity leaps due to technological changes. From advanced debuggers and online developer communities, to modern IDEs/notebooks and cloud computing, each advance brought massive changes in productivity. Despite these improvements, developers still face numerous challenges, some of which are unique to cloud development:
- Disruptive context switching and friction when integrating a new tool or service
- Excessive time spent on repetitive tasks
- Time required to understand a new code base or project
- Large cognitive workload when working on large code bases or complex APIs

Duet AI for developers focuses on challenges and tasks across the development lifecycle:
Code/Boilerplate Generation — Developers can describe the tasks they have in mind as a comment or function name, such as creating a Cloud Pub/Sub topic. Duet AI will generate a reference implementation that can be reviewed and modified, so developers don’t need to spend time reading through multiple documentation pages.

Inline Code Completion — To reduce the time spent on repetitive tasks and minimize the cognitive workload of tasks such as writing repetitive code or retrieving variable names, Duet AI provides intelligent, context-aware code completion, helping reduce the time spent on coding and enhancing the quality of the written code.
Enterprise Customization — Organizations frequently have massive code bases and specific recommended frameworks and best practices, which generic code assistance solutions may not be best positioned to support. With Vertex AI, developers will be able to tune and customize the underlying models and connect them to the Duet AI experience, allowing for assistance optimized to the needs of the organization.
Code Explanation — Developers spend significant time and effort reading and understanding code written by their peers or external contributors. To help assist in this process, Duet AI for code assistance provides an “Explain this code” option available whenever a developer selects their code, allowing them to more quickly understand, map, and navigate unfamiliar code bases.

Code security guardrails — Code generated by Duet AI can also be scanned for vulnerable dependencies via Source Protect, helping surface known public vulnerabilities impacting code, along with suggested fixes when available, bringing additional security.

By harnessing the power of AI-driven developer assistance such as the one provided by Duet AI for developers, businesses can unlock unprecedented levels of productivity and efficiency in software development, paving the way for a new era of innovation and growth.
These early features of Duet AI for Google Cloud will be available for limited users and we will be expanding access very soon. Sign up here to join Google Cloud’s AI Trusted Tester Program.
How Google Cloud’s PSO Supports Customers’ Migration Goals

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Google Cloud’s Professional Services Organization (PSO) engages with customers to ensure effective and efficient operations in the cloud, from the time they begin considering how cloud can help them overcome their operational, business or technical challenges, to the time they’re looking to optimize their cloud workloads.
We know that all parts of the cloud journey are important and can be complex. In this blog post, we want to focus specifically on the migration process and how PSO engages in a myriad of activities to ensure a successful migration.
As a team of trusted technical advisors, PSO will approach migrations in three phases:
- Pre-Migration Planning
- Cutover Activities
- Post-Migration Operations
While this post will not cover in detail all of the steps required for a migration, it will focus on how PSO engages in specific activities to meet customer objectives, manage risk, and deliver value. We will discuss the assets, processes and tools that we leverage to ensure success.
Pre-Migration Planning
Assess Scope
Before the migration happens, you will need to understand and clarify the future state that you’re working towards. From a logistical perspective, PSO will be helping you with capacity planning to ensure sufficient resources are available for your envisioned future state.
While migration into the cloud does allow you to eliminate many of the considerations for the physical, logistical, and financial concerns of traditional data centers and co-locations, it does not remove the need for active management of quotas, preparation for large migrations, and forecasting. PSO will help you forecast your needs in advance and work with the capacity team to adjust quotas, manage resources, and ensure availability.
Once the future state has been determined, PSO will also work with the product teams to determine any gaps in functionality. PSO captures feature requests across Google Cloud services and makes sure they are understood, logged, tracked, and prioritized appropriately with the relevant product teams. From there, they work closely with the customer to determine any interim workarounds that can be leveraged while waiting for the feature to land, as well as providing updates on the upcoming roadmap.
Develop Migration Approach and Tooling
Within Google Cloud, we have a library of assets and tools we use to assist in the migration process. We have seen these assets help us successfully complete migrations for other customers efficiently and effectively.
Based on the scoping requirements and tooling available to assist in the migration, PSO will help recommend a migration approach. We understand that enterprises have specific needs; differing levels of complexity and scale; regulatory, operational, or organization challenges that will need to be factored into the migration. PSO will help customers think through the different migration options and how all of the considerations will play out.
PSO will work with the customer team to determine the best migration approach for moving servers from on-prem to Google Cloud. PSO will walk customers through different migration approaches, such as refactoring, lift-shift, or new installs. From there, the customer can determine the best fit for their migration. PSO will provide guidance on best practices and use cases from other customers with similar use cases.
Google offers a variety of cloud native tools that can assist with asset discovery, the migration itself, and post-migration optimization. PSO, as one example, will help work with project managers to determine the best tooling that accommodates the customer’s requirements for migrating servers. PSO will also engage Google product team to ensure the customer fully understands the capabilities of each tool and the best fit for the use case. Google understands from a tooling perspective, one size does not fit all, thus PSO will work with the customer on determining the best migration approach and tooling for different requirements.
Cutover Activities
Once all of the planning activities have been completed, PSO will assist in making sure the cutover is successful.
During and leading up to critical customer events, PSO can provide proactive event management services which deliver increased support and readiness for key workloads. Beyond having a solid architecture and infrastructure on the platform, support for this infrastructure is essential and TAMs will help ensure that there are additional resources to support and unblock the customer where challenges arise.
As part of event management activities, PSO liaises with the Google Cloud Support Organization to ensure quick remediation and high resilience for situations where challenges arise. A war room is usually created to facilitate quick communication about the critical activities and roadblocks that arise. These war rooms can give customers a direct line to the support and engineering teams that will triage and resolve their issues.
Post-Migration Activities
Once cutover is complete, PSO will continue to provide support in areas such incident management, capacity planning, continuous operational support, and optimization to ensure the customer is successful from start to finish.
PSO will serve as the liaison between the customer and Google engineers. If support cases need to be escalated, PSO will ensure the appropriate parties are involved and work to get the case resolved in a timely manner. Through operational rigor, PSO will work with the customer in determining if certain Google Cloud services will be beneficial to the customer objectives. If services will add value to the customer, PSO will help enable the services so it aligns with the customer’s goal and current cloud architecture. In cases where there are missing gaps in services, PSO will proactively work with the customer and Google engineering teams to close the gaps by enabling additional functionality in the services.
PSO will continue to work with the engineering teams to consistently review and provide recommendations on the customer’s cloud architecture in ensuring the most optimal and cost efficient design along with adhering to Google’s best practices guidelines.
Aside from migrations, PSO is also responsible for providing continuous training of Google Cloud to customers. To ensure consistent development of Google Cloud, PSO will work with the customer to jointly develop a learning roadmap to ensure the customer has the necessary skills to succeed in delivering successful projects in Google Cloud.
Conclusion
Google PSO will be actively engaged throughout the customer’s cloud journey to ensure the necessary guidance, methodology, and tools are presented to the customer. PSO will engage in a series of activities from pre-migration planning to post migration in key areas such as capacity planning to ensure sufficient resources are allocated for future workloads to providing support on technical cases for troubleshooting. PSO will serve as a long-term trusted advisor who will be the voice of the customer and provide the reliability and stability of the customer’s Google Cloud environment.
Click here if you’d like to engage with our PSO team on your migration. Or, you can also get started with a free discovery and assessment of your current IT landscape.
This Diagnostic Company is Revolutionising Healthcare Delivery with AI

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Dr. Elliot Smith cannot be accused of lacking ambition. A high achiever with a Ph.D. in Electrical Engineering and a specialist in magnetic resonance imaging (MRI) systems, Smith aims to deliver top quality healthcare to anyone in the world — regardless of their location or wealth.
Dr. Smith has already made strides on this journey with his Brisbane, Queensland-headquartered business, Maxwell MRI. “I saw there was a big gap in the market around automating the diagnosis of health conditions,” he says. “Existing processes were typically manual and involved a lot of people.”
Artificial intelligence (AI) and machine learning can remove a key obstacle to scaling out medicine and improve the efficiency and accuracy of diagnosing conditions, the healthcare entrepreneur believes.
“Our grand vision is to build an AI doctor that anyone can receive affordable support from and connect to in order to obtain results,” explains Dr. Smith.
Maxwell MRI presently enables clinicians to submit anonymised MRI scans to a machine learning enabled AI platform to help diagnose prostate cancer. The service is sold to clinicians who can then charge a per-session fee to clients. As well as obtaining results for individual cases, the MRI scans and associated information is used to ‘train’ the platform to deliver accurate diagnoses faster and in a more affordable way than existing systems do.
Dr. Smith and his team started by running a number of functions and processes on a single server with graphics processing units (GPUs) and sizable hard disk capacity. However, this infrastructure could not scale to support the planned growth of the business. Each case Maxwell MRI processes involves about 200MB of data in MRI scans alone. Once supplementary data, blood test result, pathology results and genetic information is included, this load can reach more than 1GB of data per patient.
The business aimed to process 150,000 cases by the end of 2018. This required a service that could deliver massive scale in data storage and compute, and could easily be accessed from any location. “We wanted to move from three GPUs to 30 GPUs without having to buy more servers or other associated equipment, so the cloud was the natural next step,” says Dr. Smith.
Maxwell MRI evaluated Google Cloud Platform (GCP) and determined that the managed services component of GCP would remove the burden of infrastructure deployment and administration. In addition, Google Cloud Machine Learning Engine would enable the business to scale to as many GPUs as needed to meet demand.
Maxwell MRI started with some small experiments to determine that GCP met all its requirements and completed its migration to the platform in February 2017. “We really started to scale up the data we had and consequently our computing requirements at that time,” Dr. Smith says.
The Maxwell MRI platform features an upload service that enables clinicians to upload imaging and associated data. This service triggers several different upload pipelines that clean and standardise data. They then write imaging data to Google Cloud Storage, and more structured data to a combination of Google Cloud Datastore and Google Cloud Spanner.
The platform then converts the information into records that can be used to ‘train’ new machine learning configurations or run evaluations through existing machine learning pipelines.
“The tasks we perform including segmenting various anatomical regions for analysis and sending those results back into Google Cloud Storage,” says Dr. Smith. “This then commences that repeated process of running Google Cloud Dataflow pipelines and machine learning algorithms, and presenting those outcomes back to the clinicians.”
Existing Literature Validated
The data processed and analysed to date has, Dr Smith says, enabled Maxwell MRI to help validate existing literature that indicates clinicians lack confidence in existing early-stage testing procedures for prostate cancer. This prompts them to move quickly to the biopsy stage to assure themselves their diagnosis is valid. “New technologies have a lot of potential to rectify this situation and guide treatment to be more accurate, specific and cost-effective,” he says.
Results Delivered in 10-15 Minutes
More specifically, using GCP has enabled Maxwell MRI to guarantee to clinicians that results will be delivered within minutes. “Clinicians are used to getting results back in two days to a week,” says Dr. Smith. “We’re saying that with our platform running on GCP we’ll deliver you results in 10 to 15 minutes, regardless of the number of patients coming in.”
Running on GCP has enabled the business to accelerate its development cycles, test new ideas easily on a subset of data, test in parallel and deliver new services considerably faster than in another environment. In addition, the flexible GCP charging model aligned with the ability to scale compute capabilities quickly and easily has enabled the fledgling business to control its costs.
Google technologies are poised to play an integral role in the business’s future. “With Google available, it doesn’t make sense for us to use our own infrastructure,” Dr. Smith says. “Our expertise in AI, machine learning and clinical engagement complements cloud platform specialties of infrastructure, managed services and ease of use. We see a bright future ahead in helping to transform healthcare globally.”

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Today’s business leaders face more challenges than ever, in a world that is evolving rapidly, that is hyper-connected, and that is data-driven.
As the pace of change intensifies, marketers have come under immense pressure to demonstrate value and to lead their organizations through this new landscape.
This is particularly pronounced in Asia, home to many of the world’s fastest-growing economies. Innovations in e-commerce, online payments, and communications are driving new business models and shifts in consumer behavior both here and around the globe.
Now, more than ever, strong consumer insights are essential in order to succeed. We are surrounded by signals that can help decode how behavior will change in the coming years.
Marketers who invest in detecting and developing these signals will stay ahead of the curve. In today’s world, opportunity and growth lie at the intersection of data and foresight.
This thought-leadership study showcases newly-breaking trends, examples of what companies are doing now, stories of how emergent leaders are pushing the boundaries, and what the future could hold.
The study covers:
- Cutting-edge trends including Shoppingmas, Retailarity, Leisuressence, Part-time Preneurs, and Mindful Impact
- The implications for CMOs and businesses
- How to use data and machine learning to prepare
Download Now: A Peek Into Your Consumer’s Future
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