Workspace’s Collaboration Equity Integral for Delivering the ‘Promise of Hybrid Workplace’

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Like many businesses around the world, Google is trying to combine on-site and off-site work into an efficient hybrid model. And like most businesses, we’re also figuring out how to get it right. As we grow our vision for the best possible hybrid workplace, one theme consistently emerges: the need for collaboration equity.
Collaboration equity is when all workers have the ability to contribute and communicate equally, regardless of location, role, experience level, language, and device preference. A lack of collaboration equity can stem from hierarchies in video calls or language barriers on international calls. It can mean junior employees don’t feel empowered to speak up in meetings, off-site employees struggle to access their on-site managers, or frontline workers lack the communication tools their office colleagues enjoy.
When these disparities add up, they can damage an individual’s wellbeing, career potential, and effectiveness. When they permeate an organization, team performance suffers, innovation wanes, and talent leaves. In our recently commissioned global survey with Economist Impact, 62% of respondents agreed with the notion that “limited networking opportunities with senior employees and co-workers has a negative impact on career growth.” Proximity bias is just one of many new challenges we face in hybrid work environments.
We believe the location from which you participate shouldn’t influence your outcome. And while it’s easier to have everyone on-site or everyone off-site, hybrid models demand deeper thinking about social, organizational, and technological challenges. These ideas should be addressed at the C-Suite level with solutions that garner buy-in from every part of the organization.
So, how do we deliver on the promise of a hybrid workplace where flexibility, wellbeing, and meaningful impact coexist?
At Google, we’re bridging the gap between the in-person and the “somewhere else” by pushing technology, culture, and physical spaces to be more inclusive and maximize participation. We’re also innovating new Google Workspace features to power collaboration equity for our billions of users worldwide.

To guide our work, we’ve identified three pillars of collaboration equity: representation, participation, and information.
Representation equity
Achieving representation equity means that all employees can be seen, heard, and portrayed equally, whether working off-site or on-site. When the pandemic hit, we were all scrambling to make sure people could simply connect safely with one another. Google’s existing technology for distributed teams was pressure tested, and I’m proud of how well it performed. But we’re now faced with the disconnect that happens when you merge off-site work with on-site work.
When we were all participating in meetings remotely, everyone shared equal-sized tiles on videos. There was no one sitting in a corner office, no hierarchy—everyone was represented equally. In a hybrid environment, it’s distorted. The people participating remotely appear giant on a conference room monitor, while the people in the conference room appear tiny on screens at home. It can be difficult to decipher who’s even in the room. This is certainly not equal representation.
Some of these issues can be solved with technology. For example, we’ve been working on features like AI-driven video adjustments in Google Meet to compensate for low-light environments and auto-zoom to keep all participants in focus, and both will improve representation equity for hybrid workplaces. Additionally, we can now limit data usage on slow mobile networks so no one has to turn off video during a call. All of these technological innovations improve representation equity for hybrid workplaces, but we also need to adopt new workplace norms as well. For example, some organizations have implemented policies where if one person joins a meeting from off-site, then everyone joins via device so they are all represented equally.
Participation equity
We think of participation equity as the ability to host, present, and participate equally, regardless of location. At Google, we were already accustomed to joining meetings virtually from different offices. With the new tools we’ve developed in the last 18 months, everyone’s ability to participate equally has grown. Wider adoption of meeting tools like hand raise, polls, Q&A, and breakout rooms gives us an ordered, structured way of talking in distributed groups.
But how will we interact when many of us are back in the office? How do we ensure that off-site workers can still engage as meaningfully as others? Companion mode, a tool we’ve developed for Google Meet, gives both in-person and off-site attendees the same meeting experience. Each individual can host, present, and participate in meetings in the same way, with the same tools, regardless of their location.
Teams can also promote participation equity by using meeting moderators who encourage the use of hand-raising features so no one dominates the conversation or interrupts—a challenge that often arises when multiple people are in the same location. While it may feel forced and prevent natural back-and-forths, it does help everyone’s voices be heard. We’ve also learned that many people find it distracting to see their own image, so we’ve enabled users to hide their own video feed. I’ve seen firsthand how these tools and practices are improving participation equity.
Information equity
Information equity means that regardless of whether people work on- or off-site, they have equal access to information. Ensuring free flow of information is key to better long-term thinking, creativity, and cooperation among teams. As individuals exercise their autonomy for where and how they work best, their preferences affect recruiting and retention. If we’re going to accommodate a range of preferences, how do we best equalize access to information?
First, we should actively prioritize keeping each other informed. We can support this proactive mindset through technology by ensuring that meetings have agendas, are recorded or transcribed, and have shareable, accessible information. Our tools, including Spaces and Drive, can be used as information hubs where teammates can reliably access crucial files, conversations, and updates. And coworkers can leverage smart suggestions to @-mention others linked to the project, so no one is left out.
We must commit to solving the information equity problem together or risk ending up in a mushy middle ground where no one is satisfied. Because while most people enjoy working from home, they won’t sacrifice career progression to keep it. If the center of gravity tilts too far toward on-site work, the hybrid model will collapse. We’re not advocating a “choose your own adventure” mentality, nor a one-size-fits-all model. We’re empowering teams to meet the preferences of individual members in a deliberate fashion that supports the larger organization.
During this pivotal time, we are enthusiastic about how we’re seeing work change and advance around the globe. Delivering on the hybrid-work promise of “the best of both worlds” feels more within our reach than ever before. But if we’re going to succeed, we must strive for collaboration equity. Our experience tells us that when you give people freedom and opportunity, they will amaze you.
How to build collaboration equity in your hybrid workplace:
✅ Start with representation. Can every employee be seen and heard? Do they have the tools, technology, and devices to be adequately represented?
✅ Enable participation. Is everyone encouraged to provide their input and voice their opinions? What tools and forums exist to provide this input? How is the input acknowledged and acted upon?
✅ Share information. Do people have access to all the information they need to do their jobs? Does information flow freely or is it hoarded?
✅ Let teams and departments design their own hybrid schedules. Hybrid will not work if every individual is “choosing their own adventure.” Consider using on-site days for collaborative, creative, and brainstorming projects and reserving off-site days for deep focus work.
✅ Reward outcomes, not activities. An employee’s individual preference for how and where to work should not matter as long as they are getting things done. This means flexibility in location and work schedule to maximize impact.
✅ Highlight our shared responsibility to each other. Every manager should ask:
- What does the team need to know about how you work best?
- What are you personally doing to ensure the entire team is successful?
Follow other trends and insights on our Future of Work site.
Migrating MySQL to Spanner? Here’s What You Need to Know

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Since its initial release in 1995, MySQL has not only been the de-facto database for many data storage needs, but has gathered much attention over the years as one of the most well-recognized databases around when it comes to Relational Database Management Systems and transactional data processing.
Any application in retail, e-commerce, or banking has likely had its fair share of business depending on a relational database for its transactional needs. Many of these applications are built on MySQL due to its flexibility, open source nature, and strong community support.
Whether in the context of a migration from a relational database (like MySQL or PostgreSQL) , migration from a NoSQL database (like Cassandra), or a green grass workload, many companies turn to Cloud Spanner seeking a high availability SLA (99.99% for regional instances and 99.999% for multi region instances), unlimited scale, and low operational overhead – no patching required, no maintenance or other planned downtimes, just to name a few benefits.
The tooling and open source ecosystem around Spanner has evolved and grown ever since the service was introduced. HarbourBridge is a part of this ecosystem, and it’s meant to help customers port their existing MySQL or PostgreSQL schema to a Cloud Spanner schema.
Application Migration Tips
Despite helpful tools like HarbourBridge, database migrations are never trivial. Here are a few things to pay attention to when migrating from MySQL to Spanner, and how to update your application logic to address them.
Note – The following snippets use the PHP client for Cloud Spanner. A couple of the snippets reference a partial Magento port that our friends over at Searce have been working on. Once you understand the operations, you should be able to implement the same in any of the other languages that Cloud Spanner supports.
Cloud spanner enforces strict data types
In a MySQL query, the value of an attribute can be referenced as either a string or an integer. Example:
- select * from catalog_eav_attribute where attribute_id = 46;
- select * from catalog_eav_attribute where attribute_id = “46”;
Both are valid and equivalent.
In Cloud Spanner, the query will return an error if you try to reference an integer type by using a string representation.
Here is an example of a working query from Cloud Spanner:
- select * from catalog_eav_attribute where attribute_id = 46; — this will work
- Select * from catalog_eav_attribute where attribute_id = “46” — will fail, since we are supplying a string with “46”
You may use a function like the following to assist you with such transformations.
/*** Formats the SQL for Cloud Spanner* Example* Input SQL : <select statement> WHERE* (`product_id` = '340') ORDER BY position ASC* Output SQL : <select statement> WHERE* (`product_id` = 340) ORDER BY position ASC* In the above example integer*`340` is sanitized by removing single quotes.* Sanitization is required since Cloud Spanner* has strict typing* @param string $sql* @return string $sql*/public function sanitizeSql(string $sql){if (preg_match_all("/('[^']*')/", $sql, $m)) {$matches = array_shift($m);for($i = 0; $i < count($matches); $i++) {$curr = $matches[$i];$curr = filter_var($curr,FILTER_SANITIZE_NUMBER_INT);if (is_numeric($curr)) {$sql = str_replace($matches[$i],$curr, $sql);}}}return $sql;}
Using sequences in primary keys is not a Spanner best practice
Cloud Spanner does not implement a sequence generator, and it is not a Spanner best practice to use sequential IDs because doing so can cause hotspotting.
An alternative mechanism of generating a unique primary key is to use a UUID or any other similar mechanisms that result in non-sequential values. For more information, please refer to this article.
In order to convert all existing primary keys to a UUID pattern, you can change the schema using the snippet here
You may use this code snippet to modify the application code to generate the UUID for the auto increment. There are other ways to do this as well, such as using PHP built-in uniqid function.
/*** Generate UUID.* @return string*/public function getAutoIncrement(){if (function_exists('com_create_guid') === true) {return trim(com_create_guid(), '{}');}return sprintf('%04X%04X-%04X-%04X-%04X-%04X%04X%04X',mt_rand(0, 65535), mt_rand(0, 65535),mt_rand(0, 65535), mt_rand(16384, 20479),mt_rand(32768, 49151), mt_rand(0, 65535),mt_rand(0, 65535), mt_rand(0, 65535));}
Implicit casting and the need for explicit casting of field data types
Both MySQL and Cloud Spanner follow the SQL standard, hence much of the query syntax is the same. One notable difference is that the Cloud Spanner field types are implicitly cast to an appropriate data type out of the ones mentioned here. When implicit casting of the field type fails, Spanner returns a read error, so it would be safer to perform the casting to the appropriate type when issuing the SELECT statement.
Modify application code to cast to respective data type before execution of query.
$con = $this->getSpannerConnection();/*** Cloud Spanner follows strict type so cast the columns appropriately*/$select = $con->addCast($select, "`t_d`.`value`", 'string');$select = $con->addCast($select, "`t_s`.`value`", 'string');$select = $con->addCast($select, "IF(t_s.value_id IS NULL,t_d.value, t_s.value)", 'string');$values = $con->fetchAll($select);
Modify the application code to cast the column to its respective type
/*** Cast the column with type* @param string $sql* @param string $col* @param string $type* @return string*/public function addCast(string $sql,string $col, string $type){$cast = "cast(".$col." as ".$type.")";return str_replace($col, $cast, $sql);}
Using interleaved tables to improve read performance
Cloud Spanner’s table interleaving is a great choice for many parent-child relationships where the child table’s primary key includes the parent table’s primary key columns. Interleaving ensures that child rows are collocated with their parent rows, which can significantly improve query performance.
Refer to the statements here for a few samples of creating interleaved tables. To learn more about table interleaving, visit the documentation.
Conclusion
Database migrations are complicated. Hopefully, using HarbourBridge and the list of tips in this article can make that task easier. For additional tips, please take a look at this migration guide and read more about HarbourBridge.
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Teamwork from anywhere: G Suite’s vision for content collaboration
So the world has changed. We all know that the COVID-19 pandemic has fundamentally shifted where we work, when we work, and how we work.
And during this time period, there has been a dramatic increase in the number of people working from home. It went from just 13% before to 47% in April 2020. And these numbers are likely to be greater today with upcoming fluctuations as companies figure out how to return to work. We are all now operating in this new normal together.
Overnight, we lost the ability to build face-to-face connections with our teams, to work hand-in-hand on a project in the same room with the real-time back and forth exchange of ideas, and to just be able to stop by someone’s desk to ask them for feedback on a document.
Now, our need to collaborate and operate effectively as a team hasn’t changed through all this. But being remote has made that so much harder. And in this new environment, virtual collaboration is no longer just a strategic priority. But needs to be a necessity for all organizations. Now across the entire world, we saw organizations had to react quickly to the disruptions that were caused by COVID-19 in order to keep going.
In this video, find out how teams across the world are collaborating to enable faster decision-making, increasing productivity, and enhancing customer experience.
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Equip Your Frontline Workers for Success with Android
As more teams are working remotely, it’s more important than ever to have the right tools in the hands of all of your employees. More than ever, the customer is at the center. And their expectations are rising.
The hurdle to keep customers happy continues to rise as everyone becomes accustomed to having everything at their fingertips whenever they want it.
Over 30% of customers said a single bad experience would cause them to stop doing business with a brand that they love. Over 40% would stop supporting a brand if they had a bad experience with either poorly informed employees or if they had just an inefficient experience at all.
For many customer experiences, the front-line worker is the worker that’s actually in contact with the customer. Frontline workers are at the heart of an organization, performing critical behind-the-scenes operations, or working directly with customers in client-facing engagements. They perform task- and time-sensitive activities that often differ greatly from knowledge workers.
Gartner predicts that 70 percent of mobile and endpoint investments will be aimed at enabling frontline workers over the next five years.
In this video, hear from Walmart and Australia Post about how they’re using Android, with its diverse form factors and innovative app development tools, to address the needs of their frontline workers, unlocking the potential for improved collaboration, customer engagement, process efficiencies, and insights for better decision-making.
Google Maps Platform Helps BungkusIT Fulfil its Promise of Deliveries in One Hour!

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Editor’s note: Today’s post is written by Hatim M, Chief Commercial Officer at BungkusIT. The on-demand delivery service delivers packages within the hour for one million customers across Malaysia and uses Google Maps Platform to create a seamless end-to-end delivery experience for its customers.
Imagine it’s the end of a long day at work, and you’re heading home for dinner as you look forward to a restful evening. Then just as you arrive at the doorstep, your phone buzzes with a message from a family member, asking if you could grab a carton of milk from the supermarket.
With moments like these in mind, we founded BungkusIT to alleviate the stress of everyday chores and give people a break from having to run seemingly mundane errands that can often be time-consuming. With so much to do and so few hours in a day, we want to make life simpler by providing our customers with an on-demand delivery service.

As a social enterprise, our mission is to create jobs and increase earning potential for BungkusIT roadies (those who run deliveries), while also increasing online visibility for local small and medium enterprises through an e-commerce platform. As such, we don’t charge merchants a fee for being featured on our app.
Our roadies help connect users with products and services that they need. Whether it’s picking up the keys you forgot, or buying a birthday cake for a loved one, our on-demand roadies can help accomplish your task quickly and efficiently. In fact, we’ve helped many seniors—a large and often underserved population—to run errands and provide last mile support.
Providing reliable service, 24/7
From the day we launched, our promise has always been to complete every task given to us within one hour. Google Maps Platform empowers us to fulfil this promise. We understand the importance of selecting a reliable mapping service from the get-go. After exploring different map products, we made the decision to go with Google Maps Platform due to its detailed and accurate location mapping system. With the support of our partner Searce, we’ve been able to quickly integrate all the relevant products on our platform and optimize our API calls.
On a day-to-day basis, our roadies rely on the Places API to navigate their journeys. It pinpoints the exact location set by customers so that our roadies can be sure they arrive at the correct destination. With so many small roads and alleys in Malaysia, it can be challenging to find the exact place based on an address. Dropping a pin on a specific location removes any confusion.
Because we price our services based on distance, it’s business critical to determine the exact distance of a location and the most efficient route to reach it. By automating that process with the Distance Matrix API, we can guarantee that customers don’t get overcharged, while making sure that we’re adequately compensated for our services.
Improving the user experience
At the end of the day, we want to make people’s lives easier. That’s why having an app that is intuitive is key. More than that, we want customers to be able to create a request as quickly as possible. By automatically completing the location a customer is typing after they’ve keyed in the first few characters, Place Autocomplete does that job for us.

As a fairly young company, we’ve got a long way to go. I believe that we’ll continue evolving alongside Google Maps Platform and exploring the new features it has to offer. We’re already talking to global brands to expand our services and I’m confident that with Google Maps Platform as our maps partner, we will go a long way.
For more information on Google Maps Platform, visit our website.
How to sustainably transform while minimizing risk

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In previous blog posts, we’ve discussed the benefits that organizations can reap by measuring and then optimizing their overall ESG impact. In this post, we’ll look at the endgame: sustainable transformation into an organization that continually adapts to maximize its resilience while reducing risk. Where will my customers be with the evolving global community landscape? How can I design communities and products with sustainability in mind? Are my assets exposed to physical climate risk — drought, flood, wildfire? Adaptation and resilience are the board and legislative focus areas that the ambition loops created by Google Cloud Ready – Sustainability seek to accelerate.
This is especially important due to the scrutiny of governments and financial institutions as they evaluate the viability of physical asset investments. These organizations want assurances that their investments will not be under undue environmental risk. Similarly, companies embarking on net-zero transitions can realize interest expense savings by providing the measurable, accountable assurances their financiers demand.
Leveraging analytics for climate and business resilience
We’ve said it before, but it bears repeating: The Google Cloud Ready – Sustainability program challenges the notion that sustainability is just a nice-to-have or merely good PR. Rather, we designed the program to help organizations adapt to a net-zero future with solutions that reduce risk, support growth, provide competitive advantages, and positively impact the bottom line. The following partners provide data and analytics that offer deep insights into the environment, natural resources, and social trends that point the way toward sustainable, profitable growth.
Atlas AI has built a geospatial artificial intelligence platform that helps every organization anticipate changing societal conditions — where people live, where wealth and poverty are concentrated, how the physical makeup of communities is evolving, and more — to determine where to invest today to prepare for the world of tomorrow. Atlas AI customers, which range from the World Bank and global NGOs to multinational corporations, use the platform to accelerate growth, future-proof supply chains, target resources to vulnerable populations, and build greater resilience to climate change.
Climate Engine’s SpatiaFi solution, powered by Google Cloud, helps financial services organizations connect economic assets to the world of Earth observation data supporting regulatory reporting, climate risk reduction, and new innovative sustainable finance offerings. Combining billions of planetary observations with peer-reviewed scientific methods, SpatiaFi is connecting Earth science to operational systems offering new levels of accuracy, transparency, scalability, and trust in climate and sustainability data in the context of financial decision-making.
Kumi Analytics‘ KACSAT solution was approved by OxCarbon as a methodology for the calculation and verification of voluntary carbon offsets in support of nature-based solutions. KACSAT leverages multiple satellite platforms and Google Earth Engine‘s state-of-the-art processing tools to enable science-based carbon assessment aligned to the Oxford Offsetting Principles of environmental integrity, additionality, permanence, and achieving net-zero emissions. Environmental organizations, financial institutions, and corporations can now offset their carbon footprints through the reforestation and conservation of millions of hectares of forests — something that was previously limited due to the cost and time of validating high-quality forest projects.
Tensorflight revolutionizes property underwriting with AI. Its cutting-edge tool provides underwriters and insurers with access to rich and highly accurate datasets for commercial and residential properties, enabling them to create superior insurance products. As pioneers of the first property-inspection platform based on convolutional neural networks, Tensorflight’s advanced technology connects seamlessly via API and utilizes ground-level imagery, satellite, and aerial data. This unique approach enables the company to generate precise replacement costs and conduct more comprehensive risk assessments. By automating property inspections and enhancing underwriting accuracy, Tensorflight empowers insurance providers to plan for the future with pragmatic decision-making. With Tensorflight, the future of property underwriting is transformed, offering unparalleled insights, efficiency, and sustainability.
Are you ready for sustainability transformation?
Transforming into a net-zero organization means much more than building resilience to climate change, as important as that is. It also means finding the customers of the future, achieving ongoing energy savings, more sustainable resource usage, and improved transparency to regulatory institutions and consumers. Google Cloud Ready – Sustainability partners offer certified solutions that can help organizations get there.
Look for Google Cloud Ready – Sustainability validated solutions on the Google Cloud Partner Directory Listing, Google Cloud Ready Sustainability Partner Advantage page, and — if applicable — via the Google Cloud Marketplace. We hope to help customers better understand how these technologies can help them meet their ESG goals, find the right solutions for their particular challenges, and implement solutions faster.
Learn more about the Google Cloud Ready – Sustainability validation initiative and explore all our partners in sustainability transformation.
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