When you choose to run your business on Google Cloud you benefit from the same planet-scale infrastructure that powers Google’s products such as Maps, YouTube, and Workspace. 

We have picked 10 ways in which Google Cloud Infrastructure services outshine alternatives in the market in how they simplify your operations, save money, and secure your data. 

1. Custom Machine Types means no wasted resources

Compute Engine offers predefined machine types that you can use when you create a VM instance. A predefined machine type has a preset number of vCPUs and a preset amount of memory; each type is billed at a set price as described on the Compute Engine pricing page. 

If predefined machine types don’t meet your needs, you can create a VM instance with a custom number of vCPUs and custom amount of memory, effectively building a custom machine type. Custom machine types are available only for general-purpose machine families. When you create a custom machine type, you are deploying a custom machine type from the E2, N2, N2D, or N1 machine family on GCP.  No other leading cloud vendor offers custom machine types so extensively.

Custom machine types are a good idea for workloads that aren’t a good fit for the predefined machine types and for workloads that require more processing power or memory but don’t need all of the upgrades provided by the next machine type level. This translates into lower operating costs.   They are also useful for controlling software licensing costs that are based on the number of underlying compute cores. 

Jeremy Lloyd, Infrastructure and Application Modernization Lead at Appsbroker, a Google partner: 

“Custom machine types coupled with Google’s StratoZone data center discovery tool provides Appsbroker with the flexibility we need to provide cost efficient virtual machines matched to a virtual machine’s actual utilization. As a result, we are able to keep our customers’ operating costs low while still providing the ability to scale as needed.”

2. Compute Engine Virtual Machines are optimized for scale-out workloads 

For scale-out workloads, T2D, the first instance type in the Tau VM family, is based on 3rd Gen AMD EPYC processors and leapfrogs VMs for scale-out workloads of any leading public cloud provider today, both in terms of performance and price-performance. Tau VMs offer 56% higher absolute performance and 42% higher price-performance compared to general-purpose VMs from any leading public cloud vendor (source). The x86 compatibility provided by these AMD EPYC processor-based VMs gives you market-leading performance improvements and cost savings, without having to port your applications to a new processor architecture. Sign up here  if you are interested in trying out T2D instances in Preview. 

For SAP HANA, Google Cloud has demonstrated with SAP how we can run the world’s largest scale-out HANA system in the public cloud (96TB).   With such innovation, you are covered as your business grows exponentially.

3. Largest single node GPU-enabled VM

Google is the only public cloud provider to offer up to 16 NVIDIA A100 GPUs in a single VM, making it possible to train very large AI models. Users can start with one NVIDIA A100 GPU and scale to 16 GPUs without configuring multiple VMs for single-node ML training, without crossing the VM layer. 

Additionally, customers can choose smaller GPU configurations—1, 2, 4 and 8 GPUs per VM—providing the flexibility to scale their workload as needed. 

The A2 VM family was designed to meet today’s most demanding applications—workloads like CUDA-enabled machine learning (ML) training and inference, for example. This family is built on the A100 GPU which offers up to 20x the compute performance compared to the previous generation GPU and comes with 40 GB of high-performance HBM2 GPU memory. To speed up multi-GPU workloads, the A2 VMs use NVIDIA’s HGX A100 systems to offer high-speed NVLink GPU-to-GPU bandwidth that delivers up to 600 GB/s. A2 VMs come with up to 96 Intel Cascade Lake vCPUs, optional Local SSD for workloads requiring faster data feeds into the GPUs and up to 100 Gbps of networking. A2 VMs provide full vNUMA transparency into the architecture of underlying GPU server platforms, enabling advanced performance tuning. Google Cloud offers these GPUs globally. 

4. ​​Non-disruptive maintenance means you worry less about planned downtime

Compute Engine offers live migration (non-disruptive maintenance) to keep your virtual machine instances running even when a host system event, such as a software or hardware update, occurs. Google’s Compute Engine live migrates your running instances to another host in the same zone without requiring your VMs to be rebooted. Live migration enables Google to perform maintenance that is integral to keeping infrastructure protected and reliable without interrupting any of your VMs. When a VM is scheduled to be live-migrated, Google provides a notification to the guest that a migration is imminent. 

Live migration keeps your instances running during:

• Regular infrastructure maintenance and upgrades
• Network and power grid maintenance in the data centers
• Failed hardware such as memory, CPU, network interface cards, disks, power, and so on. This is done on a best-effort basis; if a hardware component fails completely or otherwise prevents live migration, the VM crashes and restarts automatically and a hostError is logged.
• Host OS and BIOS upgrades
• Security-related updates
• System configuration changes, including changing the size of the host root partition, for storage of the host image and packages

Live migration does not change any attributes or properties of the VM itself. The live migration process transfers a running VM from one host machine to another host machine within the same zone. All VM properties and attributes remain unchanged, including internal and external IP addresses, instance metadata, block storage data and volumes, OS and application state, network settings, network connections, and so on. This has the benefit of reducing operational and maintenance overhead, helps you build a more robust security posture where infrastructure can be consciously revamped from a known good state and minimizes risks for advanced persistent threats. 

Refer to Lessons learned from a year of using live migration in production on Google Cloud from the Google engineering team.

5. Trusted Computing: Shielded VMs guard you against advanced, persistent attacks

Establishing trust in your environment is multifaceted, involving hardware and firmware, as well as host and guest operating systems. Unfortunately, threats like boot malware or firmware rootkits can stay undetected for a long time, and an infected virtual machine can continue to boot in a compromised state even after you’ve installed legitimate software. 

Shielded VMs can help you protect your system from attack vectors like:

• Malicious guest OS firmware, including malicious UEFI extensions
• Boot and kernel vulnerabilities in the guest OS
• Malicious insiders within your organization

To guard against these kinds of advanced persistent attacks, Shielded VMs use:

• Unified Extensible Firmware Interface (UEFI) BIOS: Helps ensure that firmware is signed and verified
• Secure and Measured Boot: Helps ensure that a VM boots an expected, healthy kernel
• Virtual Trusted Platform Module (vTPM): Establishes root-of-trust, underpins Measured Boot, and prevents exfiltration of vTPM-sealed secrets
• Integrity Monitoring: Provides tamper-evident logging, integrated with Stackdriver, to help you quickly identify and remediate changes to a known integrity state

The Google approach allows customers to deploy Shielded VMs with only a simple click, thereby easing implementation. 

6. Confidential Computing encrypts data while in use

Google Cloud was a founding member of the Confidential Computing Consortium. Along with encryption of data in transit and at rest using customer-managed encryption keys (CMEK) and customer-supplied encryption keys (CSEK), Confidential VM adds a “third pillar” to the end-to-end encryption story by encrypting data while in use. Confidential Computing uses processor-based technology that allows data to be encrypted in use while it is being processed in the public cloud. Confidential VM allows you to to encrypt memory in use on a Google Compute Engine VM by checking a single checkbox. 

All Confidential VMs support the previously mentioned Shielded VM features under the covers—you can think of Shielded VM as helping to address VM integrity, while Confidential VM addresses the memory encryption aspect which relies on CPU features. With the confidential execution environments provided by Confidential VM and AMD Secure Encrypted Virtualization (SEV), Google Cloud keeps customers’ sensitive code and other data encrypted in memory during processing. Google does not have access to the encryption keys. In addition, Confidential VM can help alleviate concerns about risk related to either dependency on Google infrastructure or Google insiders’ access to customer data in the clear. 

See what Google Cloud partners say about Confidential Computing here. 

7. Advanced networking delivers full-stack networking and security services with fast, consistent, and scalable performance

Google Cloud’s network delivers low latency, reduces operational costs and ensures business continuity, enabling organizations to seamlessly scale up or down in any region to meet business needs. Our planet-scale network uses advanced software-defined networking and security with edge caching services to deliver fast, consistent, and scalable performance. With 28 regions, 85 zones, and 146 PoPs connected by 16 subsea fiber cables around the world, Google Cloud’s network offers a full stack of layer 1 to layer 7 services for enterprises to run their workloads anywhere. Enterprises can be assured that they have best-in-class networking and security services connecting their VMs, containers, and bare metal resources in hybrid and multi-cloud environments with simplicity, visibility, and control. 

Google Cloud’s network has protected customers from one of the world’s largest DDoS attacks at 2.54 Tbps. With our multi-layer security architecture and products such as Cloud Armor, our customers ran their business with no disruptions. Furthermore, our recent integration of Cloud Armor with reCAPTCHA Enterprise adds best-in-class bot and fraud management to prevent volumetric attacks. Cloud Armor is deployed with our Cloud Load Balancer and Cloud CDN, extending the secure benefits at the network edge for traffic coming into Google Cloud so customers have security, performance, and reliability all built in. Furthermore, we are excited to offer Cloud IDS in preview, which was co-developed with security industry leader, Palo Alto Networks, to run natively in Google Cloud. 

Our advanced networking capabilities also extends to GKE and Anthos networking. With the GKE Gateway controller, customers can manage internal and external HTTPS load balancing for a GKE cluster or a fleet of GKE clusters with multi-tenancy while maintaining centralized admin policy and control. Unlike other Kubernetes offerings, we offer eBPF dataplane which brings powerful tooling such as Kubernetes network policy and logging to GKE. eBPF is known to kernel engineers as a “superpower” for its unique architecture to load and unload modules in kernel space, and now this capability is built in with Google Cloud networking. 

For observability and monitoring, our customers deploy Network Intelligence Center, Google Cloud’s comprehensive network monitoring, verification and optimization platform. With four key modules in Network Intelligence Center, and several more to come, we are working towards realizing our vision of proactive network operations that can predict and heal network failures, driven by AI/ML recommendations and remediation. Network Intelligence Center provides unmatched visibility into your network in the cloud along with proactive network verification. Centralized monitoring cuts down troubleshooting time and effort, increases network security and improves the overall user experience.  

8. Regional Persistent Disk for High Availability

Regional Persistent Disk is a storage option that provides synchronous replication of data between two zones in a region. Regional Persistent Disks can be a great building block if you need to ensure high availability of your critical applications as they offer cost-effective durable storage and replication of data between two zones in the same region. 

Regional Persistent Disks are also easy to set up within the Google Cloud Console. If you are designing robust systems or high availability services on Compute Engine, Regional Persistent Disks combined with other best practices such as backing up your data using snapshots enable you to build an infrastructure that is highly available and recoverable in a disaster. Regional Persistent Disks are also designed to work with regional managed instance groups. In the unlikely event of a zonal outage, Regional Persistent Disks allow continued I/O through failover of your workloads to another zone. Regional Persistent Disks can help meet zero RPO and near-zero RTO requirements and other stringent SLAs that your critical applications might require by maximizing application availability and protection of data during events such as host/VM failures and zonal outages. 

9. Cloud Storage’s single namespace for dual-region and multi-region means managing regional replication is incredibly simple

Similar to how Persistent Disk makes data more available by replicating data across zones, Cloud Storage provides similar benefits for object storage. Cloud Storage within a region is cross-zone by definition, reducing the risk that a zonal outage would take down your application. Cloud Storage adds to this by also providing a cross-region option that can protect against a regional outage and gets your data closer to distributed users. This comes in the form of Dual-region or Multi-region settings for a bucket. These are the simplest to implement cross-region replication offerings in the industry—just a simple button or API call to enable them. In addition to being simple to implement, they offer an added advantage of using a single bucket name that spans regions. 

This is unique in the industry. Competitive offerings currently require setting up and managing two distinct buckets, one in each region and they don’t offer the strong consistency properties Cloud Storage offers across regions. Operations and app development are burdened by this design. Google’s single namespace approach dramatically simplifies application development (the app runs on single region or dual/multi-region without any changes), and provides simpler application restarts and testing for DR.

10. Predictive autoscaling 

Customers use predictive autoscaling to improve response times for applications with long initialization times or for applications with workloads that vary predictably with daily or weekly cycles. When you enable predictive autoscaling, Compute Engine forecasts future load based on your Managed Instance Group’s history and scales out the MIG’s in advance of predicted load, so that new instances are ready to serve when the load arrives. Without predictive autoscaling, an autoscaler can only scale a group reactively, based on observed changes in load in real time. 

With predictive autoscaling enabled, the autoscaler works with real-time data as well as with historical data to cover both the current and forecasted load. Forecasts are refreshed every few minutes (faster than competing clouds) and consider daily and weekly seasonality, leading to more accurate forecasts of load patterns.

For more information, see How predictive autoscaling works and Checking if predictive autoscaling is suitable for your workload.

These are just a few examples of customer-centric innovation that set Google Cloud infrastructure apart.  Bring your applications and let the platform work for you.   

Get started by learning about your options for migration, or talk to our sales team to join the thousands of customers who have embarked upon this journey.

Acknowledgement

Special thanks to Dheeraj Konidena (Google) for contributing to this article.

Editor’s note: Today’s post is by Roger Lim, IT Manager of Collaboration Infrastructure Development, and Jim Arcure, Director of Infrastructure Development, both with Colgate-Palmolive, the multinational consumer products company. Colgate-Palmolive is in the midst of a multiyear project to create a collaborative, flexible work culture, leveraging Google Workspace and Chrome Enterprise.

Colgate-Palmolive Company is a caring, innovative growth company reimagining a healthier future for all people, their pets, and our planet. Focused on Oral Care, Personal Care, Home Care, and Pet Nutrition, and reaching more than 200 countries and territories, Colgate teams are developing and selling product offerings essential to society through brands such as Colgate, Palmolive, elmex, meridol, Tom’s of Maine, hello, Sorriso, Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Filorga, eltaMD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet.  

Colgate-Palmolive has been accelerating growth and delivering meaningful innovation and attracting new and diverse talent in areas such as ecommerce, innovation and digital. That speed and agility comes in large part from the Chrome Enterprise tools that allow the business to move faster and stay competitive.

Changing out software and hardware for 30,000 employees in 70+ countries is a massive project. Early on, we chose Chrome Enterprise as our partner. We had to move away from our dependency on legacy platforms, software, and devices if our business was going to thrive. We knew cloud-based tools like Chrome and Google Workspace would do what on-premises solutions can’t—ease the IT workload while keeping employees happy and productive.

Why we’re escaping legacy apps and embracing the cloud

We don’t want Colgate-Palmolive’s size and geographical breadth to get in the way of people working together and maintaining its strength in global teamwork. That’s why we’re replacing bulky, hard-to-maintain, on-premises applications and software with cloud versions that everyone can securely access in a web browser.

As an IT team, we thought about how much work time we spent installing, updating, and troubleshooting software (up to 30 percent of work hours during big upgrades!). As we were looking at ways to work together better, we had our eyes on the cloud revolution—and, specifically, Chrome Enterprise and Google Workspace.

First step, switch to a new browser

Back in 2016, the IT team was working to move everyone to Google Workspace and away from legacy productivity applications. Once you start Google Workspace adoption, it’s time to take a closer look at browser options.

We chose Chrome Browser for several reasons. It updates automatically, so we could cross lengthy upgrade tasks off our list. An even bigger benefit is that Chrome Browser’s management tools, data protection, and malware detection are all built in. We anticipate a lot of synergy here by leveraging these features and having our users go all Chrome.

Chrome Browser also gave us tools to manage and grant access to apps across our multi-platform device fleet. We call Chrome Browser Cloud Management our “golden nugget” because every browser gets enrolled automatically in browser management.

It’s now much easier to push out new extensions and apps (and allowlist or blocklist them) compared to the time-consuming process of using our existing desktop policy management settings. The ability to easily manage extensions is a huge benefit since it enabled IT to provide new and safe functionality to our end users.

Next, share new ways of working together 

Our IT team wants workers to see the benefits of Google Workspace and Chrome Browser on their own, but sometimes we have to guide them toward the finish line. At the beginning of the project, we developed “Going Google” tools to notify users to consider Google Workspace when opening legacy applications that are no longer needed.

As Chrome Enterprise and Google Workplace became our primary productivity tools, it was also important to ensure our users did not fall back on old habits. Our “Going Google” tools gave our IT organization the ability to not only notify, but turn off specific legacy apps per user. Though IT could easily restore access to these legacy apps on a temporary basis, we have seen a significant dropoff in these types of requests over the past few months. Our goal is to give Colgate people a gentle and consistent reminder that we will be a Google Workspace-only company. By taking these active and decisive steps, we ensure that our users and teams are migrating to Google Workspace today.

To that end, we’ve provided lots of support. We use over 1,000 Colgate “Google Guides” around the world who run on-site classes and webinars on Google Workspace, and are available for one-on-one help, as well as roughly 700 “Google Gurus” who are savvy early-adopters and can lend a hand to colleagues with questions about Google Workspace. Our training classes and webinars are playing to packed houses, and we’re scheduling sessions that focus on specific skills, like a class about using Google Sheets attended by 250 people via Google Meet.

Finally, start rolling out new devices

If we can get everyone at Colgate-Palmolive working in Google Workspace and Chrome Browser, then offering Chromebooks is another natural fit: Chromebooks and the Chrome OS are built for the cloud world we want to work in. We’re pilot testing about 200 Chromebooks for employees, mostly in our customer development department. The Chromebooks are in high demand in challenging locations because they’re easier to deploy for new hires. When employees eventually get back to their offices, we are eager to expand Grab-and-Go racks for people that need a temporary loaner. These Grab-and-Go racks in our New York City and Piscataway, N.J. offices will provide another way for people to test drive Chromebooks. 

Two hundred-odd years after Colgate-Palmolive started doing business, we’re excited about the modern focus of our workplace tools. The Google tools that allow us to collaborate also allow the company to succeed well into our third century.

Over the past year, Google Workspace rapidly evolved to meet the needs of users as we collectively grappled with remote and hybrid work. First, we launched Google Workspace to commercial customers, which brought together the powerful individual apps people know and love into a single, integrated solution. Then we made Google Workspace available to nonprofits, governments, and schools. And in June, we brought the power of Google Workspace to everyone, enabling more than 3 billion users to transform the way they connect, create, and collaborate. To extend these experiences further, we’ve seen a stunning 4.8 billion apps installed in Google Workspace to date. We’re excited to see so many users personalize their experience by adding third-party apps or by building their own to create a more powerful engine for productivity and collaboration. 

As we celebrate the more than 5,300 public apps in the Google Workspace Marketplace that provide users with the opportunity to extend their experience, we’re increasing our investment in the underlying platform. Developers have been able to build applications that integrate with Gmail, Drive, and Docs for years. And today, we’re announcing significant enhancements to the Google Workspace platform by making it just as easy for developers to build applications and integrate with Google Meet, Chat and Spaces.

We’re releasing a new Jira integration for Google Chat and Spaces. This integration enables users to create new tickets quickly, see actionable previews, and monitor issues as they come into the space they’re already using for collaboration. 

“Modern work requires people to switch contexts and tools faster than ever before. We believe an open ecosystem and tight integrations among the tools that users rely on every day is vital to their success. Since 2017, our Trello integration with Gmail has been installed by more than 7 million people. Today, we are excited to build on the partnership between Atlassian and Google to propel work collaboration further with the integration of Jira with Google Chat and Spaces,” said Joff Redfern, Chief Product Officer, Atlassian.

As work continues to evolve, we’re especially committed to the concept of collaboration equity: the ability for everyone to participate and drive impact no matter their location, technical ability, language preference, or device. Carrefour Property – Carmila is evolving how they innovate by connecting frontline workers to those in the office with our no-code development platform AppSheet. For example, after discovering a problem, onsite managers previously had to send an email, enter data into a spreadsheet, and sometimes attend a meeting to explain the issue. Now, with AppSheet, they can simply input the data on their phone in a single step, and the team back at headquarters can see and act on the issue while also tracking all the other issues being reported from other locations.

We continue to empower frontline workers and IT teams alike, bringing more flexibility into Google Workspace by integrating AppSheet into Gmail. This new integration allows anyone—regardless of their coding experience—to reclaim time with custom, no-code apps and automations. Budgets and vacation requests can be approved, inventories and asset management systems can be updated, and much more—all with AppSheet and directly from your inbox. 

New investments in security 

As we continue to deliver delightful new experiences for users, we are keeping security at the forefront; it’s infused in every layer of our product design so that customers have the flexibility and trust needed to operate in a secure environment. To build on this commitment, we’re announcing Google’s new Work Safer offering to help organizations, their employees, and partners collaborate and communicate securely and privately in today’s hybrid work environment. Work Safer will provide companies with access to best-in-class security for email, meetings, and messages, documents, and more. It uniquely brings together the cloud-native, zero-trust solutions of Google Workspace with industry-leading solutions from across Google and its cybersecurity partners, CrowdStrike and Palo Alto Networks. 

To further strengthen security and privacy across the Google Workspace platform, we’re also announcing four key new capabilities: 

1. In June, we announced that Client-side encryption (CSE) was available in beta for Drive, Docs, Sheets, and Slides. Now we’re bringing CSE to Google Meet, giving customers complete control over encryption keys while helping them meet data sovereignty and compliance requirements. We’re also pleased to announce the beta of our Key Access Service Public APIs, which enables customers to directly manage their encryption keys without the need for a third-party partner.
2. Data Loss Prevention (DLP) for Chat is now in beta. This is a continuation of our ongoing commitment to help organizations protect their sensitive data and information from getting into the wrong hands, without impacting the end-user experience. With DLP for Chat, you can enable the power of spontaneous conversation between individuals and teams, while preventing sensitive and confidential information from leaving your organization. Interested customers can sign up for the Client-side encryption and DLP for Chat betas today.
3. Drive labels are now generally available. Organizations are now able to classify files stored in Drive based on their sensitivity level. Labels integrate with Google Workspace Data Loss Prevention, making it easier to manage external sharing, downloading, and printing of sensitive files. 
4. We’re rolling out additional protections to safeguard against abusive content and behavior. If a user opens a file that we think is suspicious or dangerous, we’ll display a warning to the user to help protect them and their organization from malware, phishing, and ransomware. This functionality is now available in Google Docs and will be rolling out soon for Google Sheets and Slides. 

Fueling the future of work and collaboration   

Our mission is to empower everyone with an innovative and seamless experience that gives people—no matter their location or technical ability—the opportunity to drive real impact. At its core, the vision of the Google Workspace platform is to help you build your own innovation momentum, while providing a foundation of security and privacy. I hope you’ll join me at the Google Cloud Next ’21 event where you can learn more about the Google Workspace vision, and even better, see these new experiences in action.

Open beta now available to all Google Workspace customers

Seeing is believing. For many service technicians, trainers, and other frontline workers, the ability to share a real-time view of what they can see with their virtual clients or teams can make all the difference. That’s what we’ve heard from global participants in the closed beta of Google Meet running on Glass Enterprise Edition 2 that we announced last year. 

Starting today, we’re making Google Meet on Glass Enterprise Edition 2 (Meet on Glass) more broadly available through an open beta. Any Google Workspace customer around the world can now give their employees, suppliers, and partners greater sight with Glass—using the simple and intuitive Google Meet environment they’re already used to. With Meet on Glass, meeting participants can experience a first-person view of the Glass wearer’s perspective and collaborate with the entire video meeting in real time. 

Making it easier to solve hard problems

Customers who’ve been testing Meet on Glass are linking their teams across geographies to collaborate in new ways and solve problems together. In the US, real estate services group CBRE has implemented Meet on Glass to allow employees at job sites to connect with HQ teams and project managers. Connecting the whole team with live video from the frontline is allowing faster decision making and clearer communications between team members. 

To be successful, remote assistance via video call must be simple and seamless. CBRE and other early customers have shared that they don’t want their workers to have to become technical experts to use video collaboration in this way. Ease of use—both for Google Meet and for Glass—and speed to join a video meeting are top priorities for them. And with Google Workspace integration, their teams can now join Calendar events directly from Glass with just a few taps. No complex signing in or scanning codes are required; users simply choose from their calendar on Glass to instantly join the meeting.

Getting Google Meet on Glass Enterprise Edition 2 

The Meet team is working with the community of Google Workspace partners to enable Google Meet on Glass Enterprise Edition 2 for customers in North America, Europe, and Australia. Customers in Japan can now also get Glass through a first-of-its-kind partnership with NTT DOCOMO, which can provide Meet on Glass directly to its customers in Japan. After extensive testing, NTT DOCOMO chose Google Meet on Glass as the preferred solution for their business customers who want frontline collaboration solutions for their enterprises.

Meet on Glass is one of the ways we’re bringing powerful new video conferencing experiences to customers around the world, regardless of the devices they’re using to connect and collaborate with their teams. When combined with our Google meet hardware and peripherals, the possibilities for real-time connection and problem solving are even greater. And it’s part of our ongoing commitment to creating innovative and immersive meeting experiences that help people feel like they’re working together, not just meeting together.

Sign up now to participate in the Google Meet on Glass Enterprise Edition 2 open beta.