Pierogies might just be the ultimate comfort food. But when Mrs. T’s Pierogies — the leading manufacturer of frozen pierogies in the US — learned it needed to transition its existing on-premises SAP ECC to S/4HANA, the company sought a little comfort for itself. 

Founded in 1952, Mrs. T’s Pierogies now produces more than 650 million pierogies a year. Moving that many pierogies requires a powerful ERP system — and an equally powerful IT infrastructure on which to run it. Mrs. T’s realized that the SAP-mandated transition of its ERP solution to SAP S/4HANA was an opportunity to move its SAP systems to Google Cloud and gain real-time analytics capabilities for faster sales forecasting, more effective trade promotions, and more sophisticated planning.

From necessity to opportunity

Mrs. T’s successfully ran its SAP ECC solution on its own on-premises servers for years. But after SAP decided to sunset the product, Mrs. T’s realized that it faced multiple challenges, including: 

• Migrating its SAP ECC 6.0 system from an on-premises leagcy OS to a cloud-based Linux environment
• Moving data from its SAP DB2 database to HANA
• Transitioning from ECC to SAP S/4HANA

That complex transition needed to take place with little or no downtime, since nearly all of the company’s invoices, warehouse movements, and transfer orders used the Electronic Data Interchange (EDI) protocol. Missing even a few hours of EDI transactions would put significant revenue at stake. Adding to the challenge: Some Mrs. T’s customers would not accept an invoice past five days, which left little room for error. Mrs. T’s chose Rackspace Technology, a longtime Google Cloud partner, to oversee the move. 

Mrs. T’s could have chosen to run S/4HANA on its legacy hardware but saw migration to Google Cloud as an opportunity to improve key aspects of its business, in particular data analytics. Historically, sales planning and forecasting involved time-consuming manual processes. But the speed, availability, and scalability of Google Cloud meant that Mrs. T’s could take advantage of S/4HANA’s embedded analytics capabilities. Migrating could also open the door to leveraging Google Cloud’s native integration of SAP data to power Google tools such as BigQuery, Google Cloud AI Building Blocks, and more. 

The move to Google Cloud also gave Mrs. T’s an opportunity to update its disaster recovery process. Previously, the company backed up to tape. So, if its SAP systems went down, a member of the IT department would have to drive the most recent tape backups an hour to its cold site, where the disaster recovery partner would load the SAP backup tape, boot the system up, switch network connections to that site, and cross their fingers. Not only would downtime be significant, but restored data would be limited to the periodic tape backup. 

“Everything just worked”

Once Mrs. T’s decided to migrate to Google Cloud, the company worked with Rackspace Technology to implement the system. The first phase focused on moving the SAP production environment from on-premises infrastructure to Google Cloud and updating its database to HANA, which took place over 12 weeks. The switchover occurred over a weekend and was all but invisible to users. “We came in on Monday and everything just worked,” recalls Timothy Coyle, Director of Information Systems & Technology. In a second four-month phase, the company transitioned from ECC to S/4. 

The move to Google Cloud paid dividends immediately. Batch transactions occurred twice as fast and on-screen end-user transactions rendered instantly. The upgrade also gave the finance team access to embedded analytics and monitoring for the first time. With everything now in the cloud, disaster recovery could be dynamic and nearly instantaneous, with a worst-case scenario of just 5 to 10 minutes of downtime. 

“Mrs. T’s needed a skilled and experienced partner that could move its SAP environment to Google Cloud with no negative impacts to its business. We knew this migration was a key initiative in Mrs. T’s digital transformation journey,” says Chuck Britton, Google Partner Development Manager at Rackspace. “We also knew that running SAP on Google Cloud would give the business the fast and flexible analytical capabilities it needed for its SAP data.” 

From ideation to production, Mrs. T’s migrated from its legacy on-premises infrastructure to a modern SAP S/4HANA solution on Google Cloud in only seven months, with minimal downtime and zero disruptions. Now that the migration is complete, Mrs. T’s has a flexible, highly scalable environment to run the SAP applications and data that fuel the business. Says Coyle, “Our strategic intent for IT is to make processes simpler, people more productive, and infrastructure more secure. This project fits right square in the middle of that strategic philosophy.”

Learn more about ways in which Google Cloud can transform your SAP experience and about Rackspace Google Cloud solutions for SAP customers.

Today we’re hosting our Retail & Consumer Goods Summit, a digital event dedicated to helping leading retailers and brands digitally transform their business. For me, this is a personally exciting moment, as I see tremendous opportunities for those companies that choose to focus on their customers and leverage technology to elevate experiences.

Our event includes breakout sessions to help retailers and brands become customer centric, embrace the digital moment and transform their operations. Some of my favorite sessions include: 

• Why Search Abandonment is the metric that matters, highlighting Retail Search, and featuring a conversation with Macy’s
• Driving Consumer Closeness in a Privacy-Centric World, discussing how retailers and brands can create a successful first party data strategy, featuring a conversation with P&G
• The Modern Store: 7 Innovation Hotspots, sharing how retailers and brands can approach store transformation to unlock the most value from technology, featuring a conversation with The Home Depot.   

I’ll be speaking in our Retail Spotlight session, discussing the current retail landscape and our industry approach, followed by conversations with Albert Bertilsson, Head of Engineering – Edge at IKEA Retail (Indga Group) and Neelima Sharma, Senior Vice President, Technology Ecommerce, Marketing and Merchandising at Lowe’s. 

Let me share a bit more about the topics we’ll discuss in that session.

In retail specifically, digital-first shopping journeys are blurring the lines between the physical and digital brand experience. Shoppers want to know what’s available before they visit your stores, and they expect fulfillment options like curbside pickup. We see this when tracking trends for interest in curbside pickup or in-stock items.

This has left many retailers asking how they can get smarter with their data, tackle the $300 billion dollar problem of “search abandonment,” move faster to create new customer experiences, and do a better job of connecting their employees and customers – with confidence.

Our team has been spending time thinking about how we can rise and succeed in this new era together. We continue to focus on areas where we can bring the best of our capabilities to our retail customers around the world. And we’re focused on ways we can bring the best of what Google has to offer through cloud integrations.

Our goal is to help retailers become customer-centric and data-driven, capture digital and omni-channel revenue growth, create the modern store and drive operational improvement.

Let’s dig into each of these strategic pillars in a bit more detail. 

Become customer centric and data driven

Customers today expect experiences that are timely, targeted, and tailored for them and their needs, and reject experiences that can’t deliver these features. Data modeling, legacy technology, and siloed systems often prevent retailers from providing that level of personalized experience. 

At Google Cloud, we work with global retailers and our ecosystem partners to activate and bring value from first-party data, particularly in the field of customer data platforms (CDPs). This includes integrations from Google Cloud, such as our business intelligence platform Looker and other popular platforms to power one source of customer data through the organization. We also help retailers modernize their data warehouse with Looker for gathering business intelligence across their organization. This is important not just for consumer data, but inventory, supply chain, and store operations as well. 

Capture Digital and Omnichannel Growth 

We power some of the largest e-commerce sites in the world, helping them scale for Black Friday, Cyber Monday, and other holiday events. While scale is critically important, it’s also important to consider the quality of the online experience. How do your customers find products? How can you help deliver seamless online and omnichannel experiences? 

To help, we’re building product discovery solutions that bring together the best of our technologies that help retailers drive engagement with their consumers. Retail Search, for example, gives retailers the ability to provide Google-quality search on their own digital properties – search that is customizable for their unique business needs and built upon Google’s advanced understanding of user intent & context. 

The imperative is clear. Recent research found that retailers lose more than $300 billion to search abandonment — when purchase intent is not converted into a sale due to bad search results — every year in the US alone. 

Today, we announced that Retail Search is available to a larger set of retailers. If you are interested in learning more about Retail Search you can contact your sales representative for additional details.

Create the modern store  

With the rise of buying trends like curbside pickup and proximity-based search, our Google Maps Platform team is working on new products and features to help raise inventory awareness for your shoppers. We want to help you make it easier for them to understand what’s available to purchase in their channel of choice.

With Product Locator, each product page connects customers with information they need for local pickup and delivery options. This ensures customers are aware of pickup and delivery options throughout the buying journey—not just checkout. 

Awareness of local inventory can boost a wide range of key metrics for your business. Shopify recently shared that shoppers who opt for local pickup over delivery had a +13% higher conversion rate and that 45% of local pickup customers make an additional purchase upon arrival.

This is just one quick example of how our Google Maps Platform team can improve experiences for your shoppers.

Operational improvement

It can be challenging to operate in a world and at a time when consumer behavior and supply chains are so disrupted and volatile, and where entire retail teams had to go remote during the pandemic and beyond. 

We’re working with retailers to leverage artificial intelligence (AI) to improve consumer experience through chat bots or conversational commerce that solves problems for customers from anywhere. You can learn more about these offerings in our Conversational Commerce with Google breakout session, featuring Albertsons.

As the need for digital transformation continues to accelerate, Google Cloud is helping retailers stay ahead of the curve with solutions for digital and omnichannel growth, data-driven and customer-focused experiences, and operational improvement. For every era of cloud technologies, from the past into the future, Google Cloud is committed to providing solutions to retailers.

Read more about our solutions for retail, and check out additional sessions, including the CPG Industry Spotlight Session How To Grow Brands in Times of Rapid Change – Featuring L’Oréal at our Retail & Consumer Goods Summit.

Quanta Services is the leading specialty contractor with the largest and highly-skilled trained workforce in North America. It provides fully-integrated solutions for the electric power

pipeline industrial and telecommunications industries the company’s geographic footprint which includes North America Latin America and Australia.

It’s network of companies ensures world-class execution with local delivery and has over 40,000 employees.

“The exciting thing about Backstory is it allows us to land massive amounts of data from all of our different security tools and then Chronicle worries about how to correlate and aggregate this information for us. We can then focus on the highest priority threats.”

Richard Breaux, Manager Security Operations Quanta Services

Because Quanta Services’ customers provide energy and telecommunications to their customers, they have world-class cybersecurity requirements.

“We must ensure that Quanta leads the industry given the fact that our business is building the core infrastructure that powers people’s lives. It’s crucial that we meet their cybersecurity requirements,” says James Stinson, VP-IT, Quanta Services.

To support this goal Quanta implemented a number of security tools that generate terabytes of security telemetry. Over time, however, these systems generated an information overload for the company’s limited pool of qualified security resources.

“Our logging tools also couldn’t keep up with the rapidly growing information. With limited resources we need to focus our security analysts time on high quality work instead of digging through mountains of data,” says Stinson.

They achieve this by implementing Backstory and Chronicle, which is on Google Cloud.

“The exciting thing about Backstory is it allows us to land massive amounts of data from all of our different security tools and then Chronicle worries about how to correlate and aggregate this information for us. We can then focus on the highest priority threats,” says Richard Breaux, Manager Security Operations Quanta Services.

As a result, the company’s security  team spends less time getting to the core information they need to address these incidents.

“What used to take us 15 minutes or more, we can now accomplish in seconds,” says Breaux.

Editor’s note: When Europe’s largest mobile communications company, Vodafone, was asked by the European Commission to help understand population movement across the European Union and the UK to help fight COVID-19, it was able to provide anonymized mobile network-based insights to answer the call. Here’s how Vodafone, with the support of Google Cloud, rapidly mobilized the COVID-19 frontline, while respecting its customers’ privacy.

With the emergence of COVID-19 in early 2020, the European Commission—the executive branch of the European Union (EU)—knew that technology would be instrumental in its fight to control the pandemic. With various lockdowns imposed across its member states, the Commission was keen to predict and prevent the spread of COVID-19 and to manage the related social, political and financial impacts. 

Mobile network data helps track COVID-19 across the EU

Mobile networks produce location data, which can be turned into useful anonymous insights to understand population movement within a geographic area. The European Commission, working with mobile industry association GSMA (Groupe Speciale Mobile Association), asked Europe’s major mobile phone operators for help in producing insights to support the fight against COVID-19. As the largest mobile network operator within the EU, Vodafone saw this as a critical opportunity to participate. 

Vodafone had previous experience of using mobile network data to support pandemic research. For example, in 2019, Vodafone provided mobility pattern analysis to help track the spread of Malaria in Mozambique. And, during the early stages of the COVID-19 pandemic (prior to working with the European Commission), Vodafone assisted the Italian and Spanish governments in understanding their citizens’ mobility patterns. Vodafone had also previously offered anonymized and aggregated population mobility insights to support public transport and tourism authorities and retail organizations in a number of countries. Consequently, Vodafone was perfectly placed to play a greater role in supporting the European Commission’s response to the pandemic. 

When asked to assist the European Commission, Vodafone first considered how it could safely share its data with the governing body without providing details on the individual movements of its customers. It realized it could achieve this through an elaborate set of anonymization and aggregation techniques. Insights are aggregated from a minimum of 50 users and Vodafone only shared these anonymous insights and never the actual raw data with the Commission. As specified by the EU, these insights are then presented onto a large geographical region, typically a city or a county with thousands of people living in that area.

These insights illustrate how people move, helping to determine how lockdowns and self-isolation measures were impacting behaviors.

Using Google Cloud to collate and store population mobility data

In April 2020, Vodafone began migrating its operations, including its mobile data, to Google Cloud on servers in Europe and the UK with elaborate security safeguards, including encryption, building on a previous partnership. 

With the data residing in EU and UK data centers and not the United States, Vodafone could then retrieve anonymous insights from Google Cloud Storage instantaneously. Before supplying any information to the European Commission, however, Vodafone used Dataflow to validate the data and run a series of tests to ensure the database had accurate data, before ingesting and archiving the relevant metrics. For instant access, the data was then made available to the European Commission using a Redis database on Google Kubernetes Engine.

To ensure aggregate Vodafone customer data was always safe, secure, and anonymous, all entry points to the front-end were protected behind Google Cloud Armor, where only specific IP addresses were allowed. Using these tools, seamless data pipelines fed in predefined key performance indicators from each specified European market. While data quality measures ensured the definitions for metrics across markets were consistent and could be accurately compared.

The architecture (pictured below) shows how Vodafone integrated and anonymized its data on Google Cloud.

Live interactive dashboard shows population mobility in real-time

With its data integrated on Google Cloud, Vodafone created a live, interactive dashboard to track mobility patterns and share relevant information with the European Commission in real-time. 

The European Commission Joint Research Center (JRC) was able to gather valuable information from these insights, which enabled them to see where population mobility was aiding the spread of the disease, when cross-referenced with health data. It could also assess the implications of lockdowns on different populations and forecast cross-country spreading.

Mobile data aids disease modeling for multiple stakeholders

The Vodafone data became instrumental in modeling the likely course of the disease too. For example, the University of Southampton in the UK used it to predict the outcome of different coordinated COVID-19 exit strategies across Europe. This research was published in Science Magazine in September 2020. 

The Vodafone data dashboard continues to be used by individual governments, NGOs and organizations to further investigate the impacts of the pandemic and to measure the effectiveness of response strategies alongside the rollout of vaccination programs. The project also helped Vodafone win a DataIQ award for most effective stakeholder engagement. 

Using the learnings from this project, Vodafone has been able to adapt its own B2B solution, called Vodafone Analytics, by adaptIng and migrating the code to work in Google Cloud Platform. This solution has been rolled out across Germany, Greece, Portugal and South Africa, and new countries are being onboarded every day. Vodafone Analytics already has more than 100 customers leveraging it for a variety of use cases—Italian fashion retailer OVS, uses it for its smart retail operation, while global real estate company, JLL, uses it to understand the footfall passing through its properties. 

Working together, Vodafone and Google Cloud continue to help a range of organizations, governments, and NGOs navigate through the ongoing pandemic,  optimize their operations, and help the greater good, without infringing individuals’ fundamental rights to privacy.

To learn more about Google Cloud and Vodafone, watch our full interview here.