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AgroStar: Small farms in India getting big help from the cloud

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AgroStar launched a multilingual mobile app using Google Cloud Platform that is helping to boost crop yields and increase income for small farmers in India.

AgroStar has launched a cloud-based mobile app that is helping to boost crop yields and encourage best practices for small farmers in India. Launched as an on-premises ecommerce platform selling farm tools in 2008, the firm turned to Google Cloud Platform (GCP) to expand its offering. It now uses cloud-based analytics and is deploying ML models to provide timely advice in five languages on everything from seed optimization, crop rotation, and soil nutrition to pest control.

2018 survey underscored the demand for agricultural planning for Indian farmers. While farming remains a dominant sector in India, employing half of its labor force, 70 percent of small farmers – those cultivating fewer than three acres – said their crops are damaged by unforeseen weather and pests. An even higher number – 74 percent – say they lack access to farming-related information.

Widening that gap is the relative lack of access to new, higher yield seeds and improved soil analyses for small farmers, who must otherwise rely on traditional methods. “It could take a few years for innovative information to trickle down from universities to small, grassroots farmers,” says Pritesh Gudge, AgroStar Software Engineer. “Today, just by clicking through our Android application, farmers learn about new, effective farming practices and receive advice customized to their crop and soil.”

Connecting a million farmers in the cloud

Operating in the Indian states of Gujarat, Maharashtra, Rajasthan, Orissa, Bihar, and Karnataka, AgroStar is closing the knowledge gap with a full-service, cloud-based SaaS solution – the only one of its kind in India. It combines agronomy, data science, and analytics to help farmers by providing a variety of resources.

AgroStar has reached over a million farmers through its Android app, the AgroStar Agri-Doctor. The mobile client is available as a web-based or full-featured native app. Both provide access to the firm’s knowledge base hosted on GCP, a Q&A forum that connects farmers to each other to help understand and better solve problems and to learn about innovative practices and products. Farmers can also click through to follow local and national market trends that help forecast crop prices.

In addition to the self-service knowledge base, AgroStar provides access to agronomy experts who use cloud-based analytics tools and historical data to provide season-and locale-specific advice to each farmer. “We are now tracking thousands of calls in 5 languages each day,” says Pritesh.

The AgroStar app also provides links to purchase and then track the delivery of farm tools and supplies such as cultivators and fertilizers. An in-house platform manages fulfillment centers and a doorstep delivery network simplifies the supply chain while giving farmers what they need, when they need it. By procuring directly from the manufacturers and primary distributors of farm supplies, Agrostar is achieving cost savings, which it passes on to farmers.

Build fast, pivot faster

From the start, the human and environmental variables of farming in India, not to mention the volume of AgroStar’s few hundred thousand monthly active users, made a highly scalable cloud-based solution inevitable. Farmers rely on the firm’s Agri-Doctor app to provide advice in multiple languages on topics that range widely throughout three growing seasons, each with distinct crop nutrition and rotation cycles and farm implementation requirements.

“For farmers, the focus keeps changing every month, and every season,” says Pritesh. “To serve our growing community, we needed a platform that could process images at high volume, fulfill tools and seed orders across thousands of miles, and respond to multilingual queries. We quickly moved away from spreadsheets and server-based solutions – we needed to build fast and pivot faster.”

Ending late-night deployments

The firm’s first cloud experience was with an AWS solution. At the time, AWS was the only cloud provider in India, but AgroStar wanted to find a solution that was easier to use and offered better integration with Android devices. “Deployment and processing costs were very high, and the developer tools and documentation were not as intuitive as we needed,” says Pritesh.

When GCP service arrived in India in October 2017, AgroStar embarked on a platform re-implementation that made possible dramatic changes in the way it developed and deployed its solution. Using Google Kubernetes Engine (GKE) for crop advice management and Compute Engine for its production application services, the firm built the backend for the Agri-Doctor discussion forum in only three weeks. The platform’s microservice architecture is implemented in Python and Golang and deployed on GCP.

AgroStar began to realize significant efficiencies in its build, deploy, and test cycles. “We previously needed to work overnight to deploy to production,” says Pritesh. “Now using Google for Kubernetes containers and a rolling update strategy, we can deploy during the day without any problems or interruptions to service.”

The move to GCP streamlined AgroStar’s stack. “We were running 12 independent instances on AWS,” says Pritesh. “With Google Kubernetes Engine, we are deployed on a single cluster at a cost savings of $1,300 per month and growing.”

Improving customer response times by 85 percent

With a managed deployment capability, AgroStar can devote more time and resources to executing on its platform and Agri-Doctor app development plan. A strategic goal was managing customer response times as the firm grew its base. GCP has helped the firm meet that goal, achieving an 85 percent improvement in customer response times even as traffic grew significantly.

“With our on-premises solution, we could handle around 100 customers daily, which took 30 to 50 minutes for each customer,” says Pritesh. “We now handle thousands of customers daily, taking only 4 to 5 minutes for each one.”

AgroStar used Firebase to implement its Agri-Doctor app. A real-time cloud database, Firebase provides an API that enables the Agri-Doctor advice forum to be synchronized across all its far-flung mobile clients, effectively sharing knowledge base updates with one million users in near real time.

Using cloud tools to manage and monitor

Cloud Pub/Sub, Kafka, and Cloud Dataflow manage data ingestion and queueing of event and transaction data to the analytics layer. BigQuery fetches and persists data to Cloud StorageCloud SQL and dashboards powered by Tableau deliver farmer crop and soil profiles within minutes.

Cloud IAM helps AgroStar control access to all its cloud resources. And Stackdriver, the integrated logging aggregation capability for GCP, helps monitor and speed debugging on every tier of the AgroStar solution.

Machine learning to enhance yields

AgroStar is developing a variety of ML components to improve responsiveness and extend its platform offerings.

To speed up the diagnosis of and treatment for crop blight, AgroStar is building a deep learning pipeline using TensorFlow. The pipeline relies on GoogLeNet models that use multi-layered convolutional visual pattern recognition. It will assess uploaded images to support a disease-detection capability on the mobile app. Based on the commercially successful AI algorithms that automated postal code processing, GoogLeNet offers improved performance and computational efficiencies by using a creative layering technique that distinguishes them from older, sequential recognition engines.

To improve its customer search experience, AgroStar is developing an ML pipeline that shrinks fetch times by suggesting tags mapped to stored data. Processed using TPUs, Cloud Natural Language and Video AI, the tags provide a metadata layer that supports queries in any of the ten natural languages that AgroStar farmers can use.

The AgroStar search pipeline consists of Long Short-Term Memory (LSTM) models of Recurrent Neural Networks. Recurrent networks exhibit “memory” through iterative processing and are distinguished from feedforward networks by a feedback loop connected to their past decisions, ingesting their own outputs moment after moment as input.

Implementing a recommendation engine

The firm is also adapting the Random Forests TensorFlow AI model to develop a crop and product recommendation engine. The model is trained by consuming numerical (rainfall, humidity, water availability per acre) and categorical (soil type, water sources) parameters to suggest appropriate products by season, region, and locale.

To simplify the product suggestion experience, AgroStar developers are testing Cloud Dialogflow, the Google Cloud conversational interface, to build a chatbot capability into its mobile app. The bot will track a farmer’s crop schedules and answer simple questions by linking to the recommendation engine.

AgroStar is also extending its analytics platform with AI-powered sales planning and forecasting. Using linear regression models implemented in TensorFlow and powered by Cloud ML Engine, the capability will enhance supply chain logistics as the company scales its operations across India.

To provide a credit on-demand offering for a range of seed-to-harvest cycle products, AgroStar is attempting to use Vision API to create an AI model that will convert uploaded photos of customer application records into standard data formats. The firm’s credit policy features a grace period in which farmers begin paying back loans after harvested crops go to market.

A versatile and friendly development ecosystem

AgroStar credits the convivial tools and documentation that GCP offers and its incremental, pay-as-you-go pricing model for both the firm’s success and its ability to manage growth.

“What Google Cloud offers is extremely good documentation and extremely simple-to-use tools and interfaces across all services,” says Pritesh. “It helped us initially deploy our platform and at every scale that we have required since then, and its cost effectiveness enabled us to staff up to meet new feature milestones.”

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How Vertex AI NAS is Suitable for Most Advanced ML Workloads

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Vertex AI NAS enables ML experts at the highest level to perform their most complex tasks with higher accuracy, lower latency, and low power requirements. Read the blog to learn how your organization can leverage from its AI and ML investments.

Vertex AI launched with the premise “one AI platform, every ML tool you need.” Let’s talk about how Vertex AI streamlines modeling universally for a broad range of use cases. 

The overall purpose of Vertex AI is to simplify modeling so that enterprises can fast track their innovation, accelerate time to market, and ultimately increase return on ML investments. Vertex AI facilitates this in several ways. Features like Vertex AI Workbench, for example, speed up training and deployment of models by five times compared to traditional notebooks. Vertex AI Workbench’s native integration with BigQuery and Spark means that users without data science expertise can more easily perform machine learning work. Tools integrated into the unified Vertex AI platform, such as state of the art pre-trained APIs and AutoML, make it easier for data scientists to build models in less time. And for modeling work that lends itself best to custom modeling, Vertex AI’s custom model tooling supports advanced ML coding, with nearly 80% fewer lines of code required (compared to competitive platforms) to train a model with custom libraries. Vertex AI delivers all this while maintaining a strong focus on Explainable AI

Yet organizations with the largest investments in AI and machine learning, with teams of ML experts, require extremely advanced toolsets to deliver on their most complex problems. Simplified ML modeling isn’t relegated to simple use cases only.

Let’s look at Vertex AI Neural Architecture Search (NAS), for instance. 

Vertex AI NAS enables ML experts at the highest level to perform their most complex tasks with higher accuracy, lower latency, and low power requirements. Vertex AI NAS originates from the deep experience Alphabet has with building advanced AI at scale. In 2017, the Google Brain team recognized we need a better way to scale AI modeling, so they developed Neural Architecture Search technology to create an AI that generates other neural networks, trained to optimize their performance in a specific task the user provides. To the astonishment of many in the field, these AI-optimized models were able to beat a number of state of the art benchmarks, such as ImageNet and SOTA mobilenets, setting a new standard for many of the applications we see in use today, including many Google-internal products. Google Cloud saw the potential of such a technology and shipped in less than a year a productized version of the technique (under the brand AutoML). Vertex AI NAS is the newest and most powerful version of this idea, using the most sophisticated innovation that has emerged since the initial research.

Customer organizations are already implementing Vertex AI NAS for their most advanced workloads. Autonomous vehicle company Nuro is using Vertex AI NAS, and Jack Guo, Head of Autonomy Platform at the company, states, “Nuro’s perception team has accelerated their AI model development with Vertex AI NAS. Vertex AI NAS have enabled us to innovate AI models to achieve good accuracy and optimize memory and latency for the target hardware. Overall, this has increased our team’s productivity for developing and deploying perception AI models.” 

And our partner ecosystem is growing for Vertex AI NAS. Google Cloud and Qualcomm Technologies have collaborated to bring Vertex AI NAS to the Qualcomm Technologies Neural Processing SDK, optimized for Snapdragon 8. This will bring AI to different device types and use cases, such as those involving IoT, mixed reality, automobiles, and mobile.

Google Cloud’s commitments to making machine learning more accessible and useful for data users, from the novice to the expert, and to increasing the efficacy of machine learning for enterprises are at the core of everything we do. With the suite of unified machine learning tools within Vertex AI, organizations can take advantage of every ML tool they need on one AI platform. 

Ready to start ML modeling with Vertex AI? Start building for free. Want to know how Vertex AI Platform can help your enterprise increase return on ML investments? Contact us.

Case Study

Rubin Observatory Leverages Google Cloud to Power Astronomical Research

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The Vera C. Rubin Observatory launched its the first preview of new Rubin Science Platform (RSP) for an initial cohort of astronomers, powered by Cloud Storage, Google Kubernetes Engine (GKE), and Compute Engine to drive astronomical researches.

This week, the Vera C. Rubin Observatory is launching the first preview of its new Rubin Science Platform (RSP) for an initial cohort of astronomers. The observatory, which is located in Chile but managed by the U.S. National Science Foundation’s NOIRLab in Tucson, AZ and SLAC in California, is jointly funded by the NSF and the U.S. Department of Energy. The platform provides an easy-to-use interface to store and analyze the massive datasets of the Legacy Survey of Space and Time (LSST), which will survey a third of the sky each night for ten years, detecting billions of stars and galaxies, and millions of supernovae, variable stars, and small bodies in our Solar System.

The LSST datasets are unprecedented in size and complexity, and will be far too large for scientists to download to their personal computers for analysis. Instead, scientists will use the RSP to process, query, visualize, and analyze the LSST data archives through a mixture of web portal, notebook, and other virtual data analysis services. An initial launch with simulated data, called Data Preview 0, builds on the Rubin Observatory’s three-year partnership with Google to develop an Interim Data Facility (IDF) on Google Cloud to prototype hosting of the massive LSST dataset. This agreement marks the first time a cloud-based data facility has been used for an astronomy application of this magnitude.

Bringing the stars to the cloud

For Data Preview 0, the IDF leverages Cloud StorageGoogle Kubernetes Engine (GKE), and Compute Engine to provide the Rubin Observatory user community access to simulated LSST data in an early version of the RSP. The simulated data were developed over several years by the LSST Dark Energy Science Collaboration to imitate five years of an LSST-like survey over 300 square degrees of the sky (about 1,500 times the area of the moon). The resulting images are very realistic: they have the same instrumental characteristics, such as pixel size and sensitivity to photons, that are expected from the Rubin Observatory’s LSST Camera, and they were processed with an early version of the LSST Science Pipelines that will eventually be used to process LSST data. “This will be the first time that these workloads have ever been hosted in a cloud environment. Researchers will have an opportunity to explore an early version of this platform,” says Ranpal Gill, senior manager and head of communications at the Rubin Observatory.

Broadening access for more researchers

Over 200 scientists and students with Rubin Observatory data rights were selected to participate in Data Preview 0 from a pool of applicants that represents a wide range of demographic criteria, regions, and experience level. Participants will be supported with resources such as tutorials, seminars, communication channels, and networking opportunities—and they will be free to pursue their own science at their own pace using the data in the RSP. 

“The revolutionary nature of the future LSST dataset requires a commensurately innovative system for data access and analysis paired with robust support for scientists,” says Melissa Graham, lead community scientist for the Rubin Observatory and research scientist in the astronomy department at the University of Washington. “I’m personally excited to enhance my own skills by using the RSP’s tools for big data analysis, while also helping others to learn and to pursue their LSST-related science goals during Data Preview 0.” 

At the same time, the fact that the RSP is hosted in the cloud provides researchers at smaller institutions access to state-of-the-art astronomy infrastructure that is comparable to that of the largest national research centers.

The launch benefits the observatory too: the development team can learn what researchers are interested in while also testing and debugging the platform. Graham says that “the platform is still in active development so researchers using it will be able to follow along in the progress, and provide feedback on ways that we can optimize the development of the tools.”

Next steps

The LSST aims to begin the ten-year survey in 2023-24 and expects it to include 500 petabytes of data. Through the cloud, Google aims to help make this extraordinary project scalable and accessible to researchers everywhere. To learn more about Data Preview 0, watch this video.


Want to ramp up your own research in the cloud? We offer research credits to academics using Google Cloud for qualifying projects in eligible countries. You can find our application form on Google Cloud’s website or contact our sales team.

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Reinventing geospatial analytics as only Google can do: Intelligent platform

Geospatial analytics is undergoing a fundamental change with the application of cloud computing products. Every day, data analysts need to understand the geospatial impact on their data and GIS professionals are finding themselves constrained by legacy technology that can’t keep pace with increasing data volume.

Google Cloud’s geospatial analytics platform brings the full suite of Google’s Geo offerings to both sets of users to unblock workloads and free them from legacy capacity constraints.

Listen to Joe Bettridge, Consulting Lead, TELUS Insights, TELUS and Chad Jennings, Product Manager and GIS Lead, Google Cloud, and learn about Google Cloud’s uniquely powerful, full–platform solution for geospatial analytics and how organizations are using it to reduce query times from hours, days, or months to minutes. These workloads can span both structured and imagery data.

In this session, they will cover:

  • An overview of BigQuery GIS
  • Some use cases
  • Examples of algorithms TELUS is using
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How Vertex AI Helps Coca-Cola Bottlers Japan Analyze Billions of Data Records

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Coca-Cola Bottlers Japan operates nearly 70,000 vending machines across the country and generates data at a massive scale for analysis to drive strategic decisions. Analytics platform built with Google Cloud's Vertex AI accelerates data analysis.

Japan is home to millions of vending machines installed on streets and in buildings, sports stadiums and other facilities. Vending machine owners and operators, including beverage manufacturers, stock these machines with different product combinations depending on location and demand. For example, they primarily display coffee and energy drinks in machines placed in offices and sports drinks and mineral water in machines at sports facilities. The combinations also vary by season: for example, owners and operators may display cold beverages in summer and hot beverages in winter. 

Traditionally, vending machine operators have relied on the intuition and experience of sales managers to determine the optimum product mix for each vending machine. However, in recent years, manufacturers such as Coca-Cola Bottlers Japan (CCBJ) have turned to data to analyze and make strategic decisions about when and where to locate products in machines.

CCBJ is the number one Coca-Cola bottler in Asia and vending machines comprise the bulk of its business. The organization operates about 700,000 machines across Tokyo, Osaka, Kyoto, and 35 prefectures. Minori Matsuda, Google Developer Expert and also Data Science Manager at CCBJ, says “The billions of data records collected from 700,000 physical devices are a great asset and a treasure trove we can take advantage of.”

Minori points out that when considering the mix of products in vending machines in sporting facilities, the managers naturally assume sports drinks would generally sell well. However, analysis of purchase data – including hot drinks and hot drinks plus sports drinks – found many parents purchased sweet drinks such as milk tea when they attended games or sessions involving their children.  “Analyzing data gives us new discoveries and, by using catchy storytelling techniques from exploratory data analysis, we are instilling a data culture within our company,” he says. “It’s worth creating by looking at facts rather than making assumptions!”

Minori believes that to analyze the vast amount of data collected from more than 700,000 vending machines, the business needs a powerful analytical platform. However, until recently, CCBJ had to extract data for analysis from its core systems, load this data into a warehouse it created and perform the required analyses.  The billions of records of data generated across the fleet – including transaction data – exposed some challenges for traditional analysis platforms. They could not efficiently process data at a considerable scale: it could take a day to return results and required extensive maintenance due to the size.

CCBJ considered building a machine learning (ML) platform as a layer on top of existing systems in August 2020 and opted for Google Cloud the following month.  “I feel that Google Cloud has an edge in all products and is very well thought out,“ says Minori, noting the scalability and cost of the platform allow the business to take a ‘trial and error’ approach to achieve the best outcomes from ML. Google Cloud also delivered the required visibility and flexibility to help the business deliver change every day against key performance indicators. 

MLOps platform streamlines ML pipeline development

CCBJ built its analysis platform using Vertex AI (formerly AI Platform) centered on a BigQuery analytics data warehouse, and partly using AutoML for tabular data. “We have created a prediction model of where to place vending machines, what products are lined up in the machines and at what price, how much they will sell, and implemented a mechanism that can be analyzed on a map,” says Minori, adding that building the platform with Google Cloud was not difficult. “We were able to realize it in a short period of time with a sense of speed, from platform examination to introduction, prediction model training, on-site proof of concept to rollout.”

The data analytics platform with Vertex AI at Coca-Cola Bottlers Japan
The data analytics platform with Vertex AI at Coca-Cola Bottlers Japan

The new data analytics platform of CCBJ consists of the following parts:

Data Sources

  • The data collected from the vending machines are all stored on BigQuery.

Data Discovery and Feature Engineering

  • Minori and other data scientists at CCBJ are using Vertex Notebooks, where they access the data on BigQuery by executing SQL queries directly from the Notebooks. This environment is used for the data discovery process and feature engineering. 

ML Training

ML Prediction and Serving

CCBJ started constructing the platform in September 2020, and completed it within a month. The business has conducted proofs of concept at its base in Kyoto since February 2021, and since April, has rolled out the platform to sales managers in 35 prefectures in one metropolitan area. “Data analysis is built into the day-to-day routines of sales managers with 100% utilization,” says Minori. “They can utilize the prediction results on tablets that were able to achieve pretty high accuracy from the start.”

The hardest part was the education of sales managers in the field; having them understand the reasoning behind the ML prediction results for particular outcomes, so they could be convinced to make use of the results. “For example, regarding a new installation location predicted by the model, it seemed that there was no effective information for installation from the map information, but when I actually went there, there was a motorcycle shop and it was a place where young people who like motorcycles gathered,” says Minori. “Or there is a small meeting place where the elderly in the neighborhood are active. 

“In many cases, new discoveries that cannot be understood from map information alone can be derived from the data.”

Minori also points to a phenomenon whereby humans pursued and confirmed factors inferred by the model – meaning that once they experienced analysis and it worked effectively, they asked why the same type of analysis or prediction could not be undertaken next time. The resulting cycle of more inquiries generated, more information gathered and more data captured for analysis meant the accuracy of results was improved.

results
Sales managers use tablets to access the real time prediction results 

Minori describes Vertex AI as having a number of strengths in helping CCBJ build a ML data analysis platform. “One of the major merits of Vertex AI was that we were able to realize MLOps that streamlines the entire development life cycle from construction of the ML pipeline to its execution,” he says.

With near real-time data analysis through Google Cloud, CCBJ teams can spend time developing strategies rather than waiting for data requested from the IT systems department. Exploratory data analysis is also considerably easier as repeated trial and error has greatly improved the accuracy of analyses. Before we used Machine Learning, most machine placement processes were done by human senses, by looking at a map to find the suggestion points. By using Machine Learning to generate a massive number of placement point suggestions, the efficiency of routing of salespeople has been dramatically improved. 

In the future, CCBJ aims to automate the continuous training pipeline with Vertex AI. “CCBJ is a tech company that operates in the food industry,” says Minori. With the organization operating a vending machine network of 700,000 units, it would like to create new businesses based on utilization and analyzing data. Some of these businesses may be based on Sustainable Development Goals (SDGs) initiatives such as the utilization of recycled PET bottles, measures to prevent food loss and ways of using vending machines to contribute to local communities, which we have been working on for some time. It would be interesting if we could collaborate with Google Cloud on these in the future.”

minori
Minori Matsuda,  Google Developer Expert (ML), and Data Science Manager at Coca-Cola Bottlers Japan

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