Blockchain technology is yielding tremendous innovation and value creation for consumers and businesses around the world. As the technology becomes more mainstream, companies need scalable, secure, and sustainable infrastructure on which to grow their businesses and support their networks. We believe Google Cloud can play an important role in this evolution.

Building on our existing work with blockchain developers, exchanges, and other companies in this space, we are announcing today a new, dedicated Digital Assets Team within Google Cloud to support our customers’ needs in building, transacting, storing value, and deploying new products on blockchain-based platforms. This new team will enable our customers to accelerate their efforts in this emerging space and help underpin the blockchain ecosystems of tomorrow. 

What We’re Doing Today (and Into the Future)

Blockchain and distributed-ledger-based companies like Hedera, Theta Labs, and Dapper Labs have already chosen to build on top of Google Cloud for scalability, flexibility, and security. Moving forward, Google Cloud’s Digital Assets Team will undertake a number of short- and long-term initiatives to support companies in the digital assets/blockchain ecosystem, including:

• Providing dedicated node hosting/remote procedure call (RPC) nodes for developers, allowing users to deploy blockchain validators on Google Cloud via a single click (“click to deploy”).
• Participating in node validation and on-chain governance with select partners.
• Helping developers and users host their nodes on the cleanest cloud in the industry, supporting their environmental, social, and governance initiatives.
• Supporting on-chain governance via participation from Google Cloud executives and senior engineers.
• Hosting several public BigQuery datasets on our Marketplace, including full blockchain transaction history for Bitcoin, Ethereum, Bitcoin Cash, Dash, Litecoin, Zcash, Theta, Hedera Hashgraph, Band Protocol, Polygon, XRP, and Dogecoin.
• Driving co-development and integration into Google’s robust partner ecosystem, including participating in the Google Cloud Marketplace.
• Embracing joint go-to-market initiatives with our ecosystem partners where Google Cloud can be the connective tissue between traditional enterprise and blockchain technologies.

As we build out our team, we’re also exploring opportunities in the future to enable Google Cloud customers to make and receive payments using cryptocurrencies.

Why Partner with Google Cloud

Our customers in this space—both traditional firms seeking to implement blockchain strategies and blockchain-native companies, such as exchanges, app providers, and decentralized platforms—are choosing Google Cloud for three key reasons:

• First, their businesses and their developer ecosystems can build on the industry’s cleanest cloud. Growing in a sustainable manner is top-of-mind for many businesses, but is particularly relevant in the blockchain space, where the ability to run and scale sustainably is critical. Google is carbon neutral today, and we’ve announced our goal to run on carbon-free energy, 24/7 at all of our data centers by 2030. We’ve also rolled out the ability for customers to choose a Google Cloud region in which to run based on carbon footprint data.
• Second, developers building on blockchain-based platforms can benefit from Google’s world-class developer platform. Google Cloud infrastructure ensures that developers can speed up the delivery of software and data on the blockchain, delivering fast access to applications for users. 
• Third, Google Cloud technologies and services will ensure that blockchain-based companies can scale securely and reliably. Google can ensure that data, applications, games, or digital assets like NFTs will be delivered on a stable, secure, and trusted global network.

Google Cloud’s Approach to Blockchain and Digital Assets

Blockchains and digital assets are changing the way the world stores and moves its information —as well as value. As an infrastructure provider, Google Cloud views the evolution of blockchain technology and decentralized networks today as analogous to the rise of open source and the internet 10-15 years ago. Just as open source developments were integral to the early days of the internet, blockchain is yielding innovation and value creation for consumers and businesses. As the technology becomes more mainstream, companies will need scalable, secure infrastructure on which to grow their businesses and support their networks.

As such, we’re applying Google Cloud technology to the blockchain market with the following principles:

• Consistent with Google Cloud’s core business: We are specialists in data-powered innovation with leading infrastructure, industry solutions, and other cutting-edge technology. We pursue blockchain projects and partnerships that align with our mission and our expertise.
• User trust and governance: Blockchain networks raise novel questions concerning legal compliance and user privacy. We will maintain our commitment to our users through a robust focus on privacy and user trust, as well as an uncompromising focus on compliance with applicable laws.
• Network-agnostic: Google’s infrastructure will seek to preserve optionality of networks for the benefit of users. 

We’re inspired by the work already done in the digital assets space by our customers, and we look forward to providing the infrastructure and technologies to support what’s possible with blockchain technologies in the future. If you’re eager to learn more about Google Cloud’s new Digital Assets Team, please reach out to your Google Cloud sales representative or partner manager.

We’ve made several updates to Google Cloud VMware Engine in recent weeks—today’s post provides a recap of our latest milestones. Google Cloud VMware Engine delivers an enterprise-grade VMware stack running natively in Google Cloud. This cloud service is one of the fastest paths to the cloud for VMware workloads without making changes to existing applications or operating models across a variety of use-cases. These include rapid data center exit, application lift and shift, disaster recovery, virtual desktop infrastructure, or modernization at your own pace.

In fact, Mitel, a global provider of unified communications-as-a-service to 70 million business users across 100 countries, migrated 1,000 VMware instances to Google Cloud VMware Engine in less than 90 days and improved its monthly operational output four times. 

In our last update, we focused on several innovative capabilities around networking, reach, and scale. Let us take a look at the highlights we released since our last installment.

Fast provisioning of a dedicated, intrinsically secure VMware private cloud

With Google Cloud VMware Engine, you can spin up a VMware private cloud in about 30 minutes. You can also scale your VMware-based infrastructure on-demand with dedicated hosts located in secure Google data centers. Let us look at what’s new:

Autoscale: The ability to elastically and programmatically manage infrastructure resources to align with business needs or what is called “right-sizing” is a core capability of an IaaS platform. With autoscale, Google Cloud VMware Engine users can leverage policy-driven automation to scale the nodes needed to meet the compute demands of the VMware infrastructure. 

Autoscale:

• Addresses seasonal spikes in demand, gradual increases of utilization, or new projects being onboarded or expanded due to disaster recovery events. 
• Analyzes the CPU, memory, and storage utilization to give you the controls to scale Google Cloud VMware Engine nodes up or down. 
• Ensures that storage consumption does not exceed the recommended limits for maintaining the Google Cloud VMware Engine service-level agreement. 
• Reduces overhead on IT teams by automating capacity monitoring and enabling sufficient availability of resources based on thresholds. Note that safeguards for maintaining minimum capacity and maximum capacity can be configured to ensure there are boundaries to the automation.

Learn how to set up Autoscale.

Mumbai region availability 

Google Cloud VMware Engine is now available in the Mumbai region. This brings the availability of the service to 12 regions globally, enabling our multi-national and regional customers to leverage a VMware-compatible infrastructure-as-a-service platform on Google Cloud. For more details, please read the press release.

Enterprise-grade infrastructure

With 99.99% availability for a cluster in a single zone, fully dedicated 100 Gbps east-west networking with no oversubscription, and all nonvolatile memory express storage, Google Cloud VMware Engine provides the highest performance required for the most demanding workloads. Let us look at what’s new:

Preview – Google Cloud KMS integration: You already have the ability to bring your own keys to encrypt your vSAN datastores. With this new capability, organizations that want to eliminate the overhead of managing external key providers can leverage a Google managed key provider, using Cloud KMS. This brings increased flexibility in securing workloads and data by enabling vSAN encryption by default for newly instantiated VMware Private Clouds. This feature is currently in Preview. 

HIPAA compliance: Since April, Google Cloud VMware Engine is Health Insurance Portability and Accountability Act (HIPAA) compliant. This opens the service up to healthcare organizations, that can now migrate and run their HIPAA-compliant VMware workloads in a fully compatible VMware Cloud Verified stack running natively in Google Cloud with Google Cloud VMware Engine, without changes or re-architecture to tools, processes, or applications. Read more in this blog.

NSX-T support for Active Directory: With NSX-T support for Active Directory, you can now leverage your on-premises Active Directory as one of the lightweight directory access protocol identity sources for user authentication into NSX-T manager. This extends the theme of being able to leverage your on-premises tools with Google Cloud VMware Engine. For more information, read the documentation on how to set up identity sources.

vSAN TRIM/UNMAP support: For space-efficiency, vSAN allows creating thin-provisioned disks that grow gradually as they are filled with data. However, files that are deleted within the guest operating system (OS) do not result in vSAN freeing up space allocated. To increase space efficiency, guest OS file systems have the ability to reclaim capacity that is no longer used, using TRIM/UNMAP commands. vSAN is fully aware of these commands that are sent from the guest OS and enables reclamation of previously allocated storage as free space. We have enabled TRIM/UNMAP for vSan by default in Google Cloud VMware Engine.

Simplicity in experience and operations

With Google Cloud VMware Engine, you only need to worry about your workloads—not patching, upgrading, and updating the solution layer, for fewer interoperability issues and infrastructure maintenance. IIn addition, we have pre-built service accounts to enable your third-party VMware-supported tools and solutions to work seamlessly in VMware Engine. Access to Google services privately over local connections is also natively supported, enabling enrichment of existing applications and modernization over time. Finally, this service brings the power of Google Cloud Virtual Private Cloud (VPC) design by natively providing multi-VPC, multi-region networking that’s unique. Let’s look at what’s new:

Dashboards for Day 2 operations: To speed up cloud transformation and enable efficiency, Google Cloud VMware Engine administrators can take advantage of Cloud Operations dashboards for the solution. In addition, administrators can create custom policies through cloud alerting and enable notifications via channels of their choice (SMS, email, Slack, and more). For more details on how to set up cloud monitoring, please refer to Setting up Cloud Monitoring. 

For the latest updates, bookmark Google Cloud VMware Engine release notes.

^{Thanks to Manish Lohani, Product Management, Google Cloud; Nargis Sakhibova, Product Management, Google Cloud; and Wade Holmes, Solutions Management, Google Cloud; for their contributions to this blog post.}

Kohl’s is an omnichannel retailer focused on driving traffic, operational efficiency and delivering seamless omnichannel customer experiences.

Ratnakar Lavu is Kohl’s Senior Executive Vice President and Chief Technology Officer. He, and Kohl’s, are at the forefront of retail technology innovation, focusing on a frictionless customer journey across digital, mobile and more than 1,150 stores.

As part of this journey to more closely unify its online and offline experiences for customers, the company was looking for supporting cloud services that would continue to drive  best-in-class data center infrastructure; the ability to manage data at a very large scale; and industry leading analytics and machine learning tools to continually understand real time data streams and help personalize experiences for their customers.

Kohl’s recognized the opportunity to take on a cloud partner to help drive the improvement of the speed and reliability of their operations, while they focused on a number of innovations to deepen customer experiences.

“At the time, I was looking for an open and scalable platform to partner with our Kohl’s technology team as we transform our business by shifting to the cloud,” says Ratnakar.

“Google has great engineering talent as well as demonstrated experience solving stability and scale in its own Ads and Search business. At Kohl’s, we need to be bold and innovative in today’s retail environment, and therefore need partners who deeply understand how to manage risk.” 

Kohl’s leveraged several capabilities of Google Cloud. For example:

• They built applications to automate deployment, scaling and operations.
• They used monitoring capabilities to monitor for things like response time.
• Scalable technology provided an infrastructure to elastically scale to site traffic.
• They ran their infrastructure across multiple regions for high availability.

In 2017 and 2018, record-setting numbers of customers visited Kohls.com during the Thanksgiving holiday weekend and the digital platform experienced high double-digit growth both years.

The capabilities provided by Google Cloud Platform (GCP) and Google’s data center infrastructure supported Kohl’s servers and systems during these key timeframes.

In addition, the Kohl’s team partnered together with Google’s core engineering team and services organization to optimize applications and make them more reliable.

Google Cloud’s Customer Reliability Engineers (CREs) worked with them in advance of their peak time frames to test the infrastructure for performance, scaling, and fault tolerance.

“Google CRE and services teams collaborated with us as we ran drills and exercises during each phase of preparation for peak time frames,” Ratnakar said. “As we continued to understand better how to scale, monitor, and support our applications in GCP and we are pleased that we worked with the CRE team as partners on monitoring services, alerting teams, and triaging work.”

Pierogies might just be the ultimate comfort food. But when Mrs. T’s Pierogies — the leading manufacturer of frozen pierogies in the US — learned it needed to transition its existing on-premises SAP ECC to S/4HANA, the company sought a little comfort for itself. 

Founded in 1952, Mrs. T’s Pierogies now produces more than 650 million pierogies a year. Moving that many pierogies requires a powerful ERP system — and an equally powerful IT infrastructure on which to run it. Mrs. T’s realized that the SAP-mandated transition of its ERP solution to SAP S/4HANA was an opportunity to move its SAP systems to Google Cloud and gain real-time analytics capabilities for faster sales forecasting, more effective trade promotions, and more sophisticated planning.

From necessity to opportunity

Mrs. T’s successfully ran its SAP ECC solution on its own on-premises servers for years. But after SAP decided to sunset the product, Mrs. T’s realized that it faced multiple challenges, including: 

• Migrating its SAP ECC 6.0 system from an on-premises leagcy OS to a cloud-based Linux environment
• Moving data from its SAP DB2 database to HANA
• Transitioning from ECC to SAP S/4HANA

That complex transition needed to take place with little or no downtime, since nearly all of the company’s invoices, warehouse movements, and transfer orders used the Electronic Data Interchange (EDI) protocol. Missing even a few hours of EDI transactions would put significant revenue at stake. Adding to the challenge: Some Mrs. T’s customers would not accept an invoice past five days, which left little room for error. Mrs. T’s chose Rackspace Technology, a longtime Google Cloud partner, to oversee the move. 

Mrs. T’s could have chosen to run S/4HANA on its legacy hardware but saw migration to Google Cloud as an opportunity to improve key aspects of its business, in particular data analytics. Historically, sales planning and forecasting involved time-consuming manual processes. But the speed, availability, and scalability of Google Cloud meant that Mrs. T’s could take advantage of S/4HANA’s embedded analytics capabilities. Migrating could also open the door to leveraging Google Cloud’s native integration of SAP data to power Google tools such as BigQuery, Google Cloud AI Building Blocks, and more. 

The move to Google Cloud also gave Mrs. T’s an opportunity to update its disaster recovery process. Previously, the company backed up to tape. So, if its SAP systems went down, a member of the IT department would have to drive the most recent tape backups an hour to its cold site, where the disaster recovery partner would load the SAP backup tape, boot the system up, switch network connections to that site, and cross their fingers. Not only would downtime be significant, but restored data would be limited to the periodic tape backup. 

“Everything just worked”

Once Mrs. T’s decided to migrate to Google Cloud, the company worked with Rackspace Technology to implement the system. The first phase focused on moving the SAP production environment from on-premises infrastructure to Google Cloud and updating its database to HANA, which took place over 12 weeks. The switchover occurred over a weekend and was all but invisible to users. “We came in on Monday and everything just worked,” recalls Timothy Coyle, Director of Information Systems & Technology. In a second four-month phase, the company transitioned from ECC to S/4. 

The move to Google Cloud paid dividends immediately. Batch transactions occurred twice as fast and on-screen end-user transactions rendered instantly. The upgrade also gave the finance team access to embedded analytics and monitoring for the first time. With everything now in the cloud, disaster recovery could be dynamic and nearly instantaneous, with a worst-case scenario of just 5 to 10 minutes of downtime. 

“Mrs. T’s needed a skilled and experienced partner that could move its SAP environment to Google Cloud with no negative impacts to its business. We knew this migration was a key initiative in Mrs. T’s digital transformation journey,” says Chuck Britton, Google Partner Development Manager at Rackspace. “We also knew that running SAP on Google Cloud would give the business the fast and flexible analytical capabilities it needed for its SAP data.” 

From ideation to production, Mrs. T’s migrated from its legacy on-premises infrastructure to a modern SAP S/4HANA solution on Google Cloud in only seven months, with minimal downtime and zero disruptions. Now that the migration is complete, Mrs. T’s has a flexible, highly scalable environment to run the SAP applications and data that fuel the business. Says Coyle, “Our strategic intent for IT is to make processes simpler, people more productive, and infrastructure more secure. This project fits right square in the middle of that strategic philosophy.”

Learn more about ways in which Google Cloud can transform your SAP experience and about Rackspace Google Cloud solutions for SAP customers.