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Why Indian Enterprises Need to Embrace The Cloud-First Imperative to Accelerate Digital Transformation

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Being Cloud-native Means Sustainability and Growth-native for Nuuly!

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Nuuly, URBN's digital rental and retail business is a strong ambassador of sustainability and used Google Cloud to build the platform from the scratch. Being cloud-native helped the brand increase net sales by 6X times and meet sustainability goals!

They say black never goes out of style. It’s something the team at Nuuly, URBN’s digital rental and resale business, know well. And it’s not just true of the company’s garments but their gadgets, too.

“I was having an offhand conversation with a UX designer recently,” Rebecca Sandercock, Nuuly’s strategy and insights manager, recalled in a recent interview from the company’s sunny, South Philly headquarters. “The designer was talking about how we had chosen dark mode for a number of interfaces internally because it actually saves so much on electrical output. They had the data to back that decision up, but more importantly, it’s just the kind of thing everyone is thinking about all the time here.”

Of course most every business is thinking about sustainability in some way these days. What makes Nuuly stand out is how quickly it can act, thanks in large part to the technology platform that’s made the entire enterprise possible.

“We’re kind of sustainable by our very nature,” Kim Gallagher, Nuuly’s director of marketing and customer success, said.

While she meant the rental and resale business, which helps customers buy fewer clothes and sees Nuuly items worn many times by many people—Gallagher could just as well have been referring to the sustainability inherent in, and enabled by, cloud computing.

There are the obvious, and oft-cited, advantages, such as how centralized data centers can operate more efficiently (some have been carbon neutral since the beginning). Yet there are even more subtle yet substantial benefits. In a marketplace and climate that are both changing faster and faster, sustainability requires a certain amount of agility. Such adaptability and scalability are intrinsic to the cloud technology that threads its way throughout Nuuly.

It turns out that being cloud native also means being sustainability native—as well as growth native. Since its 2019 launch, Nuuly’s net sales have risen roughly 6x over the first three fiscal years.

Cloud fits any situation


When URBN was developing Nuuly—launching in just 10 months—it chose to create everything from scratch on Google Cloud. Despite being part of a larger organization with decades of history and expertise, the company recognized the limitations presented by legacy systems and, more importantly, the necessity of building a wholly new platform that could be fully responsive.

The company has to react not only to new fashion trends but, crucially, the changing behaviors of customers. And not just their evolving tastes but also shopping habits, delivery preferences, unexpected customer service requests—is this a pattern, or a stain?—and social media chatter.

The pressure for a successful launch was high. The URBN portfolio, which also includes Urban Outfitters, Anthropologie, and Free People, had to keep evolving to satisfy a new generation of shopper who exists in an increasingly crowded and demanding digital marketplace.

The cloud’s responsiveness has thus proven its worth in creating a financially sustainable business as well as an environmentally sustainable one. Those even go hand in hand, as Gallagher points out: “Every customer who keeps renting is one who isn’t buying more occasion-specific clothes that go unworn most of the time.”

Dr. Alan Rosenwinkel, director of data science at URBN, had heard from his team about one garment that has become an emblem for the power of the platform. “It had been rented 25 different times before someone loved it enough to buy it and keep it forever,” he explained. (It’s also an emblem of the power of the cloud, that they would have the data awareness to track a single item so closely.)

It’s a new way of shopping made possible by a new way of computing. As one writer for Business Insider cheered, Nuuly “completely cured my addiction to fast-fashion.”

It makes for a healthy business, too. Sales for fiscal year 2019 exceeded $8 million and surpassed $24 million in 2020—one of the few URBN segments to grow during a tough year for fashion—and reached $47 million in 2021. The subscriber base had grown to 51,000 at the end of January.

Agility drives sustainability drives agility


For digital retailers to achieve such customer enthusiasm often relies as much on how the clothes get there as how they look. And those deliveries turn out to be a prime example of where Nuuly’s sustainability and technology meet.

For now, all shipping is handled through a state-of-the-art distribution center in Bucks County on the Philadelphia outskirts. Garments are shipped six-at-a-time, in fully reusable packaging, using ground transportation to keep the carbon footprint to a minimum. In certain limited geographic areas, shipments were sometimes taking longer than the two to five days most members would find acceptable.

“If we were an older company or weren’t set up from a technology perspective to be agile, we might have just said, ‘All right, we’re going to just go to three-day shipping for everyone,’” Rosenwinkel said. “That would drive up the cost, and the environmental impact. But we were able to be more strategic and more targeted about it.”

By regularly analyzing customer sentiment and retention data through BigQuery and Cloud Composer, and tying those to historical shipping times, Nuuly has been able to understand how shipping speed impacts its customers. Using a custom-built order management system, deliveries can be automatically adjusted to arrive more quickly, particularly when certain regions or days of the week are proving difficult to reach customers in time. These accelerated deliveries, like all Nuuly shipments, are made via UPS’s Carbon Offset program.

“Because we have the data, and the platforms to analyze it all,” Rosenwinkel said, “we’re delivering faster with the bare minimum impact on cost and emissions.”

It’s just one example of how modern retailers must juggle so many demands from consumers, workers, suppliers, and even regulators. Adding sustainability to that mix could be seen as a burden, but Nuuly shows how the right technology can lead to a holistic approach that makes all those interests work together even better.

And it allows for more opportunities and more kinds of sustainability, reaching from the designer’s atelier to the customer’s doorstep.

Sustainable details at every level


Back at the distribution center, workers can experience sustainability in a different way, as data is leveraged to enhance their well-being.

All workers are equipped with customized Android devices that help guide order tracking and fulfillment, plus cleaning, repairs, and reselling of garments as needs change throughout their lifecycle. Yet the insights go even deeper. The data science team has closely analyzed routes and repetitive motions for workers to keep their strenuous jobs as low-impact as the company’s broader environmental footprint.

“Through machine learning, we estimate we’ll be able to save our workers over 300,000 miles of steps over a five year period,” Rosenwinkel said. That’s enough walking to circumnavigate the globe 12.5 times.

The company has also applied ingenuity to one of the most notorious aspects of digital retail: packaging. Made from 100% post-consumer recycled materials like plastic bottles, Nuuly’s reusable carriers require no disposable bags or hangers to send goods back and forth. And once the packages have reached their end of life, the team is working with designers on ways to repurpose them into items that can then be offered for rental or sale on Nuuly.

“We’re really looking at the circular economy from every angle,” Gallagher said. “It’s built into the business.”

That includes not just the research the team did on-site at the Dry Cleaning & Laundry Institute—”We went to laundry school,” Gallagher jokes—but the digital tools that take those lessons even further. The team is always looking for ways to optimize fabric care, both to cut down on chemicals and water usage and extend the life of a garment. By analyzing the lifespan of every item, Nuuly not only makes them last longer but can identify problems faster. Employees even use custom apps to mark stains and damage so repair teams can more easily identify and fix the issues.

With its meticulous inventory tracking, Nuuly can even take marginal items, like a white gown or jeans with a small stain, and turn them into a custom dye job or an upcycling opportunity with a partner. These reworked items are then inserted back into the Nuuly Rent inventory as part of a growing collection of one-of-a-kind pieces, called Re_Nuuly.

Other services have launched quickly and easily thanks to the company’s cloud-enabled backend. Wanting to encourage more community and more reuse, the company created Nuuly Thrift. Debuting last fall after just a year in development, the team built everything from new interfaces to an evolved point of sale system.

It’s enabled Nuuly to offer many garments for rent or sale simultaneously, with “truly real-time inventories,” Rosenwinkel said. “So when it’s gone on one site, it shows up as gone on every site—no more surprises.”

Except for the good kind.


“I like to think we’re helping our customers think about ownership in a completely new way,” Sandercock said. “Once they run out of a use for a garment, they can offer it back, and sell it, and someone else will get to enjoy it and give it a new life. And Nuuly, we get to keep it in the community and keep it in the ecosystem, which is really cool—we’re taking extended responsibility over what happens to the clothing we create.”

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Gartner Names Google Cloud a Leader in the 2019 Cloud Infrastructure as a Service Market

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As increasing amount of cloud IaaS is being bought for traditional IT, with an emphasis on cost reduction, safety and security, service providers are offering a high-quality service, with excellent availability, good performance, high security and good customer support.

In its Magic Quadrant for Cloud Infrastructure as a Service (IaaS), Gartner notes that the distinctions among providers are apparent in the market for cloud IaaS in terms of worldwide enterprise adoption, capabilities and service availability. Infrastructure and operations leaders should evaluate providers with broad capabilities and a positive track record for customer success.

Download the Gartner Magic Quadrant to understand why Google is a leader in the market.

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Public Cloud’s Zero Trust Architecture Keeps Enterprise Data Safe

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Enterprises chose public cloud for the scalability, security, cost efficiency and resource benefits. In today's threat landscape, public cloud is well equipped to protect global enterprises. Read to know how Google Cloud strengthens data security!

Over the past decade, cybersecurity has posed an increasing risk for organizations. In fact, cyber incidents topped the recent Allianz Risk Barometer for only the second time in the survey’s history. The challenges in combating these risks only continue to grow. Adversaries tend to be agile and are consistently looking for new ways to land within your digital environments. They also drive attack vectors that work, which means enterprise risk leaders are now forced to look for new ways of securing infrastructure and data.

Cloud comes of age in the modern day cybersecurity threat landscape


When cloud, in its various delivery models, was first introduced, it didn’t fit neatly into the security frameworks that had seemingly protected networks for many decades. Public cloud was the answer to ongoing IT challenges: scale, resources, security capabilities, and budget cycle limitations. Now, public cloud is meeting the increasing challenge of implementing cybersecurity controls and frameworks that are capable of protecting today’s global enterprise.

Cloud adoption – with all its scale and redistribution of longstanding security paradigms – is the optimal choice for infrastructure and security, particularly as organizations grapple with the need to engage in digital transformation. We assert that successful digital transformation is impossible without incorporating the use of the scale, security architecture, and resiliency of the cloud.

Consequently, cloud adoption becomes a necessary component of roadmap discussions and planning as your organization looks to reduce overall risk. Risk leaders and enterprise cybersecurity leaders must consider that moving data, digital processes, and priority workloads to the public cloud is a crucial step for meeting the current and future digital needs of the enterprise. Going forward, this digital transformation increasingly will include hybrid infrastructure environments composed of a combination of on-premises and cloud solutions.

Pinpointing where threats thrive


As digital environments become more complex within a given organization, proactively countering adversaries becomes all the more difficult. It’s harder to implement, scale, and adhere to existing security and control frameworks. It’s also increasingly challenging to apply framework guidance to new applications, build and support infrastructure within a secure foundation, and maintain good cyber hygiene through the digital lifecycle.

As reported by TechTarget, the 2020 hack of the SolarWinds Orion IT performance monitoring system is a prime example. It grabbed headlines “not because a single company was breached, but because it triggered a much larger software supply chain incident.” This vulnerability in popular, commercially available, and widely utilized software compromised the data, networks, and systems of thousands of companies when a routine software update turned out to be backdoor malware.

A close look at the root problems behind high-profile security breaches reveals that it’s a lack of agility and an inability to scale resources that prohibit the modern security organization’s ability to respond quickly enough to counter new challenges. Look even closer and you’ll often find an insufficient implementation of best practices and ineffective solutions, leaving an organization continually chasing the next tool or solution and scrambling to stay ahead of emerging threats.

While the cost to individual businesses is high, most organizations struggle with the needed skills and resources to rigorously maintain data security basics and ensure readiness for inevitable attacks. The previous sentence is especially true when you consider that maintaining an effective state of cybersecurity readiness is a costly practice that requires the continual development of expertise, the evaluation of new tools, and an ongoing element of vigilance.

Threat visibility is a big part of the problem. You can’t protect your company from what you can’t see. For individual enterprises – with critical data workloads housed in a combination of on-premises servers, a variety of endpoints, and both private and public cloud instances – staying ahead in the ongoing battle requires a new approach.

The identification of actionable alerts and other data contributes to a better overall state of readiness. Thought leadership and discussions related to Autonomic Security Operations provide a promising outlook for security organizations willing to lean into the changing technology landscape – a landscape that now benefits from leveraging automation and machine learning currently used in security stacks. Reducing the chance of introducing vulnerabilities or missing-critical alerts starts with ensuring full visibility into an increasingly expanding and complex environment.

The evolution of a shared responsibility to a shared fate


Industry megatrends are driving cloud adoption and with it a path to improved cybersecurity. Among these trends is the concept of shared fate as an evolution of the historical shared-responsibility model. Shared fate drives a flywheel of increasing trust which develops as more enterprises transition to the cloud. This compels an even higher security investment and a more vested interest from cloud service providers.

At Google Cloud, shared fate means we take an active stake in our customers’ security posture, offering capabilities and defaults that help ensure secure deployments and configurations in the public cloud. We also offer experience-based guidance on how to configure cloud workloads for security, and can assist with risk management, reduction, and transfer.

The Google Cloud Risk Protection Program represents the continuing evolution of the shared-fate model. The program offers a practical solution that provides the modern enterprise a snapshot comparison of its current security state against well-adopted cloud-security frameworks. It also give you an opportunity to explore cyber insurance designed to meet your needs from our partners Allianz and Munich Re.

When performed with diligence, cloud adoption can help increase your overall cybersecurity effectiveness. Using a hybrid approach – and steadily reducing which data assets remain on premises – can strengthen your overall security posture and reduce risks to the organization.

Cloud security and the ability to reduce risk


In comparison to the enterprise-by-enterprise security scramble to protect data and workloads in individual private clouds, global public cloud solutions like Google Cloud can be a force multiplier when adhering to established best practices. By that, we mean, quite literally, that you get more security at every touchpoint – from infrastructure and software to access and data security.

Strong security in the public cloud starts with the foundational pieces: the hardware and design elements. At Google, for example, we take a security-by-design approach within both the data center and purpose-built components themselves. Within Google Cloud, data is encrypted by default – both at rest and in transit. Google’s baseline security architecture adheres to the zero trust principles, meaning that every network, device, person, or service initially cannot be trusted.

Embarking on a zero trust architecture journey gives modern security practitioners the ability to methodically shut down traditional attack vectors. Zero trust also provides more granular visibility and control of rapidly expanding environments. The recent emphasis of its benefits, as the U.S. White House set forth through an executive order on increasing cybersecurity resilience, is an example of the wide-scale recognition by both government and industry on the benefits of this approach.

Since adopting a zero trust approach more than a decade ago, Google has achieved a recognizable level of maturity, reflected by our internal infrastructure and multiple enterprise offerings, enabling different aspects of the zero trust security journey.

Compliance and privacy drive critical elements of the cloud adoption cycle


Privacy frameworks, regulatory compliance, and data sovereignty are driving critical elements of the cloud adoption cycle. Cloud providers must ensure they have the necessary controls, attestations, and abilities to audit in order to provide organizations with the tools to preemptively satisfy regulatory and compliance mandates across the globe.

Now consistently expected to be part of a design feature that’s built into the cloud journey, it cannot simply be an add-on capability. The direction of this evolution promises to play more of a role in the future of cloud adoption, not less. Because this is an ongoing component of enterprise risk evaluation, your business must consider cloud providers that can partner on this critical aspect of the journey – and not leave you without the resources to respond to this growing critical need.

Building trust into your digital transformation journey


Digital transformation is difficult because the modern enterprise must build and design for both today and tomorrow. From a security perspective, the challenge has often been that security industry practitioners cannot always predict what the future will look like. That said, there are clear steps you can take to mitigate all-around risk throughout the process.

How you approach the cloud is, of course, integral to your journey, but it doesn’t need to be an all-or-nothing proposition. And although technology debt continues to persist with legacy systems, that doesn’t mean you shouldn’t begin to move forward.

Google Cloud enables you to modernize at your own pace and understand what’s realistic. We recommend you move what data you can to a more secure public cloud today, followed by a phased approach to move more in the months and years that follow. The key tenets of our approach to security in the public cloud include:

  • The security-by-design posture of Google Cloud can help modern-day enterprises scale security capabilities and reduce risk with an architecture built on zero trust principles.
  • The Google Cloud approach to security and resiliency includes a framework to help you protect against adverse cyber events by using our comprehensive suite of solutions.
  • Google Cloud can help ensure your organization adheres to the requirements of a growing and increasingly complex regulatory and compliance environment.
  • The ideal model of a future organization is one where cloud plays a major role in infrastructure design and architecture. Your organization should begin to view public cloud as an enabler of the business and a core component of digital transformation.

As you transition more data to the public cloud, it’s paramount that trust is ingrained in every step you take with your cloud service provider. Many service providers readily take on a shared responsibility with your organization when it comes to security. At Google, we take it several steps further with our shared fate model to help ensure data security in the public cloud. Your future and our’s are part of the same data security journey.

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Two Ways to Deploy SAP HANA System on Google Cloud

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You can expand the benefits of SAP by migrating SAP S/4 HANA deployments to Google Cloud. But, did you know there are two different ways that includes a set of pros and cons for rehosting SAP HANA database on Google Cloud? Read more!

Many of the world’s leading companies run on SAP—and deploying it on Google Cloud extends the benefits of SAP even further. Migrating your current SAP S/4HANA deployment to Google Cloud—whether it resides on your company’s on-premises servers or another cloud service—provides your organization with a flexible virtualized architecture that lets you scale your environment to match your workloads, so you pay only for the compute and storage capacity you need at any given moment. Google Cloud includes built-in features, such as Compute Engine live migration and automatic restart, that minimize downtime for infrastructure maintenance. And it allows you to integrate your SAP data with multiple data sources and process it using Google Cloud technology such as BigQuery to drive data analytics.

SAP server-side architecture consists of two layers: the SAP HANA database, and the Netweaver application layer. In this blog post, we’ll look at the options and steps for moving the database layer to Google Cloud as a lift and shift or rehost, a straightforward approach that entails moving your current SAP environment unchanged onto Google Cloud.

Deploying an SAP HANA system on Google Cloud

Google Cloud offers SAP-certified virtual machines (VMs) optimized for SAP products, including SAP HANA and SAP HANA Enterprise Cloud, as well as dedicated servers for SAP HANA for environments greater than 12TB. (For a complete list of VM and hardware options, visit the Certified and Supported SAP HANA Hardware Directory.)

Before proceeding with a rehost migration to Google Cloud, your current (source) environment and Google Cloud (target) environments should meet these specifications:

Prerequisites:  

  • The configuration of the Google Cloud environment (i.e., VM  resources, SSD storage capacity) should be identical to that of the source environment. If the underlying hardware is different, however, you must use Option 2 for your migration, detailed below.
  • Both environments should be running the same operating system (SUSE or RHEL Linux).
  • The HANA version, instance number, and system ID (SID) should be identical.
  • Schema names must remain the same.
  • Establishing the network connection between the on-premises environment and Google Cloud will be required in this phase to support rehost of the SAP application.you can use Cloud VPN or Dedicated Interconnect. Learn more about Dedicated Interconnect and Cloud VPN.

Note: Depending on your internet connection and bandwidth requirements, we recommend using a Dedicated Interconnect over Cloud VPN for production environments. 

We offer a number of automated processes to accelerate your cloud journey. To deploy the SAP HANA system on Google Cloud, you can use the Google Cloud Deployment manager or Terraform and Ansible scripts available on GitHub with configuration file templates to define your installation. For more details, see the Google Cloud SAP HANA Planning Guide.

Note: To deploy SAP HANA on Google Cloud machine types that are certified by SAP for production, please review the Certification for SAP HANA on Google Cloud page. 

Moving an SAP HANA Database to Google Cloud

There are two different options you can use to rehost your SAP HANA database to Google Cloud, and each has pros and cons that you should consider when deciding on your approach.

Option 1: Asynchronous replication uses SAP’s built-in replication tool to provide continuous data replication from the source system (also known as the primary system) to the destination or secondary system—in this case residing on Google Cloud. It’s best for mission-critical applications for which minimum downtime is a high priority, and for large databases. In addition, the high level of automation means that the process requires less manual intervention. Here’s where you can learn more on HANA Asynchronous Replication.

Option 2: Backup and restore relies on SAP’s backup utility to create an image of the database that is then transferred to Google Cloud, where it is restored in the new environment. Downtime for this method varies by database size, so large databases may require more downtime via this method vs. asynchronous replication. It also involves more manual tasks. However, it requires fewer resources to perform, making it an attractive option for less urgent use cases. Here’s where you can learn more on SAP HANA database Backup and restore.

Migration options Pros and cons.jpg
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How to migrate the SAP HANA database to Google Cloud using Asynchronous Replication

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  1. Create and configure Dedicated Interconnect or Cloud VPN between the current environment and Google Cloud.
  2. Set up SAP HANA asynchronous replication. You can configure system replication using SAP HANA Cockpit, SAP HANA Studio, or hdbnsutil. See Setting Up SAP HANA System Replication in the SAP HANA Administration Guide.
  3. Be sure to use the same instance number and HANA SID in the template as the primary instance.
  4. Configure the Google Cloud instance as the secondary node for using HANA Asynchronous replication.
  5. Perform data validation once full data replication is completed to the SAP HANA database in Google Cloud. To learn more: HANA System Replication overview.  
  6. Perform an SAP HANA takeover on your standby database. This switches your active system from the current primary system onto the secondary system on Google Cloud. Once the takeover command runs, the system on Google Cloud becomes the new primary system.To learn more: HANA Takeover

How to migrate the SAP HANA database to Google Cloud using Backup and Restore

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  1. Create a full backup of your SAP HANA database in your current environment.
  2. Create a new storage bucket in your Google Cloud environment. Visit Creating Storage Buckets in the Google Cloud Storage documentation. 
  3. Download and install gsutil onto the source environment and run it to upload the HANA backup to the Google Cloud storage bucket. To install gsutil utility on any computer or server, visit Install gsutil in the Google Cloud Storage documentation.
    Note: You can run parallel multi thread/multi processing in gsutil to copy large files more quickly.
  4. Recover the HANA database on Google Cloud using SAP’s RECOVER DATABASE statement. See RECOVER DATABASE Statement (Backup and Recovery) in the SAP HANA SQL Reference Guide for SAP HANA Platform.

Note: BackInt agent is an integrated SAP interface tool used for HANA database on Google Cloud.Backint agent for SAP HANA can be used to store and retrieve backups directly from Google Cloud Storage. It is supported and certified by SAP on Google Cloud. To learn more:  SAP HANA Backint Agent on Google Cloud. 

In summary, we recommend using Asynchronous Replication (Option 1) for mission-critical applications that require the lowest downtime window. For all other applications, we recommend Backup and Restore (Option 2), as this approach requires fewer resources. It’s also a great way to implement the backup and restore functionality on Google Cloud.

A rehost migration is the most straightforward path to getting your SAP on HANA system up and running on Google Cloud. And the sooner you migrate, the sooner you can take advantage of the many benefits Google Cloud brings to your SAP solution. For more information on the different migration options please review: SAP on Google Cloud: Migration strategies

Learn more about deploying SAP on Google Cloud. Technical resources can be found here.

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Enable Specialized Workloads with Bare Metal Solution from Google Cloud

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Migrating legacy applications to the cloud can be challenging, risky and cost-prohibitive. What enterprises need is a bare metal solution from Google cloud to realize their cloud ambitions.

Enterprises want to embrace the pace of innovation and an operational business model of the modern-day cloud, but they don’t want to disrupt their existing IT landscape or upgrade all their legacy applications. This presents a conundrum, as most legacy applications were not designed to run in the cloud, and migrating them can be challenging, risky and cost-prohibitive. 

The complexity, cost and risk of cloud migration often stand in the way of a successful digital transformation. At Google Cloud, we work to meet you where you are and help you craft a migration strategy that lets you run what you want, where you want, how you want. This is why we’re excited to introduce Bare Metal Solution: to jumpstart the migration of applications that have been holding back your cloud adoption. 

Bare Metal Solution consists of all the infrastructure you need to run your specialized workload such as Oracle Database close to Google Cloud. This infrastructure is connected with a dedicated, low-latency and highly resilient interconnect, and connects to all native Google Cloud services. Bare Metal Solution uses OEM hardware that is certified to run multiple enterprise applications, most of which can be migrated to this infrastructure with little or no change, minimizing the risk of migration while simultaneously increasing its velocity.

Google Cloud Bare Metal Solutions.png

Bare Metal Solution also comes with automation tools to help you onboard your environment quickly—provisioning your applications, relational databases, configuring popular operating systems and setting up services such as backups and monitoring. The management interface will be familiar to your existing IT teams or systems integrator, allowing you to leverage your investments in existing tools, processes and personnel.

Bare Metal Solution Environment.png

In addition to providing state-of-the-art infrastructure and integrated low-latency access to Google Cloud, Bare Metal Solution also provides the following:

  • Completely managed hardware infrastructure: End-to-end infrastructure management such as computestorage and networking, as well as fully managed and monitored environments such as power, cooling and facilities.
  • Google Cloud support and billing: A seamless support experience with support for infrastructure, including defined SLAs for initial response. 24X7 coverage for all Priority 1 and 2 issues. Unified billing across Google Cloud and Bare Metal Solution. 
  • Service Level Agreements: Defined enterprise-grade SLA for hardware uptime and interconnect availability.

As an integral part of Google Cloud, Bare Metal Solution lets you off-load provisioning, managing and monitoring of your infrastructure to Google, so you can focus on your own data center modernization. 

The nitty gritty 

Many of the workloads that run on Bare Metal Solution have demanding CPU and I/O requirements. Bare Metal Solution provides a cost-effective and scalable architecture based on state-of-the-art x86 servers and high-performance, resilient storage. The servers are offered in several fixed configurations that support most mainstream enterprise operating systems:

  • Dual-socket x86 systems
    • 16 core with 384 GB DRAM
    • 24 core with 768 GB DRAM
    • 56 core with 1536 GB DRAM
  • Quad-socket x86 systems
    • 56 core with 1536 GB DRAM 
    • 112 core with 3072 GB DRAM

Bare Metal Solution servers can be used for standalone applications, or configured with application native or database native clustering technologies for high availability. Storage is offered in 1TB volume increments of either hybrid or all-flash disk. For applications that require custom compute shapes or special-purpose hardware, we also offer bespoke hardware configurations. 

Bare Metal Solution uses OEM hardware that is certified for many ISV software applications as well as custom built applications, including those built on Oracle Database. These hardware configurations are offered as a subscription, billed monthly with a preferred term length of 36 months. There are no data ingress and egress charges between Bare Metal Solution and Google Cloud in the same region; customers are responsible for provisioning adequate bandwidth for their business needs.

Legacy apps are no barrier to cloud

Google Cloud is the preferred destination for organizations building cloud-native applications as well as migrating existing on-premises applications, bringing reliable infrastructure, leading data analytics capabilities, and a culture of innovation to your IT environment. Whether you’re looking to build new applications in the cloud or to overhaul your infrastructure, we’re here to help you reach your digital transformation goals. And now, with Bare Metal Solution, we’re excited to extend the power of Google Cloud to specialized, legacy workloads. To learn more please visit our website.

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